Urbana, Missouri Demographics & Population 2026
During the 2020–2024 ACS period, Urbana, Missouri had a total population of 441, the 547th largest city in Missouri, with a median household income of $38,750, which is 45% lower than the state average. The poverty rate is 30.7%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Household income is 45% below the state average, indicating significant economic challenges.
- More than 1 in 4 residents live below the poverty line (30.7%), well above the national average of 12.4%.
- Housing is very affordable with a home-value-to-income ratio of just 2.1x.
Urbana Quick Facts
How Urbana Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 474 | 441 | -7.0% |
| Median household income | $36,563 | $38,750 | +6.0% |
| Median home value | $80,000 | $83,000 | +3.8% |
How Urbana Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 40 | National average: 61
Education
Educational Attainment (Adults 25+)
Urbana Rankings in Missouri
Explore Missouri Rankings
Other Cities in Dallas County
Cities Similar to Urbana
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Wardell | 445 | $40,250 | $54,300 | 12.3% | 42.9% |
| Keytesville | 435 | $40,682 | $86,300 | 21.6% | 12.6% |
| Asbury | 459 | N/A | $117,500 | 21.7% | 4.8% |
| Sheldon | 443 | $41,848 | $67,500 | 11.0% | 37.0% |
| Arbyrd | 432 | $37,000 | $46,800 | 7.0% | 27.1% |
A note before these figures: with a population of 441, Urbana's ACS estimates come from a small number of survey responses and carry wide margins of error. Individual percentages below — particularly rates that round to 0% or 100% — are approximations, not precise measurements. See data.census.gov for the published margins of error.
Population Overview
Urbana is a small community located in Missouri, within Dallas County. The total population is 441. It ranks as the 547th most populous out of 1,062 Census-designated places in Missouri.
Age Demographics
The median age in Urbana is 46.2 years. This is 18% higher than the state median of 39.0 years.
Economy, Income & Housing
The median household income in Urbana is $38,750. This is 45% lower than the state median of $70,702. It is also 52% lower than the national median of $80,734. The poverty rate stands at 30.7%. This is 144% higher than the state poverty rate of 12.6%. With more than one in five residents living below the poverty line, economic hardship is a significant challenge for the community. The survey records no unemployed residents in Urbana, which reflects the size of the sample rather than a labor market without joblessness. The median home value is $83,000. Housing costs are 64% lower than the state median of $230,300. With a home-value-to-income ratio of just 2.1x, Urbana is one of the most affordable housing markets in the area. 74.5% of occupied housing units are owner-occupied. This homeownership rate is 9% higher than the state average of 68.1%.
Race & Ethnicity
Urbana has a predominantly White (non-Hispanic) population, comprising 91.2% of all residents. Hispanic or Latino residents account for 1.8%. The Black or African American population (1.1%) is well below the state average of 10.9%. The Hispanic or Latino population (1.8%) is well below the state average of 5.2%. The Asian population (0.7%) is well below the state average of 2.1%.
Education
10.3% of residents aged 25 and older hold a bachelor's degree or higher. This is 68% lower than the state rate of 32.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 76.5%.
Data Sources & Methodology
All demographic data for Urbana, Missouri is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Missouri state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 1,062 Census-designated places in Missouri. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Urbana, Missouri?
Urbana, Missouri has a population of 441 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Urbana, MO?
The median household income in Urbana is $38,750, which is 52% lower than the national median of $80,734.
What is the poverty rate in Urbana, MO?
The poverty rate in Urbana is 30.7%. This means approximately 130 residents live below the federal poverty line.
What is the racial makeup of Urbana, Missouri?
Urbana's population is 91.2% White, 1.1% Black, 1.8% Hispanic/Latino, and 0.7% Asian.
What is the median home value in Urbana, MO?
The median home value in Urbana is $83,000. The home-value-to-income ratio is 2.1x.
How educated is Urbana, Missouri?
10.3% of adults (25+) in Urbana hold a bachelor's degree or higher, and 0.0% hold a graduate or professional degree.