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Custer County, South Dakota Demographics 2026

Custer County, South Dakota has a population of 8,892, the 21st most populous county in South Dakota. The median household income is $84,112 and the median home value is $372,100. The poverty rate is 9.0%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Custer County Quick Facts

Population 8,892
Median Household Income $84,112
Median Home Value $372,100
Poverty Rate 9.0%
Unemployment Rate 2.3%
Median Age 57.6 years
Homeownership Rate 85.6%
Affordability Ratio 4.4x
Bachelor's Degree+ 31.6%
High School Graduation 94.7%
Cities/Places 5
Population 8,892 21st of 66
Median Income $84,112 12% higher than state
Poverty Rate 9.0%
Unemployment 2.3%

How Custer County Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population8,6868,892+2.4%
Median household income$81,958$84,112+2.6%
Median home value$327,200$372,100+13.7%

Economy & Housing

Household Income Distribution

Under $25K 16.1%
$25K-$50K 13.3%
$50K-$100K 32.5%
$100K+ 38.1%
Detailed income brackets
Under $10K
4.5%
$10K-$15K
2.6%
$15K-$20K
3.6%
$20K-$25K
5.4%
$25K-$30K
1.9%
$30K-$35K
1.8%
$35K-$40K
3.3%
$40K-$45K
3.6%
$45K-$50K
2.6%
$50K-$60K
6.8%
$60K-$75K
7.7%
$75K-$100K
17.9%
$100K-$125K
10.3%
$125K-$150K
8.3%
$150K-$200K
10.3%
$200K+
9.2%

Employment

2.3% Unemployment Rate State: 2.9%|National: 5.2%
55.2% Labor Force Participation

Housing Overview

Owner 85.6%
Renter 14.4%
Affordability Index Moderate
4.4x home value to income ratio
Median gross rent $1,112/mo 15.9% of median household income annually

People & Demographics

Diversity Index

23out of 100
Very Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 35 | National average: 61

Education

Cities & Places in Custer County

CityPopulationMedian IncomePovertyHome Value
Custer2,341$78,36914.2%$235,600
Hermosa353$53,20314.2%$148,800
Pringle206N/A4.4%N/A
Buffalo Gap131$54,0631.5%$100,000
Fairburn61$41,2500.0%$85,000

Population Overview

Custer County is located in South Dakota with a total population of 8,892. It is the 21st most populous county out of 66 in South Dakota. The county encompasses 5 Census-designated places.

Age Demographics

The median age in Custer County is 57.6 years. This is 52% higher than the state median of 38.0 years. Only 13.8% of residents are under 18, indicating fewer families with children. 11.7% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.

Economy, Income & Housing

The median household income in Custer County is $84,112. This is 12% higher than the state median of $75,081. It is also 4% higher than the national median of $80,734. The poverty rate stands at 9.0%. This is 25% lower than the state poverty rate of 11.9%. The unemployment rate is 2.3%. This is 23% lower than the state rate of 2.9%. The median home value is $372,100. Housing costs are 45% higher than the state median of $257,400. The home-value-to-income ratio is 4.4x. 85.6% of occupied housing units are owner-occupied. This homeownership rate is 25% higher than the state average of 68.6%.

Race & Ethnicity

Custer County has a predominantly White (non-Hispanic) population, comprising 87.7% of all residents. Hispanic or Latino residents account for 3.1%. The Black or African American population (0.3%) is well below the state average of 2.1%. The Asian population (0.4%) is well below the state average of 1.4%.

Education

31.6% of residents aged 25 and older hold a bachelor's degree or higher. This is about the same as the state rate of 31.9%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 94.7%.

Data Sources & Methodology

All figures for Custer County come from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates, with comparisons drawn against South Dakota and national averages from the same dataset. See our methodology page for how each metric is defined, or data.census.gov for official tables with margins of error.

Frequently Asked Questions

What is the population of Custer County, South Dakota?

Custer County has a population of 8,892, making it the 21st most populous county in South Dakota.

What is the median income in Custer County?

The median household income in Custer County is $84,112 with a poverty rate of 9.0%.

How many cities are in Custer County, South Dakota?

Custer County contains 5 Census-designated places.