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Hartselle, Alabama Demographics & Population 2026

During the 2020–2024 ACS period, Hartselle, Alabama had a total population of 15,847, the 47th largest city in Alabama, with a median household income of $76,290, which is 19% higher than the state average. The poverty rate is 13.3%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Hartselle Quick Facts

Population 15,847
Median Household Income $76,290
Median Home Value $203,800
Poverty Rate 13.3%
Unemployment Rate 3.1%
Median Age 38.5 years
Homeownership Rate 78.0%
Affordability Ratio 2.7x
Bachelor's Degree or Higher 27.9%
High School Graduation Rate 92.1%
Diversity Index 25/100
Population 15,847 47th of 592
Median Income $76,290 top 30%
Poverty Rate 13.3% 6% higher than national
Median Home Value $203,800 top 30%

How Hartselle Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population15,58615,847+1.7%
Median household income$67,863$76,290+12.4%
Median home value$192,200$203,800+6.0%

How Hartselle Compares

Economy & Housing

Household Income Distribution

Under $25K 17.4%
$25K-$50K 16.3%
$50K-$100K 28.0%
$100K+ 38.3%
Detailed income brackets
Under $10K
7.3%
$10K-$15K
4.1%
$15K-$20K
2.8%
$20K-$25K
3.2%
$25K-$30K
3.7%
$30K-$35K
3.1%
$35K-$40K
3.2%
$40K-$45K
3.1%
$45K-$50K
3.1%
$50K-$60K
8.1%
$60K-$75K
7.4%
$75K-$100K
12.6%
$100K-$125K
11.3%
$125K-$150K
9.8%
$150K-$200K
9.5%
$200K+
7.7%

Employment

3.1% Unemployment Rate State: 4.7%|National: 5.2%
60.8% Labor Force Participation

Housing Overview

Owner 78.0%
Renter 22.1%
Affordability Index Very Affordable
2.7x home value to income ratio
Median gross rent $804/mo 12.6% of median household income annually

People & Demographics

Diversity Index

25out of 100
Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 53 | National average: 61

Education

Hartselle Rankings in Alabama

#47 Population of 592
#115 Median Income of 537
#112 Education of 592
#145 Home Value of 529

Other Cities in Morgan County

CityPopulationMedian IncomePovertyHome Value
Decatur 57,361 $61,563 13.1% $210,200
Priceville 3,726 $117,127 2.2% $266,400
Trinity 2,561 $100,929 3.1% $283,000
Falkville 1,606 $46,888 14.9% $139,600
Somerville 921 $49,261 18.6% $144,800
Eva 845 $115,455 8.5% $246,500

Cities Similar to Hartselle

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Gulf Shores16,401$78,188$382,70039.9%11.5%
Muscle Shoals16,951$75,894$199,70024.0%12.8%
Gardendale16,534$82,192$252,60031.2%4.3%
Millbrook17,189$70,313$207,10030.9%7.8%
Hueytown16,414$62,784$155,30021.0%16.2%

Population Overview

Hartselle is a small city located in Alabama, within Morgan County. The total population is 15,847. It ranks as the 47th most populous out of 592 Census-designated places in Alabama.

Age Demographics

The median age in Hartselle is 38.5 years. This is 2% lower than the state median of 39.3 years.

Economy, Income & Housing

The median household income in Hartselle is $76,290. This is 19% higher than the state median of $63,999. It is also 6% lower than the national median of $80,734. The poverty rate stands at 13.3%. This is 15% lower than the state poverty rate of 15.6%. The unemployment rate is 3.1%. This is 34% lower than the state rate of 4.7%. The median home value is $203,800. Housing costs are 3% lower than the state median of $209,900. With a home-value-to-income ratio of just 2.7x, Hartselle is one of the most affordable housing markets in the area. 78.0% of occupied housing units are owner-occupied. This homeownership rate is 11% higher than the state average of 70.2%.

Race & Ethnicity

Hartselle has a predominantly White (non-Hispanic) population, comprising 86.2% of all residents. Black or African American residents account for 6.7%. The Black or African American population (6.7%) is well below the state average of 25.6%. The Hispanic or Latino population (2.5%) is well below the state average of 5.6%. The Asian population (0.1%) is well below the state average of 1.4%.

Education

27.9% of residents aged 25 and older hold a bachelor's degree or higher. This is 2% lower than the state rate of 28.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 92.1%.

Data Sources & Methodology

All demographic data for Hartselle, Alabama is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Alabama state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 592 Census-designated places in Alabama. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

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Frequently Asked Questions

What is the population of Hartselle, Alabama?

Hartselle, Alabama has a population of 15,847 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Hartselle, AL?

The median household income in Hartselle is $76,290, which is 6% lower than the national median of $80,734.

What is the poverty rate in Hartselle, AL?

The poverty rate in Hartselle is 13.3%. This means approximately 2,092 residents live below the federal poverty line.

What is the racial makeup of Hartselle, Alabama?

Hartselle's population is 86.2% White, 6.7% Black, 2.5% Hispanic/Latino, and 0.1% Asian.

What is the median home value in Hartselle, AL?

The median home value in Hartselle is $203,800. The home-value-to-income ratio is 2.7x.

How educated is Hartselle, Alabama?

27.9% of adults (25+) in Hartselle hold a bachelor's degree or higher, and 10.5% hold a graduate or professional degree.