White Rock, South Dakota Demographics & Population 2026
During the 2020–2024 ACS period, White Rock, South Dakota had a total population of 12, the 422nd largest town in South Dakota, with a median household income of $43,750, which is 42% lower than the state average. The poverty rate is 58.3%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Household income is 42% below the state average, indicating significant economic challenges.
- More than 1 in 4 residents live below the poverty line (58.3%), well above the national average of 12.4%.
- Only 0.0% of adults have a bachelor's degree, well below the national average of 35.7%.
White Rock Quick Facts
How White Rock Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 13 | 12 | -7.7% |
| Median household income | $36,250 | $43,750 | +20.7% |
How White Rock Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 35 | National average: 61
Education
Educational Attainment (Adults 25+)
White Rock Rankings in South Dakota
Explore South Dakota Rankings
Other Cities in Roberts County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Sisseton | 2,670 | $48,875 | 18.8% | $109,200 |
| Agency Village | 980 | $50,625 | 27.3% | $257,100 |
| Rosholt | 428 | $64,861 | 13.0% | $116,400 |
| Wilmot | 381 | $59,583 | 12.5% | $78,300 |
| Summit | 359 | $60,000 | 14.5% | $98,100 |
| New Effington | 269 | $50,208 | 20.7% | $68,000 |
| Peever | 145 | $41,750 | 42.1% | $38,600 |
| Long Hollow | 128 | N/A | 56.3% | N/A |
| Peever Flats | 119 | $60,375 | 9.2% | N/A |
| Claire City | 107 | $62,500 | 15.9% | $77,100 |
Cities Similar to White Rock
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Mansfield | 12 | $51,250 | N/A | 0.0% | 0.0% |
| Hutterville Colony | 13 | N/A | N/A | 0.0% | 100.0% |
| Loomis | 13 | N/A | N/A | 53.8% | 0.0% |
| Stephan | 13 | N/A | N/A | 0.0% | 0.0% |
| Hetland | 10 | $46,250 | $57,500 | 30.0% | 0.0% |
A note before these figures: with a population of 12, White Rock's ACS estimates come from a small number of survey responses and carry wide margins of error. Individual percentages below — particularly rates that round to 0% or 100% — are approximations, not precise measurements. See data.census.gov for the published margins of error.
Population Overview
White Rock is a small community located in South Dakota, within Roberts County. The total population is 12. It ranks as the 422nd most populous out of 439 Census-designated places in South Dakota.
Age Demographics
The median age in White Rock is 67.2 years. This is 77% higher than the state median of 38.0 years.
Economy, Income & Housing
The median household income in White Rock is $43,750. This is 42% lower than the state median of $75,081. It is also 46% lower than the national median of $80,734. The poverty rate stands at 58.3%. This is 389% higher than the state poverty rate of 11.9%. With more than one in five residents living below the poverty line, economic hardship is a significant challenge for the community. 100.0% of occupied housing units are owner-occupied. This homeownership rate is 46% higher than the state average of 68.6%.
Race & Ethnicity
White Rock has a predominantly White (non-Hispanic) population, comprising 91.7% of all residents. Hispanic or Latino residents account for 8.3%. The Hispanic or Latino population is significantly higher than the state average (8.3% vs 4.8%).
Education
0.0% of residents aged 25 and older hold a bachelor's degree or higher. This is among the lowest rates in the state, which may correlate with employment and income patterns. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 50.0%.
Data Sources & Methodology
All demographic data for White Rock, South Dakota is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against South Dakota state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 439 Census-designated places in South Dakota. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of White Rock, South Dakota?
White Rock, South Dakota has a population of 12 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in White Rock, SD?
The median household income in White Rock is $43,750, which is 46% lower than the national median of $80,734.
What is the poverty rate in White Rock, SD?
The poverty rate in White Rock is 58.3%. This means approximately 7 residents live below the federal poverty line.
What is the racial makeup of White Rock, South Dakota?
White Rock's population is 91.7% White, 0.0% Black, 8.3% Hispanic/Latino, and 0.0% Asian.
What is the median home value in White Rock, SD?
The Census Bureau does not publish a reliable median home value estimate for White Rock — there are too few owner-occupied homes in the ACS sample. The national median is $332,700.
How educated is White Rock, South Dakota?
0.0% of adults (25+) in White Rock hold a bachelor's degree or higher, and 0.0% hold a graduate or professional degree.