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West Baton Rouge Parish, Louisiana Demographics 2026

West Baton Rouge Parish, Louisiana has a population of 27,974, the 35th most populous county in Louisiana. The median household income is $87,299 and the median home value is $229,900. The poverty rate is 12.9%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

West Baton Rouge Parish Quick Facts

Population 27,974
Median Household Income $87,299
Median Home Value $229,900
Poverty Rate 12.9%
Unemployment Rate 7.0%
Median Age 36.6 years
Homeownership Rate 76.8%
Affordability Ratio 2.6x
Bachelor's Degree+ 23.3%
High School Graduation 90.0%
Cities/Places 4
Population 27,974 35th of 64
Median Income $87,299 44% higher than state
Poverty Rate 12.9%
Unemployment 7.0%

How West Baton Rouge Parish Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population27,66627,974+1.1%
Median household income$87,320$87,299-0.0%
Median home value$225,900$229,900+1.8%

Economy & Housing

Household Income Distribution

Under $25K 14.4%
$25K-$50K 13.3%
$50K-$100K 29.9%
$100K+ 42.5%
Detailed income brackets
Under $10K
4.3%
$10K-$15K
4.4%
$15K-$20K
2.8%
$20K-$25K
2.8%
$25K-$30K
2.3%
$30K-$35K
3.0%
$35K-$40K
2.7%
$40K-$45K
2.6%
$45K-$50K
2.7%
$50K-$60K
7.2%
$60K-$75K
9.3%
$75K-$100K
13.4%
$100K-$125K
16.9%
$125K-$150K
7.6%
$150K-$200K
11.1%
$200K+
7.0%

Employment

7.0% Unemployment Rate State: 6.3%|National: 5.2%
64.0% Labor Force Participation

Housing Overview

Owner 76.8%
Renter 23.2%
Affordability Index Very Affordable
2.6x home value to income ratio
Median gross rent $973/mo 13.4% of median household income annually

People & Demographics

Diversity Index

56out of 100
High Diversity

A diverse community with significant representation from multiple racial and ethnic groups.

State average: 59 | National average: 61

Education

Cities & Places in West Baton Rouge Parish

CityPopulationMedian IncomePovertyHome Value
Addis7,252$108,0413.2%$247,400
Port Allen4,942$59,47420.5%$181,300
Brusly2,593$105,5387.9%$253,900
Erwinville2,420$52,12053.1%$189,500

Population Overview

West Baton Rouge Parish is located in Louisiana with a total population of 27,974. It is the 35th most populous county out of 64 in Louisiana. The county encompasses 4 Census-designated places.

Age Demographics

The median age in West Baton Rouge Parish is 36.6 years. This is 4% lower than the state median of 38.0 years.

Economy, Income & Housing

The median household income in West Baton Rouge Parish is $87,299. This is 44% higher than the state median of $60,756. It is also 8% higher than the national median of $80,734. The poverty rate stands at 12.9%. This is 32% lower than the state poverty rate of 18.9%. The unemployment rate is 7.0%. This is 11% higher than the state rate of 6.3%. The median home value is $229,900. Housing costs are 6% higher than the state median of $216,500. With a home-value-to-income ratio of just 2.6x, West Baton Rouge Parish is one of the most affordable housing markets in the area. 76.8% of occupied housing units are owner-occupied. This homeownership rate is 14% higher than the state average of 67.4%.

Race & Ethnicity

The largest racial or ethnic group in West Baton Rouge Parish is White (non-Hispanic), making up 52.2% of the population. Black or African American residents account for 40.8%. The Asian population (0.5%) is well below the state average of 1.7%.

Education

23.3% of residents aged 25 and older hold a bachelor's degree or higher. This is 14% lower than the state rate of 27.0%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 90.0%.

Data Sources & Methodology

All figures for West Baton Rouge Parish come from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates, with comparisons drawn against Louisiana and national averages from the same dataset. See our methodology page for how each metric is defined, or data.census.gov for official tables with margins of error.

Frequently Asked Questions

What is the population of West Baton Rouge Parish, Louisiana?

West Baton Rouge Parish has a population of 27,974, making it the 35th most populous county in Louisiana.

What is the median income in West Baton Rouge Parish?

The median household income in West Baton Rouge Parish is $87,299 with a poverty rate of 12.9%.

How many cities are in West Baton Rouge Parish, Louisiana?

West Baton Rouge Parish contains 4 Census-designated places.