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Pierson, Iowa Demographics & Population 2026

During the 2020–2024 ACS period, Pierson, Iowa had a total population of 302, the 603rd largest city in Iowa, with a median household income of $75,000, which is about the same as the state average. The poverty rate is 7.3%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Key Takeaways

Pierson Quick Facts

Population 302
Median Household Income $75,000
Median Home Value $74,000
Poverty Rate 7.3%
Unemployment Rate 5.0%
Median Age 33.8 years
Homeownership Rate 83.0%
Affordability Ratio 1.0x
Bachelor's Degree or Higher 11.1%
High School Graduation Rate 93.9%
Diversity Index 16/100
Population 302 603rd of 1,017
Median Income $75,000 above average
Poverty Rate 7.3% 41% lower than national
Median Home Value $74,000 bottom 20%

How Pierson Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population291302+3.8%
Median household income$56,563$75,000+32.6%
Median home value$85,300$74,000-13.2%

How Pierson Compares

Economy & Housing

Household Income Distribution

Under $25K 10.4%
$25K-$50K 26.4%
$50K-$100K 40.6%
$100K+ 22.6%
Detailed income brackets
Under $10K
3.8%
$10K-$15K
0.9%
$15K-$20K
1.9%
$20K-$25K
3.8%
$25K-$30K
7.5%
$30K-$35K
1.9%
$35K-$40K
3.8%
$40K-$45K
5.7%
$45K-$50K
7.5%
$50K-$60K
10.4%
$60K-$75K
2.8%
$75K-$100K
27.4%
$100K-$125K
9.4%
$125K-$150K
10.4%
$150K-$200K
1.9%
$200K+
0.9%

Employment

5.0% Unemployment Rate State: 3.6%|National: 5.2%
61.3% Labor Force Participation

Housing Overview

Owner 83.0%
Renter 17.0%
Affordability Index Very Affordable
1.0x home value to income ratio
Median gross rent $638/mo 10.2% of median household income annually

People & Demographics

Diversity Index

16out of 100
Very Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 31 | National average: 61

Education

Pierson Rankings in Iowa

#603 Population of 1,017
#300 Median Income of 948
#753 Education of 1,016
#806 Home Value of 947

Other Cities in Woodbury County

CityPopulationMedian IncomePovertyHome Value
Sioux City 86,101 $68,906 15.3% $173,600
Sergeant Bluff 5,171 $123,481 9.5% $298,500
Moville 1,670 $96,016 3.4% $218,800
Sloan 1,018 $68,125 14.0% $205,900
Lawton 790 $86,875 2.9% $254,200
Correctionville 761 $50,192 15.2% $84,700
Anthon 514 $51,250 11.9% $101,400
Salix 402 $62,500 1.8% $161,400
Hornick 340 $85,938 6.0% $113,300
Bronson 312 $86,458 4.8% $168,800

Cities Similar to Pierson

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Peterson298$73,333$93,50030.6%4.4%
Parnell303$70,893$181,3004.3%13.2%
Crawfordsville312$75,625$79,20014.2%6.1%
Persia294$72,000$121,90016.5%12.4%
Protivin312$71,667$116,90031.5%2.2%

A note before these figures: with a population of 302, Pierson's ACS estimates come from a small number of survey responses and carry wide margins of error. Individual percentages below — particularly rates that round to 0% or 100% — are approximations, not precise measurements. See data.census.gov for the published margins of error.

Population Overview

Pierson is a small community located in Iowa, within Woodbury County. The total population is 302. It ranks as the 603rd most populous out of 1,017 Census-designated places in Iowa.

Age Demographics

The median age in Pierson is 33.8 years. This is 12% lower than the state median of 38.6 years. With 39.4% of the population under 18, Pierson has a notably young demographic profile, suggesting a family-oriented community.

Economy, Income & Housing

The median household income in Pierson is $75,000. This is about the same as the state median of $75,059. It is also 7% lower than the national median of $80,734. The poverty rate stands at 7.3%. This is 34% lower than the state poverty rate of 11.1%. The unemployment rate is 5.0%. This is 41% higher than the state rate of 3.6%. The median home value is $74,000. Housing costs are 64% lower than the state median of $208,000. With a home-value-to-income ratio of just 1.0x, Pierson is one of the most affordable housing markets in the area. 83.0% of occupied housing units are owner-occupied. This homeownership rate is 16% higher than the state average of 71.7%.

Race & Ethnicity

Pierson has a predominantly White (non-Hispanic) population, comprising 91.4% of all residents. Hispanic or Latino residents account for 5.3%.

Education

11.1% of residents aged 25 and older hold a bachelor's degree or higher. This is 65% lower than the state rate of 31.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 93.9%.

Data Sources & Methodology

All demographic data for Pierson, Iowa is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Iowa state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 1,017 Census-designated places in Iowa. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

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Frequently Asked Questions

What is the population of Pierson, Iowa?

Pierson, Iowa has a population of 302 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Pierson, IA?

The median household income in Pierson is $75,000, which is 7% lower than the national median of $80,734.

What is the poverty rate in Pierson, IA?

The poverty rate in Pierson is 7.3%. This means approximately 22 residents live below the federal poverty line.

What is the racial makeup of Pierson, Iowa?

Pierson's population is 91.4% White, 0.0% Black, 5.3% Hispanic/Latino, and 0.0% Asian.

What is the median home value in Pierson, IA?

The median home value in Pierson is $74,000. The home-value-to-income ratio is 1.0x.

How educated is Pierson, Iowa?

11.1% of adults (25+) in Pierson hold a bachelor's degree or higher, and 2.2% hold a graduate or professional degree.