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Sterling, Colorado Demographics & Population 2026

During the 2020–2024 ACS period, Sterling, Colorado had a total population of 13,172, the 58th largest city in Colorado, with a median household income of $43,283, which is 55% lower than the state average. The poverty rate is 19.0%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Key Takeaways

Sterling Quick Facts

Population 13,172
Median Household Income $43,283
Median Home Value $217,400
Poverty Rate 19.0%
Unemployment Rate 7.8%
Median Age 37.7 years
Homeownership Rate 55.9%
Affordability Ratio 5.0x
Bachelor's Degree or Higher 15.7%
High School Graduation Rate 87.1%
Diversity Index 46/100
Population 13,172 58th of 472
Median Income $43,283 bottom 10%
Poverty Rate 19.0% 53% higher than national
Median Home Value $217,400 bottom 30%

How Sterling Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population13,27313,172-0.8%
Median household income$44,242$43,283-2.2%
Median home value$205,200$217,400+5.9%

How Sterling Compares

Economy & Housing

Household Income Distribution

Under $25K 26.0%
$25K-$50K 32.6%
$50K-$100K 28.2%
$100K+ 13.2%
Detailed income brackets
Under $10K
9.2%
$10K-$15K
5.1%
$15K-$20K
5.4%
$20K-$25K
6.2%
$25K-$30K
4.2%
$30K-$35K
5.6%
$35K-$40K
9.9%
$40K-$45K
7.0%
$45K-$50K
5.9%
$50K-$60K
7.1%
$60K-$75K
8.3%
$75K-$100K
12.8%
$100K-$125K
2.9%
$125K-$150K
3.9%
$150K-$200K
5.1%
$200K+
1.4%

Employment

7.8% Unemployment Rate State: 4.6%|National: 5.2%
53.3% Labor Force Participation

Housing Overview

Owner 55.9%
Renter 44.1%
Affordability Index Expensive
5.0x home value to income ratio
Median gross rent $1,031/mo 28.6% of median household income annually

People & Demographics

Diversity Index

46out of 100
Moderate Diversity

Moderate diversity with one or two groups making up the majority.

State average: 52 | National average: 61

Education

Sterling Rankings in Colorado

#58 Population of 472
#364 Median Income of 399
#377 Education of 472
#319 Home Value of 412

Other Cities in Logan County

CityPopulationMedian IncomePovertyHome Value
Fleming 614 $52,143 9.4% $170,300
Merino 286 $61,875 10.8% $185,900
Iliff 268 $57,500 13.8% $155,700
Peetz 265 $52,500 12.8% $154,600
Crook 157 $31,944 29.9% $118,800
Atwood 62 $40,694 0.0% $205,000
Padroni 7 N/A 100.0% N/A

Cities Similar to Sterling

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Federal Heights14,125$56,597$95,30014.2%24.2%
Fort Morgan11,605$64,158$313,40018.2%16.0%
Alamosa9,879$49,688$225,20033.3%15.9%
Delta9,421$45,250$283,30024.4%20.5%
Fruita13,691$87,184$398,20033.7%4.1%

Population Overview

Sterling is a small city located in Colorado, within Logan County. The total population is 13,172. It ranks as the 58th most populous out of 472 Census-designated places in Colorado.

Age Demographics

The median age in Sterling is 37.7 years. This is about the same as the state median of 37.7 years.

Economy, Income & Housing

The median household income in Sterling is $43,283. This is 55% lower than the state median of $95,470. It is also 46% lower than the national median of $80,734. The poverty rate stands at 19.0%. This is 101% higher than the state poverty rate of 9.4%. The unemployment rate is 7.8%. This is 68% higher than the state rate of 4.6%. The median home value is $217,400. Housing costs are 60% lower than the state median of $539,400. The home-value-to-income ratio is 5.0x. 55.9% of occupied housing units are owner-occupied. This homeownership rate is 16% lower than the state average of 66.2%.

Race & Ethnicity

The largest racial or ethnic group in Sterling is White (non-Hispanic), making up 70.2% of the population. Hispanic or Latino residents account for 21.2%. The Asian population (0.8%) is well below the state average of 3.2%.

Education

15.7% of residents aged 25 and older hold a bachelor's degree or higher. This is 66% lower than the state rate of 45.7%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 87.1%.

Data Sources & Methodology

All demographic data for Sterling, Colorado is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Colorado state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 472 Census-designated places in Colorado. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

Free data download: Get all Colorado city and county demographics as CSV. Download Cities CSV | Download Counties CSV

Frequently Asked Questions

What is the population of Sterling, Colorado?

Sterling, Colorado has a population of 13,172 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Sterling, CO?

The median household income in Sterling is $43,283, which is 46% lower than the national median of $80,734.

What is the poverty rate in Sterling, CO?

The poverty rate in Sterling is 19.0%. This means approximately 2,090 residents live below the federal poverty line.

What is the racial makeup of Sterling, Colorado?

Sterling's population is 70.2% White, 4.3% Black, 21.2% Hispanic/Latino, and 0.8% Asian.

What is the median home value in Sterling, CO?

The median home value in Sterling is $217,400. The home-value-to-income ratio is 5.0x.

How educated is Sterling, Colorado?

15.7% of adults (25+) in Sterling hold a bachelor's degree or higher, and 6.1% hold a graduate or professional degree.