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La Crosse County, Wisconsin Demographics 2026

La Crosse County, Wisconsin has a population of 120,262, the 12th most populous county in Wisconsin. The median household income is $70,704 and the median home value is $243,200. The poverty rate is 12.4%.

La Crosse County Quick Facts

Population 120,262
Median Household Income $70,704
Median Home Value $243,200
Poverty Rate 12.4%
Unemployment Rate 3.0%
Median Age 37.1 years
Homeownership Rate 62.5%
Affordability Ratio 3.4x
Bachelor's Degree+ 36.1%
High School Graduation 96.5%
Cities/Places 5
Population 120,262 12th of 72
Median Income $70,704 7% lower state
Poverty Rate 12.4%
Unemployment 3.0%

Economy & Housing

Employment

3.0% Unemployment Rate State: 3.3% | National: 5.2%
66.5% Labor Force Participation

Housing Overview

Owner 62.5%
Renter 37.5%
Affordability Index Affordable
3.4x home value to income ratio

People & Demographics

Diversity Index

22out of 100
Very Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 36 | National average: 60

Education

Cities & Places in La Crosse County

CityPopulationMedian IncomePovertyHome Value
La Crosse city51,791$53,80321.6%$196,600
Onalaska city18,909$84,8985.9%$279,100
Holmen village11,027$77,0835.6%$262,600
West Salem village5,268$90,9918.9%$269,300
Bangor village1,409$74,2719.5%$211,900

Population Overview

La Crosse County is located in Wisconsin with a total population of 120,262. It is the 12th most populous county out of 72 in Wisconsin. The county encompasses 5 Census-designated places.

Age Demographics

The median age in La Crosse County is 37.1 years. This is 7% lower than the state median of 40.1 years.

Economy, Income & Housing

The median household income in La Crosse County is $70,704. This is 7% lower than the state median of $75,670. Compared to the national median of $78,538, household income here is 10% lower. The poverty rate stands at 12.4%. This is 17% higher than the state poverty rate of 10.6%. The unemployment rate is 3.0%. This is 7% lower than the state rate of 3.3%. The median home value is $243,200. Housing costs are 2% lower than the state median of $247,400. The home-value-to-income ratio is 3.4x. 62.5% of occupied housing units are owner-occupied. This homeownership rate is 8% lower than the state average of 67.9%.

Race & Ethnicity

La Crosse County has a predominantly White (non-Hispanic) population, comprising 87.8% of all residents. Asian residents account for 4.5%. The Black or African American population (1.5%) is well below the state average of 6.0%. The Hispanic or Latino population (2.6%) is well below the state average of 7.8%. The Asian population is significantly higher than the state average (4.5% vs 2.9%).

Education

36.1% of residents aged 25 and older hold a bachelor's degree or higher. This places La Crosse County in the top 10% of all cities in the state for educational attainment. This is 10% higher than the state rate of 32.8%. Nationally, 35.0% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 96.5%.

Frequently Asked Questions

What is the population of La Crosse County, Wisconsin?

La Crosse County has a population of 120,262, making it the 12th most populous county in Wisconsin.

What is the median income in La Crosse County?

The median household income in La Crosse County is $70,704 with a poverty rate of 12.4%.

How many cities are in La Crosse County, Wisconsin?

La Crosse County contains 5 Census-designated places.