Skip to main content

Goleta city, California Demographics & Population 2026

Expensive MarketHome value to income ratio of 8.5x indicates a costly housing market
Highly DiverseNo single racial/ethnic group makes up a majority of the population

As of 2026, Goleta city, California has a total population of 32,693, the 252nd largest city in California, with a median household income of $118,039, which is 23% higher than the state average. The poverty rate is 10.6%.

Key Takeaways

Goleta city Quick Facts

Population 32,693
Median Household Income $118,039
Median Home Value $1,002,500
Poverty Rate 10.6%
Unemployment Rate 4.3%
Median Age 35.5 years
Homeownership Rate 51.2%
Affordability Ratio 8.5x
Bachelor's Degree or Higher 48.3%
High School Graduation Rate 89.7%
Diversity Index 64/100
Population 32,693 252nd of 1,577
Median Income $118,039 top 30%
Poverty Rate 10.6% 15% lower national
Median Home Value $1,002,500 top 20%

How Goleta city Compares

Economy & Housing

Employment

4.3% Unemployment Rate State: 6.4% | National: 5.2%
70.1% Labor Force Participation

Housing Overview

Owner 51.2%
Renter 48.8%
Affordability Index Very Expensive
8.5x home value to income ratio

People & Demographics

Diversity Index

64out of 100
High Diversity

A diverse community with significant representation from multiple racial and ethnic groups.

State average: 69 | National average: 60

Education

Goleta city Rankings in California

#252 Population of 1,577
#353 Median Income of 1,577
#325 Education of 1,577
#244 Home Value of 1,577

Cities Similar to Goleta city

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Lathrop city32,696$118,605$605,00023.8%8.6%
Dana Point city32,883$127,246$1,200,90057.1%7.6%
Fair Oaks CDP32,030$111,332$645,60046.4%8.3%
Beverly Hills city31,955$127,979$2,000,00169.4%9.0%
Spring Valley CDP (San Diego County)32,215$104,808$645,30030.3%12.0%

Population Overview

Goleta city is a mid-sized community located in California. The total population is 32,693. It ranks as the 252nd most populous out of 1,577 cities and towns in California.

Age Demographics

The median age in Goleta city is 35.5 years. This is 6% lower than the state median of 37.6 years.

Economy, Income & Housing

The median household income in Goleta city is $118,039. This is 23% higher than the state median of $96,334. Compared to the national median of $78,538, household income here is 50% higher. The poverty rate stands at 10.6%. This is 11% lower than the state poverty rate of 12.0%. The unemployment rate is 4.3%. This is 34% lower than the state rate of 6.4%. The median home value is $1,002,500. Housing costs are 44% higher than the state median of $695,400. The home-value-to-income ratio of 8.5x suggests that housing affordability is a significant concern for many residents. 51.2% of occupied housing units are owner-occupied. This homeownership rate is 8% lower than the state average of 55.8%.

Race & Ethnicity

Goleta city is a highly diverse community where no single racial or ethnic group constitutes a majority of the population. Hispanic or Latino residents account for 36.7%. The Black or African American population (2.0%) is well below the state average of 5.3%.

Education

48.3% of residents aged 25 and older hold a bachelor's degree or higher. This is 32% higher than the state rate of 36.5%. Nationally, 35.0% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 89.7%. Notably, 20.2% of adults hold a graduate or professional degree, indicating a highly educated workforce.

Data Sources & Methodology

All demographic data for Goleta city, California is sourced from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates (2019-2023). The ACS collects data from approximately 3.5 million households annually, providing reliable estimates for communities of all sizes. Comparisons are made against California state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 1,577 Census-designated places in California. For official data, visit data.census.gov.

Free data download: Get all California city and county demographics as CSV. Download Cities CSV | Download Counties CSV

Frequently Asked Questions

What is the population of Goleta city, California?

Goleta city, California has a population of 32,693 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Goleta city, CA?

The median household income in Goleta city is $118,039, which is 50% higher the national median of $78,538.

What is the poverty rate in Goleta city, CA?

The poverty rate in Goleta city is 10.6%. This means approximately 3,443 residents live below the federal poverty line.

What is the racial makeup of Goleta city, California?

Goleta city's population is 45.0% White, 2.0% Black, 36.7% Hispanic/Latino, and 11.2% Asian.

What is the median home value in Goleta city, CA?

The median home value in Goleta city is $1,002,500. The home-value-to-income ratio is 8.5x.

How educated is Goleta city, California?

48.3% of adults (25+) in Goleta city hold a bachelor's degree or higher, and 20.2% hold a graduate or professional degree.