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Gould, Arkansas Demographics & Population 2026

During the 2020–2024 ACS period, Gould, Arkansas had a total population of 661, the 265th largest city in Arkansas, with a median household income of $32,805, which is 46% lower than the state average. The poverty rate is 24.5%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Key Takeaways

Gould Quick Facts

Population 661
Median Household Income $32,805
Median Home Value $56,900
Poverty Rate 24.5%
Unemployment Rate 10.9%
Median Age 52.6 years
Homeownership Rate 69.0%
Affordability Ratio 1.7x
Bachelor's Degree or Higher 16.9%
High School Graduation Rate 86.0%
Diversity Index 36/100
Population 661 265th of 614
Median Income $32,805 bottom 20%
Poverty Rate 24.5% 97% higher than national
Median Home Value $56,900 bottom 10%

How Gould Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population513661+28.8%
Median household income$30,809$32,805+6.5%
Median home value$58,800$56,900-3.2%

How Gould Compares

Economy & Housing

Household Income Distribution

Under $25K 39.0%
$25K-$50K 40.0%
$50K-$100K 9.3%
$100K+ 11.7%
Detailed income brackets
Under $10K
10.3%
$10K-$15K
11.0%
$15K-$20K
8.6%
$20K-$25K
9.0%
$25K-$30K
5.2%
$30K-$35K
18.3%
$35K-$40K
7.9%
$40K-$45K
0.0%
$45K-$50K
8.6%
$50K-$60K
2.4%
$60K-$75K
6.9%
$75K-$100K
0.0%
$100K-$125K
4.5%
$125K-$150K
4.5%
$150K-$200K
2.8%
$200K+
0.0%

Employment

10.9% Unemployment Rate State: 4.9%|National: 5.2%
45.5% Labor Force Participation

Housing Overview

Owner 69.0%
Renter 31.0%
Affordability Index Very Affordable
1.7x home value to income ratio
Median gross rent $711/mo 26.0% of median household income annually

People & Demographics

Diversity Index

36out of 100
Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 51 | National average: 61

Education

Gould Rankings in Arkansas

#265 Population of 614
#462 Median Income of 526
#224 Education of 614
#490 Home Value of 524

Other Cities in Lincoln County

CityPopulationMedian IncomePovertyHome Value
Star City 2,405 $51,051 23.9% $122,300
Grady 168 $46,250 14.9% $50,000

Cities Similar to Gould

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Ozark Acres670$31,940$73,7007.8%38.5%
Norfork690$32,167$182,00019.7%39.4%
Summit706N/A$126,6009.0%31.9%
Imboden621$31,625$104,9007.0%22.6%
Hartman678$36,667$127,5009.5%36.5%

A note before these figures: with a population of 661, Gould's ACS estimates come from a small number of survey responses and carry wide margins of error. Individual percentages below — particularly rates that round to 0% or 100% — are approximations, not precise measurements. See data.census.gov for the published margins of error.

Population Overview

Gould is a small community located in Arkansas, within Lincoln County. The total population is 661. It ranks as the 265th most populous out of 614 Census-designated places in Arkansas.

Age Demographics

The median age in Gould is 52.6 years. This is 37% higher than the state median of 38.5 years. Only 6.3% of residents are under 18, indicating fewer families with children.

Economy, Income & Housing

The median household income in Gould is $32,805. This is 46% lower than the state median of $60,773. It is also 59% lower than the national median of $80,734. The poverty rate stands at 24.5%. This is 53% higher than the state poverty rate of 16.0%. With more than one in five residents living below the poverty line, economic hardship is a significant challenge for the community. The unemployment rate is 10.9%. This is 120% higher than the state rate of 4.9%. The median home value is $56,900. Housing costs are 70% lower than the state median of $188,000. With a home-value-to-income ratio of just 1.7x, Gould is one of the most affordable housing markets in the area. 69.0% of occupied housing units are owner-occupied. This homeownership rate is 4% higher than the state average of 66.4%.

Race & Ethnicity

The largest racial or ethnic group in Gould is Black or African American, making up 77.2% of the population. White (non-Hispanic) residents account for 20.0%. The White (non-Hispanic) population (20.0%) is well below the state average of 67.4%. The Black or African American population is significantly higher than the state average (77.2% vs 14.6%). The Hispanic or Latino population (2.9%) is well below the state average of 9.0%.

Education

16.9% of residents aged 25 and older hold a bachelor's degree or higher. This is 34% lower than the state rate of 25.7%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 86.0%.

Data Sources & Methodology

All demographic data for Gould, Arkansas is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Arkansas state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 614 Census-designated places in Arkansas. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

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Frequently Asked Questions

What is the population of Gould, Arkansas?

Gould, Arkansas has a population of 661 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Gould, AR?

The median household income in Gould is $32,805, which is 59% lower than the national median of $80,734.

What is the poverty rate in Gould, AR?

The poverty rate in Gould is 24.5%. This means approximately 162 residents live below the federal poverty line.

What is the racial makeup of Gould, Arkansas?

Gould's population is 20.0% White, 77.2% Black, 2.9% Hispanic/Latino, and 0.0% Asian.

What is the median home value in Gould, AR?

The median home value in Gould is $56,900. The home-value-to-income ratio is 1.7x.

How educated is Gould, Arkansas?

16.9% of adults (25+) in Gould hold a bachelor's degree or higher, and 0.6% hold a graduate or professional degree.