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Oconto Falls city, Wisconsin Demographics & Population 2026

As of 2026, Oconto Falls city, Wisconsin has a total population of 2,979, the 218th largest city in Wisconsin, with a median household income of $47,786, which is 37% lower than the state average. The poverty rate is 15.5%.

Key Takeaways

Oconto Falls city Quick Facts

Population 2,979
Median Household Income $47,786
Median Home Value $145,100
Poverty Rate 15.5%
Unemployment Rate 3.3%
Median Age 40.2 years
Homeownership Rate 58.1%
Affordability Ratio 3.0x
Bachelor's Degree or Higher 22.6%
High School Graduation Rate 92.1%
Diversity Index 11/100
Population 2,979 218th of 807
Median Income $47,786 bottom 20%
Poverty Rate 15.5% 24% higher national
Median Home Value $145,100 below average

How Oconto Falls city Compares

Economy & Housing

Employment

3.3% Unemployment Rate State: 3.3% | National: 5.2%
55.0% Labor Force Participation

Housing Overview

Owner 58.1%
Renter 41.9%
Affordability Index Affordable
3.0x home value to income ratio

People & Demographics

Diversity Index

11out of 100
Very Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 36 | National average: 60

Education

Oconto Falls city Rankings in Wisconsin

#218 Population of 807
#704 Median Income of 807
#373 Education of 807
#552 Home Value of 807

Other Cities in Oconto County

CityPopulationMedian IncomePovertyHome Value
Oconto city 4,623 $62,704 11.8% $133,900
Gillett city 1,333 $55,323 11.0% $110,800
Lena village 536 $57,917 11.9% $132,900
Suring village 409 $50,909 21.9% $78,300

Cities Similar to Oconto Falls city

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Mondovi city2,843$48,688$166,10019.0%17.0%
Brodhead city3,205$49,531$167,60013.9%16.2%
Boscobel city3,263$52,457$130,70013.9%19.2%
Ladysmith city3,152$40,104$88,80018.5%18.9%
New Holstein city3,104$61,086$165,90030.6%5.5%

Population Overview

Oconto Falls city is a small community located in Wisconsin, within Oconto County. The total population is 2,979. It ranks as the 218th most populous out of 807 cities and towns in Wisconsin.

Age Demographics

The median age in Oconto Falls city is 40.2 years. This is about average than the state median of 40.1 years.

Economy, Income & Housing

The median household income in Oconto Falls city is $47,786. This is 37% lower than the state median of $75,670. Compared to the national median of $78,538, household income here is 39% lower. The poverty rate stands at 15.5%. This is 46% higher than the state poverty rate of 10.6%. The unemployment rate is 3.3%. This is 1% lower than the state rate of 3.3%. The median home value is $145,100. Housing costs are 41% lower than the state median of $247,400. The home-value-to-income ratio is 3.0x. 58.1% of occupied housing units are owner-occupied. This homeownership rate is 14% lower than the state average of 67.9%.

Race & Ethnicity

Oconto Falls city has a predominantly White (non-Hispanic) population, comprising 94.3% of all residents. Hispanic or Latino residents account for 0.7%. The Black or African American population (0.2%) is well below the state average of 6.0%. The Hispanic or Latino population (0.7%) is well below the state average of 7.8%.

Education

22.6% of residents aged 25 and older hold a bachelor's degree or higher. This is 31% lower than the state rate of 32.8%. Nationally, 35.0% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 92.1%.

Data Sources & Methodology

All demographic data for Oconto Falls city, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates (2019-2023). The ACS collects data from approximately 3.5 million households annually, providing reliable estimates for communities of all sizes. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 807 Census-designated places in Wisconsin. For official data, visit data.census.gov.

Free data download: Get all Wisconsin city and county demographics as CSV. Download Cities CSV | Download Counties CSV

Frequently Asked Questions

What is the population of Oconto Falls city, Wisconsin?

Oconto Falls city, Wisconsin has a population of 2,979 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Oconto Falls city, WI?

The median household income in Oconto Falls city is $47,786, which is 39% lower the national median of $78,538.

What is the poverty rate in Oconto Falls city, WI?

The poverty rate in Oconto Falls city is 15.5%. This means approximately 448 residents live below the federal poverty line.

What is the racial makeup of Oconto Falls city, Wisconsin?

Oconto Falls city's population is 94.3% White, 0.2% Black, 0.7% Hispanic/Latino, and 0.0% Asian.

What is the median home value in Oconto Falls city, WI?

The median home value in Oconto Falls city is $145,100. The home-value-to-income ratio is 3.0x.

How educated is Oconto Falls city, Wisconsin?

22.6% of adults (25+) in Oconto Falls city hold a bachelor's degree or higher, and 2.8% hold a graduate or professional degree.