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Custer city, South Dakota Demographics & Population 2026

As of 2026, Custer city, South Dakota has a total population of 2,148, the 44th largest city in South Dakota, with a median household income of $80,188, which is 11% higher than the state average. The poverty rate is 9.8%.

Custer city Quick Facts

Population 2,148
Median Household Income $80,188
Median Home Value $229,500
Poverty Rate 9.8%
Unemployment Rate 3.2%
Median Age 54.9 years
Homeownership Rate 66.0%
Affordability Ratio 2.9x
Bachelor's Degree or Higher 30.1%
High School Graduation Rate 93.7%
Diversity Index 20/100
Population 2,148 44th of 439
Median Income $80,188 top 30%
Poverty Rate 9.8% 21% lower national
Median Home Value $229,500 top 20%

How Custer city Compares

Economy & Housing

Employment

3.2% Unemployment Rate State: 3.0% | National: 5.2%
53.0% Labor Force Participation

Housing Overview

Owner 66.0%
Renter 34.0%
Affordability Index Very Affordable
2.9x home value to income ratio

People & Demographics

Diversity Index

20out of 100
Very Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 33 | National average: 60

Education

Custer city Rankings in South Dakota

#44 Population of 439
#72 Median Income of 439
#77 Education of 439
#43 Home Value of 439

Other Cities in Custer County

CityPopulationMedian IncomePovertyHome Value
Pringle town 198 $43,929 3.0% $9,999
Buffalo Gap town 140 $55,268 6.4% $67,500
Fairburn town 57 $21,875 8.8% $80,800

Cities Similar to Custer city

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Volga city2,246$75,417$220,20041.6%7.5%
North Spearfish CDP2,201$69,792$321,80038.5%19.9%
Colonial Pine Hills CDP2,347$82,262$348,40028.9%2.3%
Elk Point city2,391$83,250$228,40032.8%7.2%
Parkston city1,981$71,313$145,50024.8%8.5%

Population Overview

Custer city is a small community located in South Dakota, within Custer County. The total population is 2,148. It ranks as the 44th most populous out of 439 cities and towns in South Dakota.

Age Demographics

The median age in Custer city is 54.9 years. This is 46% higher than the state median of 37.7 years. Only 13.3% of residents are under 18, indicating fewer families with children. 19.6% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.

Economy, Income & Housing

The median household income in Custer city is $80,188. This is 11% higher than the state median of $72,421. Compared to the national median of $78,538, household income here is 2% higher. The poverty rate stands at 9.8%. This is 19% lower than the state poverty rate of 12.0%. The unemployment rate is 3.2%. This is 6% higher than the state rate of 3.0%. The median home value is $229,500. Housing costs are 3% lower than the state median of $236,800. With a home-value-to-income ratio of just 2.9x, Custer city is one of the most affordable housing markets in the area. 66.0% of occupied housing units are owner-occupied. This homeownership rate is 4% lower than the state average of 68.6%.

Race & Ethnicity

Custer city has a predominantly White (non-Hispanic) population, comprising 89.0% of all residents. Hispanic or Latino residents account for 1.9%. The Hispanic or Latino population (1.9%) is well below the state average of 4.6%.

Education

30.1% of residents aged 25 and older hold a bachelor's degree or higher. This is 3% lower than the state rate of 31.1%. Nationally, 35.0% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 93.7%.

Data Sources & Methodology

All demographic data for Custer city, South Dakota is sourced from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates (2019-2023). The ACS collects data from approximately 3.5 million households annually, providing reliable estimates for communities of all sizes. Comparisons are made against South Dakota state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 439 Census-designated places in South Dakota. For official data, visit data.census.gov.

Free data download: Get all South Dakota city and county demographics as CSV. Download Cities CSV | Download Counties CSV

Frequently Asked Questions

What is the population of Custer city, South Dakota?

Custer city, South Dakota has a population of 2,148 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Custer city, SD?

The median household income in Custer city is $80,188, which is 2% higher the national median of $78,538.

What is the poverty rate in Custer city, SD?

The poverty rate in Custer city is 9.8%. This means approximately 200 residents live below the federal poverty line.

What is the racial makeup of Custer city, South Dakota?

Custer city's population is 89.0% White, 0.0% Black, 1.9% Hispanic/Latino, and 1.0% Asian.

What is the median home value in Custer city, SD?

The median home value in Custer city is $229,500. The home-value-to-income ratio is 2.9x.

How educated is Custer city, South Dakota?

30.1% of adults (25+) in Custer city hold a bachelor's degree or higher, and 10.8% hold a graduate or professional degree.