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Traverse City, Michigan Demographics & Population 2026

Demographic data: ACS 2020–2024 five-year estimates. Sources and methodology

During the 2020–2024 ACS period, Traverse City, Michigan had a total population of 15,593, the 70th largest city in Michigan, with a median household income of $74,087, which is 2% higher than the state average. The poverty rate is 12.3%.

Traverse City Quick Facts

Population 15,59390% MOE ±99
Median Household Income $74,08790% MOE ±$7,199
Median Home Value $415,40090% MOE ±$20,684
Poverty Rate 12.3%90% MOE ±2.8 pts
Unemployment Rate 5.2%90% MOE ±2.6 pts
Median Age 42.7 years90% MOE ±2.0 years
Homeownership Rate 63.7%90% MOE ±4.0 pts
Affordability Ratio 5.6x
Bachelor's Degree or Higher 47.4%90% MOE ±3.9 pts
Adults 25+ with high school education or higher 96.9%
Diversity Index 23/100
Population 15,593 70th of 745
Median Income $74,087 top 30%
Poverty Rate 12.3% 2% lower than national
Median Home Value $415,400 top 10%

How Traverse City Changed

Change from the non-overlapping 2015–2019 ACS period to 2020–2024. Earlier dollar figures are adjusted to 2024 dollars; changes marked “no clear change” are within the combined 90% margins of error.

Metric2015–20192020–2024Change
Population15,57015,593No clear change (+0.1%)
Median household income$70,244$74,087No clear change (+5.5%)
Median home value¹$327,491$415,400+26.8%
Median gross rent$1,114$995-10.7%
¹ The Census Bureau changed its home-value inflation adjustment beginning with the 2022 ACS; interpret that comparison with additional caution.

How Traverse City Compares

Median Household Income

Traverse City
$74,087
MI
$72,875
National
$80,734

Median Home Value

Traverse City
$415,400
MI
$231,600
National
$332,700

Economy & Housing

Household Income Distribution

Under $25K 14.8%
$25K-$50K 18.0%
$50K-$100K 30.9%
$100K+ 36.3%
Detailed income brackets
Under $10K
6.9%
$10K-$15K
2.2%
$15K-$20K
2.5%
$20K-$25K
3.2%
$25K-$30K
2.7%
$30K-$35K
4.2%
$35K-$40K
6.0%
$40K-$45K
2.2%
$45K-$50K
2.9%
$50K-$60K
7.9%
$60K-$75K
9.7%
$75K-$100K
13.3%
$100K-$125K
10.8%
$125K-$150K
7.0%
$150K-$200K
7.2%
$200K+
11.3%

Employment

5.2% Unemployment Rate State: 5.7%|National: 5.2%
62.6% Labor Force Participation

Housing Overview

Owner 63.7%
Renter 36.3%
Affordability Index Expensive
5.6x home value to income ratio
Median gross rent $995/mo 16.1% of median household income annually

People & Demographics

Age Distribution

Under 18
16.6%
18-34
23.8%
35-54
23.3%
55-74
27.7%
75+
8.6%

Race & Ethnicity

  • White: 87.7%
  • Black: 1.3%
  • Hispanic: 3.6%
  • Asian: 1.1%
  • Other: 0.0%

Diversity Index

23out of 100
Very Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 45 | National average: 61

Education

Educational Attainment (Adults 25+)

  • < High School: 3.1%
  • HS Diploma: 17.3%
  • Some College: 23.0%
  • Associate's: 9.2%
  • Bachelor's: 24.7%
  • Graduate+: 22.7%

Traverse City Rankings in Michigan

#70 Population of 745
#203 Median Income of 732
#97 Education of 745
#46 Home Value of 730

Other Cities in Grand Traverse County

CityPopulationMedian IncomePovertyHome Value
Kingsley 1,785 $67,321 9.2% $268,800
Chums Corner 1,186 $100,855 0.0% $372,700
Grawn 800 $57,908 18.8% $209,400
Interlochen 791 $104,883 10.5% $166,900
Fife Lake 343 $68,472 7.3% $202,300

Cities Similar to Traverse City

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Grandville16,356$78,442$271,30040.6%7.3%
Hazel Park14,963$67,073$158,60027.0%12.3%
Northview15,268$85,403$289,30038.7%9.1%
Harper Woods15,116$65,022$157,20026.1%19.8%
Fraser14,583$64,354$215,90022.7%10.4%

Population Overview

Traverse City is a small city located in Michigan, within Grand Traverse County. The total population is 15,593. It ranks as the 70th most populous out of 745 Census-designated places in Michigan.

Age Demographics

The median age in Traverse City is 42.7 years. This is 6% higher than the state median of 40.2 years.

Economy, Income & Housing

The median household income in Traverse City is $74,087. This is 2% higher than the state median of $72,875. It is also 8% lower than the national median of $80,734. The poverty rate stands at 12.3%. This is 7% lower than the state poverty rate of 13.2%. The unemployment rate is 5.2%. This is 9% lower than the state rate of 5.7%. The median home value is $415,400. Housing costs are 79% higher than the state median of $231,600. The home-value-to-income ratio is 5.6x. 63.7% of occupied housing units are owner-occupied. This homeownership rate is 13% lower than the state average of 73.2%.

Race & Ethnicity

Traverse City has a predominantly White (non-Hispanic) population, comprising 87.7% of all residents. Hispanic or Latino residents account for 3.6%. The Black or African American population (1.3%) is well below the state average of 13.1%. The Asian population (1.1%) is well below the state average of 3.4%.

Education

47.4% of residents aged 25 and older hold a bachelor's degree or higher. This is 46% higher than the state rate of 32.5%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 96.9%. Notably, 22.7% of adults hold a graduate or professional degree, indicating a highly educated workforce.

Data Sources & Methodology

All demographic data for Traverse City, Michigan is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Michigan state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 745 Census-designated places in Michigan. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

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Frequently Asked Questions

What is the population of Traverse City, Michigan?

Traverse City, Michigan has a population of 15,593 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Traverse City, MI?

The median household income in Traverse City is $74,087, which is 8% lower than the national median of $80,734.

What is the poverty rate in Traverse City, MI?

The poverty rate in Traverse City is 12.3%. This means approximately 1,840 residents live below the federal poverty line.

What is the racial makeup of Traverse City, Michigan?

Traverse City's population is 87.7% White, 1.3% Black, 3.6% Hispanic/Latino, and 1.1% Asian.

What is the median home value in Traverse City, MI?

The median home value in Traverse City is $415,400. The home-value-to-income ratio is 5.6x.

How educated is Traverse City, Michigan?

47.4% of adults (25+) in Traverse City hold a bachelor's degree or higher, and 22.7% hold a graduate or professional degree.