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Morro Bay, California Demographics & Population 2026

Expensive MarketHome value to income ratio of 9.6x indicates a costly housing market

During the 2020–2024 ACS period, Morro Bay, California had a total population of 10,692, the 481st largest city in California, with a median household income of $95,843, which is 3% lower than the state average. The poverty rate is 8.5%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Key Takeaways

Morro Bay Quick Facts

Population 10,692
Median Household Income $95,843
Median Home Value $918,200
Poverty Rate 8.5%
Unemployment Rate 8.0%
Median Age 54.3 years
Homeownership Rate 65.4%
Affordability Ratio 9.6x
Bachelor's Degree or Higher 48.5%
High School Graduation Rate 96.4%
Diversity Index 38/100
Population 10,692 481st of 1,570
Median Income $95,843 average
Poverty Rate 8.5% 32% lower than national
Median Home Value $918,200 top 30%

How Morro Bay Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population10,71710,692-0.2%
Median household income$92,553$95,843+3.6%
Median home value$864,900$918,200+6.2%

How Morro Bay Compares

Economy & Housing

Household Income Distribution

Under $25K 11.2%
$25K-$50K 11.5%
$50K-$100K 31.6%
$100K+ 45.7%
Detailed income brackets
Under $10K
2.7%
$10K-$15K
2.9%
$15K-$20K
3.1%
$20K-$25K
2.4%
$25K-$30K
2.3%
$30K-$35K
1.6%
$35K-$40K
2.9%
$40K-$45K
2.8%
$45K-$50K
2.0%
$50K-$60K
7.4%
$60K-$75K
5.5%
$75K-$100K
18.7%
$100K-$125K
7.6%
$125K-$150K
9.3%
$150K-$200K
10.4%
$200K+
18.3%

Employment

8.0% Unemployment Rate State: 6.6%|National: 5.2%
54.1% Labor Force Participation

Housing Overview

Owner 65.4%
Renter 34.6%
Affordability Index Very Expensive
9.6x home value to income ratio
Median gross rent $1,858/mo 23.3% of median household income annually

People & Demographics

Diversity Index

38out of 100
Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 70 | National average: 61

Education

Morro Bay Rankings in California

#481 Population of 1,570
#599 Median Income of 1,375
#332 Education of 1,570
#307 Home Value of 1,376

Other Cities in San Luis Obispo County

CityPopulationMedian IncomePovertyHome Value
San Luis Obispo 48,491 $73,685 30.4% $935,100
El Paso de Robles (Paso Robles) 31,446 $92,228 13.1% $687,200
Atascadero 29,712 $91,429 11.4% $716,500
Arroyo Grande 18,372 $102,553 4.8% $814,200
Nipomo 17,516 $110,022 5.7% $723,700
Los Osos 14,166 $108,932 8.1% $805,800
Grover Beach 12,604 $86,458 11.8% $727,500
Templeton 9,580 $117,063 4.2% $810,400
Pismo Beach 8,014 $118,072 6.9% $1,021,300
California Polytechnic State University 7,915 N/A 7.5% $564,700

Cities Similar to Morro Bay

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Lake Arrowhead10,639$95,236$596,50037.9%11.1%
Sonoma10,670$98,527$970,50051.2%10.4%
Home Gardens10,506$96,342$538,70016.6%6.2%
Citrus10,904$103,465$632,00016.0%7.7%
Calimesa10,902$87,181$446,30029.6%5.3%

Population Overview

Morro Bay is a small city located in California, within San Luis Obispo County. The total population is 10,692. It ranks as the 481st most populous out of 1,570 Census-designated places in California.

Age Demographics

The median age in Morro Bay is 54.3 years. This is 43% higher than the state median of 37.9 years. Only 12.0% of residents are under 18, indicating fewer families with children. 14.0% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.

Economy, Income & Housing

The median household income in Morro Bay is $95,843. This is 3% lower than the state median of $99,122. It is also 19% higher than the national median of $80,734. The poverty rate stands at 8.5%. This is 30% lower than the state poverty rate of 12.0%. The unemployment rate is 8.0%. This is 21% higher than the state rate of 6.6%. The median home value is $918,200. Housing costs are 25% higher than the state median of $734,700. The home-value-to-income ratio of 9.6x suggests that housing affordability is a significant concern for many residents. 65.4% of occupied housing units are owner-occupied. This homeownership rate is 17% higher than the state average of 55.9%.

Race & Ethnicity

The largest racial or ethnic group in Morro Bay is White (non-Hispanic), making up 77.7% of the population. Hispanic or Latino residents account for 13.5%. The White (non-Hispanic) population is significantly higher than the state average (77.7% vs 33.8%). The Black or African American population (0.4%) is well below the state average of 5.2%. The Hispanic or Latino population (13.5%) is well below the state average of 40.2%. The Asian population (2.8%) is well below the state average of 15.3%.

Education

48.5% of residents aged 25 and older hold a bachelor's degree or higher. This is 31% higher than the state rate of 37.1%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 96.4%. Notably, 23.1% of adults hold a graduate or professional degree, indicating a highly educated workforce.

Data Sources & Methodology

All demographic data for Morro Bay, California is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against California state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 1,570 Census-designated places in California. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

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Frequently Asked Questions

What is the population of Morro Bay, California?

Morro Bay, California has a population of 10,692 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Morro Bay, CA?

The median household income in Morro Bay is $95,843, which is 19% higher than the national median of $80,734.

What is the poverty rate in Morro Bay, CA?

The poverty rate in Morro Bay is 8.5%. This means approximately 892 residents live below the federal poverty line.

What is the racial makeup of Morro Bay, California?

Morro Bay's population is 77.7% White, 0.4% Black, 13.5% Hispanic/Latino, and 2.8% Asian.

What is the median home value in Morro Bay, CA?

The median home value in Morro Bay is $918,200. The home-value-to-income ratio is 9.6x.

How educated is Morro Bay, California?

48.5% of adults (25+) in Morro Bay hold a bachelor's degree or higher, and 23.1% hold a graduate or professional degree.