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Willard city, Missouri Demographics & Population 2026

Very AffordableHome value to income ratio of 2.3x is exceptionally low

As of 2026, Willard city, Missouri has a total population of 6,418, the 121st largest city in Missouri, with a median household income of $87,204, which is 27% higher than the state average. The poverty rate is 9.5%.

Key Takeaways

Willard city Quick Facts

Population 6,418
Median Household Income $87,204
Median Home Value $204,300
Poverty Rate 9.5%
Unemployment Rate 2.6%
Median Age 29.9 years
Homeownership Rate 70.1%
Affordability Ratio 2.3x
Bachelor's Degree or Higher 34.4%
High School Graduation Rate 96.0%
Diversity Index 15/100
Population 6,418 121st of 1,062
Median Income $87,204 top 20%
Poverty Rate 9.5% 23% lower national
Median Home Value $204,300 top 20%

How Willard city Compares

Economy & Housing

Employment

2.6% Unemployment Rate State: 4.1% | National: 5.2%
70.2% Labor Force Participation

Housing Overview

Owner 70.1%
Renter 29.9%
Affordability Index Very Affordable
2.3x home value to income ratio

People & Demographics

Diversity Index

15out of 100
Very Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 39 | National average: 60

Education

Willard city Rankings in Missouri

#121 Population of 1,062
#132 Median Income of 1,062
#144 Education of 1,062
#178 Home Value of 1,062

Cities Similar to Willard city

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Shrewsbury city6,328$84,942$266,60053.7%9.1%
Battlefield city6,095$87,414$207,10040.4%5.8%
Barnhart CDP6,036$96,042$195,70022.5%4.0%
Imperial CDP5,617$87,949$221,90019.4%8.0%
Odessa city5,589$85,592$209,60025.1%5.1%

Population Overview

Willard city is a small city located in Missouri. The total population is 6,418. It ranks as the 121st most populous out of 1,062 cities and towns in Missouri.

Age Demographics

The median age in Willard city is 29.9 years. This is 23% lower than the state median of 38.9 years. With 33.8% of the population under 18, Willard city has a notably young demographic profile, suggesting a family-oriented community.

Economy, Income & Housing

The median household income in Willard city is $87,204. This is 27% higher than the state median of $68,920. Compared to the national median of $78,538, household income here is 11% higher. The poverty rate stands at 9.5%. This is 24% lower than the state poverty rate of 12.6%. The unemployment rate is 2.6%. This is 37% lower than the state rate of 4.1%. The median home value is $204,300. Housing costs are 5% lower than the state median of $215,600. With a home-value-to-income ratio of just 2.3x, Willard city is one of the most affordable housing markets in the area. 70.1% of occupied housing units are owner-occupied. This homeownership rate is 3% higher than the state average of 67.9%.

Race & Ethnicity

Willard city has a predominantly White (non-Hispanic) population, comprising 91.9% of all residents. Hispanic or Latino residents account for 4.6%. The Black or African American population (0.1%) is well below the state average of 11.0%. The Asian population (0.1%) is well below the state average of 2.1%.

Education

34.4% of residents aged 25 and older hold a bachelor's degree or higher. This is 8% higher than the state rate of 31.9%. Nationally, 35.0% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 96.0%.

Data Sources & Methodology

All demographic data for Willard city, Missouri is sourced from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates (2019-2023). The ACS collects data from approximately 3.5 million households annually, providing reliable estimates for communities of all sizes. Comparisons are made against Missouri state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 1,062 Census-designated places in Missouri. For official data, visit data.census.gov.

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Frequently Asked Questions

What is the population of Willard city, Missouri?

Willard city, Missouri has a population of 6,418 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Willard city, MO?

The median household income in Willard city is $87,204, which is 11% higher the national median of $78,538.

What is the poverty rate in Willard city, MO?

The poverty rate in Willard city is 9.5%. This means approximately 607 residents live below the federal poverty line.

What is the racial makeup of Willard city, Missouri?

Willard city's population is 91.9% White, 0.1% Black, 4.6% Hispanic/Latino, and 0.1% Asian.

What is the median home value in Willard city, MO?

The median home value in Willard city is $204,300. The home-value-to-income ratio is 2.3x.

How educated is Willard city, Missouri?

34.4% of adults (25+) in Willard city hold a bachelor's degree or higher, and 11.2% hold a graduate or professional degree.