Kennesaw, Georgia Demographics & Population 2026
During the 2020–2024 ACS period, Kennesaw, Georgia had a total population of 34,605, the 35th largest city in Georgia, with a median household income of $83,356, which is 8% higher than the state average. The poverty rate is 10.3%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- 47.3% of adults hold a bachelor's degree or higher — top 10% in Georgia.
Kennesaw Quick Facts
How Kennesaw Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 33,627 | 34,605 | +2.9% |
| Median household income | $79,759 | $83,356 | +4.5% |
| Median home value | $291,300 | $335,400 | +15.1% |
How Kennesaw Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A diverse community with significant representation from multiple racial and ethnic groups.
State average: 65 | National average: 61
Education
Educational Attainment (Adults 25+)
Kennesaw Rankings in Georgia
Explore Georgia Rankings
Other Cities in Cobb County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Mableton | 77,678 | $77,980 | 13.5% | $313,100 |
| Marietta | 62,263 | $72,725 | 12.8% | $448,500 |
| Smyrna | 56,633 | $100,061 | 10.6% | $449,500 |
| Acworth | 22,473 | $83,539 | 7.7% | $339,900 |
| Powder Springs | 18,009 | $105,070 | 14.6% | $332,900 |
| Vinings | 14,390 | $94,982 | 6.2% | $604,600 |
| Fair Oaks | 9,014 | $62,996 | 23.6% | $199,600 |
| Austell | 8,447 | $72,938 | 10.8% | $284,900 |
| Kennesaw State University | 2,284 | N/A | N/A | N/A |
Cities Similar to Kennesaw
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Martinez | 33,750 | $81,602 | $246,100 | 37.2% | 10.0% |
| Canton | 35,741 | $80,091 | $407,800 | 32.3% | 12.8% |
| Tucker | 37,123 | $80,317 | $384,500 | 44.7% | 10.6% |
| Douglasville | 37,536 | $79,107 | $359,200 | 35.2% | 10.8% |
| Stockbridge | 35,737 | $70,136 | $276,700 | 31.8% | 12.3% |
Population Overview
Kennesaw is a mid-sized community located in Georgia, within Cobb County. The total population is 34,605. It ranks as the 35th most populous out of 669 Census-designated places in Georgia.
Age Demographics
The median age in Kennesaw is 35.6 years. This is 5% lower than the state median of 37.6 years.
Economy, Income & Housing
The median household income in Kennesaw is $83,356. This is 8% higher than the state median of $77,353. It is also 3% higher than the national median of $80,734. The poverty rate stands at 10.3%. This is 23% lower than the state poverty rate of 13.4%. The unemployment rate is 6.2%. This is 20% higher than the state rate of 5.1%. The median home value is $335,400. Housing costs are 11% higher than the state median of $303,300. The home-value-to-income ratio is 4.0x. 64.6% of occupied housing units are owner-occupied. This homeownership rate is 2% lower than the state average of 65.7%.
Race & Ethnicity
The largest racial or ethnic group in Kennesaw is White (non-Hispanic), making up 53.1% of the population. Black or African American residents account for 22.3%.
Education
47.3% of residents aged 25 and older hold a bachelor's degree or higher. This places Kennesaw in the top 10% of all cities in the state for educational attainment. This is 35% higher than the state rate of 34.9%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 93.0%. Notably, 16.4% of adults hold a graduate or professional degree, indicating a highly educated workforce.
Data Sources & Methodology
All demographic data for Kennesaw, Georgia is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Georgia state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 669 Census-designated places in Georgia. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Kennesaw, Georgia?
Kennesaw, Georgia has a population of 34,605 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Kennesaw, GA?
The median household income in Kennesaw is $83,356, which is 3% higher than the national median of $80,734.
What is the poverty rate in Kennesaw, GA?
The poverty rate in Kennesaw is 10.3%. This means approximately 3,488 residents live below the federal poverty line.
What is the racial makeup of Kennesaw, Georgia?
Kennesaw's population is 53.1% White, 22.3% Black, 13.6% Hispanic/Latino, and 5.1% Asian.
What is the median home value in Kennesaw, GA?
The median home value in Kennesaw is $335,400. The home-value-to-income ratio is 4.0x.
How educated is Kennesaw, Georgia?
47.3% of adults (25+) in Kennesaw hold a bachelor's degree or higher, and 16.4% hold a graduate or professional degree.