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Southern Pines, North Carolina Demographics & Population 2026

During the 2020–2024 ACS period, Southern Pines, North Carolina had a total population of 16,420, the 65th largest town in North Carolina, with a median household income of $88,535, which is 22% higher than the state average. The poverty rate is 9.6%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Key Takeaways

Southern Pines Quick Facts

Population 16,420
Median Household Income $88,535
Median Home Value $451,100
Poverty Rate 9.6%
Unemployment Rate 6.7%
Median Age 38.7 years
Homeownership Rate 56.6%
Affordability Ratio 5.1x
Bachelor's Degree or Higher 52.9%
High School Graduation Rate 94.8%
Diversity Index 44/100
Population 16,420 65th of 772
Median Income $88,535 top 20%
Poverty Rate 9.6% 23% lower than national
Median Home Value $451,100 top 10%

How Southern Pines Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population16,05216,420+2.3%
Median household income$83,681$88,535+5.8%
Median home value$416,300$451,100+8.4%

How Southern Pines Compares

Economy & Housing

Household Income Distribution

Under $25K 15.8%
$25K-$50K 17.6%
$50K-$100K 22.7%
$100K+ 44.0%
Detailed income brackets
Under $10K
4.8%
$10K-$15K
5.2%
$15K-$20K
4.1%
$20K-$25K
1.7%
$25K-$30K
3.8%
$30K-$35K
4.4%
$35K-$40K
2.0%
$40K-$45K
4.0%
$45K-$50K
3.4%
$50K-$60K
3.8%
$60K-$75K
7.9%
$75K-$100K
10.9%
$100K-$125K
11.4%
$125K-$150K
9.8%
$150K-$200K
7.8%
$200K+
15.1%

Employment

6.7% Unemployment Rate State: 4.7%|National: 5.2%
58.6% Labor Force Participation

Housing Overview

Owner 56.6%
Renter 43.4%
Affordability Index Expensive
5.1x home value to income ratio
Median gross rent $1,354/mo 18.4% of median household income annually

People & Demographics

Diversity Index

44out of 100
Moderate Diversity

Moderate diversity with one or two groups making up the majority.

State average: 58 | National average: 61

Education

Southern Pines Rankings in North Carolina

#65 Population of 772
#131 Median Income of 716
#81 Education of 772
#68 Home Value of 725

Other Cities in Moore County

CityPopulationMedian IncomePovertyHome Value
Pinehurst 18,256 $109,802 4.3% $476,600
Aberdeen 9,228 $75,078 10.5% $314,900
Whispering Pines 5,211 $126,450 5.3% $464,800
Seven Lakes 4,535 $91,085 8.8% $394,500
Carthage 2,896 $82,695 14.2% $208,200
Foxfire 1,925 $85,117 4.6% $386,700
Robbins 1,893 $53,438 22.1% $99,100
Pinebluff 1,806 $80,833 6.1% $234,200
Vass 1,644 $73,581 6.7% $257,500
Candor 1,160 $57,639 28.2% $164,900

Cities Similar to Southern Pines

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Murraysville16,339$81,167$320,70045.7%4.5%
Belmont15,546$94,883$395,00051.1%7.9%
Mount Holly18,208$79,385$337,80036.7%8.2%
Stallings16,886$115,974$428,00053.7%4.8%
Anderson Creek13,927$87,287$282,20035.0%14.6%

Population Overview

Southern Pines is a small city located in North Carolina, within Moore County. The total population is 16,420. It ranks as the 65th most populous out of 772 Census-designated places in North Carolina.

Age Demographics

The median age in Southern Pines is 38.7 years. This is 1% lower than the state median of 39.1 years. 14.8% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.

Economy, Income & Housing

The median household income in Southern Pines is $88,535. This is 22% higher than the state median of $72,388. It is also 10% higher than the national median of $80,734. The poverty rate stands at 9.6%. This is 27% lower than the state poverty rate of 13.0%. The unemployment rate is 6.7%. This is 43% higher than the state rate of 4.7%. The median home value is $451,100. Housing costs are 56% higher than the state median of $288,900. The home-value-to-income ratio is 5.1x. 56.6% of occupied housing units are owner-occupied. This homeownership rate is 15% lower than the state average of 66.6%.

Race & Ethnicity

The largest racial or ethnic group in Southern Pines is White (non-Hispanic), making up 73.4% of the population. Black or African American residents account for 10.8%. The Asian population (1.4%) is well below the state average of 3.3%.

Education

52.9% of residents aged 25 and older hold a bachelor's degree or higher. This places Southern Pines in the top 10% of all cities in the state for educational attainment. This is 49% higher than the state rate of 35.6%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 94.8%. Notably, 23.5% of adults hold a graduate or professional degree, indicating a highly educated workforce.

Data Sources & Methodology

All demographic data for Southern Pines, North Carolina is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against North Carolina state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 772 Census-designated places in North Carolina. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

Free data download: Get all North Carolina city and county demographics as CSV. Download Cities CSV | Download Counties CSV

Frequently Asked Questions

What is the population of Southern Pines, North Carolina?

Southern Pines, North Carolina has a population of 16,420 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Southern Pines, NC?

The median household income in Southern Pines is $88,535, which is 10% higher than the national median of $80,734.

What is the poverty rate in Southern Pines, NC?

The poverty rate in Southern Pines is 9.6%. This means approximately 1,533 residents live below the federal poverty line.

What is the racial makeup of Southern Pines, North Carolina?

Southern Pines's population is 73.4% White, 10.8% Black, 7.0% Hispanic/Latino, and 1.4% Asian.

What is the median home value in Southern Pines, NC?

The median home value in Southern Pines is $451,100. The home-value-to-income ratio is 5.1x.

How educated is Southern Pines, North Carolina?

52.9% of adults (25+) in Southern Pines hold a bachelor's degree or higher, and 23.5% hold a graduate or professional degree.