Wildwood, Missouri Demographics & Population 2026
During the 2020–2024 ACS period, Wildwood, Missouri had a total population of 35,133, the 19th largest city in Missouri, with a median household income of $161,060, which is 128% higher than the state average. The poverty rate is 2.2%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Household income is 128% above the state average — one of the wealthiest communities in Missouri.
- An exceptionally low poverty rate of 2.2% — among the lowest in Missouri.
- 68.8% of adults hold a bachelor's degree or higher — top 10% in Missouri.
- Near full employment with an unemployment rate of just 2.3%.
Wildwood Quick Facts
How Wildwood Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 35,168 | 35,133 | -0.1% |
| Median household income | $157,750 | $161,060 | +2.1% |
| Median home value | $472,800 | $495,800 | +4.9% |
How Wildwood Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 40 | National average: 61
Education
Educational Attainment (Adults 25+)
Wildwood Rankings in Missouri
Explore Missouri Rankings
Other Cities in St. Louis County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Florissant | 51,773 | $65,318 | 10.1% | $148,800 |
| Chesterfield | 49,574 | $133,037 | 3.9% | $472,500 |
| Oakville | 35,333 | $106,362 | 6.4% | $318,600 |
| University City | 34,685 | $80,694 | 14.5% | $306,700 |
| Ballwin | 31,279 | $124,626 | 4.8% | $377,100 |
| Mehlville | 29,805 | $67,071 | 7.8% | $218,400 |
| Kirkwood | 29,363 | $121,270 | 5.3% | $451,400 |
| Maryland Heights | 27,880 | $86,436 | 4.7% | $227,000 |
| Hazelwood | 25,114 | $55,908 | 15.9% | $167,400 |
| Webster Groves | 23,712 | $115,227 | 4.2% | $387,600 |
Cities Similar to Wildwood
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Oakville | 35,333 | $106,362 | $318,600 | 44.1% | 6.4% |
| Ballwin | 31,279 | $124,626 | $377,100 | 65.2% | 4.8% |
| Kirkwood | 29,363 | $121,270 | $451,400 | 67.9% | 5.3% |
| University City | 34,685 | $80,694 | $306,700 | 64.9% | 14.5% |
| Liberty | 30,689 | $88,542 | $283,300 | 39.6% | 7.0% |
Population Overview
Wildwood is a mid-sized community located in Missouri, within St. Louis County. The total population is 35,133. It ranks as the 19th most populous out of 1,062 Census-designated places in Missouri.
Age Demographics
The median age in Wildwood is 45.7 years. This is 17% higher than the state median of 39.0 years.
Economy, Income & Housing
The median household income in Wildwood is $161,060. This is 128% higher than the state median of $70,702. It is also 99% higher than the national median of $80,734. The poverty rate stands at 2.2%. This is 82% lower than the state poverty rate of 12.6%. This exceptionally low poverty rate indicates strong economic prosperity across the community. The unemployment rate is 2.3%. This is 43% lower than the state rate of 4.0%. The median home value is $495,800. Housing costs are 115% higher than the state median of $230,300. The home-value-to-income ratio is 3.1x. 91.8% of occupied housing units are owner-occupied. This homeownership rate is 35% higher than the state average of 68.1%.
Race & Ethnicity
The largest racial or ethnic group in Wildwood is White (non-Hispanic), making up 82.7% of the population. Asian residents account for 6.6%. The Black or African American population (0.6%) is well below the state average of 10.9%. The Asian population is significantly higher than the state average (6.6% vs 2.1%).
Education
68.8% of residents aged 25 and older hold a bachelor's degree or higher. This places Wildwood in the top 10% of all cities in the state for educational attainment. This is 112% higher than the state rate of 32.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 98.1%. Notably, 27.2% of adults hold a graduate or professional degree, indicating a highly educated workforce.
Data Sources & Methodology
All demographic data for Wildwood, Missouri is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Missouri state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 1,062 Census-designated places in Missouri. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Wildwood, Missouri?
Wildwood, Missouri has a population of 35,133 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Wildwood, MO?
The median household income in Wildwood is $161,060, which is 99% higher than the national median of $80,734.
What is the poverty rate in Wildwood, MO?
The poverty rate in Wildwood is 2.2%. This means approximately 781 residents live below the federal poverty line.
What is the racial makeup of Wildwood, Missouri?
Wildwood's population is 82.7% White, 0.6% Black, 4.5% Hispanic/Latino, and 6.6% Asian.
What is the median home value in Wildwood, MO?
The median home value in Wildwood is $495,800. The home-value-to-income ratio is 3.1x.
How educated is Wildwood, Missouri?
68.8% of adults (25+) in Wildwood hold a bachelor's degree or higher, and 27.2% hold a graduate or professional degree.