Southaven, Mississippi Demographics & Population 2026
During the 2020–2024 ACS period, Southaven, Mississippi had a total population of 56,226, the 3rd largest city in Mississippi, with a median household income of $78,483, which is 39% higher than the state average. The poverty rate is 12.6%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Southaven is the 3rd largest city in Mississippi with a population of 56,226.
- Household income is 39% above the state average — one of the wealthiest communities in Mississippi.
Southaven Quick Facts
How Southaven Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 55,531 | 56,226 | +1.3% |
| Median household income | $76,159 | $78,483 | +3.1% |
| Median home value | $214,800 | $236,300 | +10.0% |
How Southaven Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A diverse community with significant representation from multiple racial and ethnic groups.
State average: 56 | National average: 61
Education
Educational Attainment (Adults 25+)
Southaven Rankings in Mississippi
Explore Mississippi Rankings
Other Cities in DeSoto County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Olive Branch | 47,019 | $100,606 | 4.6% | $290,000 |
| Horn Lake | 26,647 | $53,311 | 19.0% | $171,400 |
| Hernando | 17,949 | $76,950 | 8.8% | $315,900 |
| Bridgetown | 3,195 | $139,224 | 1.0% | $344,500 |
| Lynchburg | 2,161 | $88,750 | 7.1% | $222,300 |
| Walls | 1,426 | $58,920 | 16.2% | $193,300 |
| Eudora | 620 | $89,391 | 8.2% | $263,900 |
| Lakeview | 596 | N/A | 10.1% | N/A |
Cities Similar to Southaven
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Biloxi | 48,861 | $57,204 | $225,100 | 30.6% | 16.4% |
| Olive Branch | 47,019 | $100,606 | $290,000 | 31.4% | 4.6% |
| Hattiesburg | 48,619 | $46,342 | $165,900 | 37.3% | 28.3% |
| Tupelo | 37,791 | $66,257 | $212,800 | 34.4% | 15.1% |
| Gulfport | 73,003 | $49,919 | $174,600 | 23.6% | 22.8% |
Population Overview
Southaven is a mid-sized community located in Mississippi, within DeSoto County. The total population is 56,226. It ranks as the 3rd most populous out of 420 Census-designated places in Mississippi.
Age Demographics
The median age in Southaven is 36.2 years. This is 6% lower than the state median of 38.6 years.
Economy, Income & Housing
The median household income in Southaven is $78,483. This is 39% higher than the state median of $56,447. It is also 3% lower than the national median of $80,734. The poverty rate stands at 12.6%. This is 33% lower than the state poverty rate of 18.9%. The unemployment rate is 3.3%. This is 43% lower than the state rate of 5.8%. The median home value is $236,300. Housing costs are 39% higher than the state median of $169,800. The home-value-to-income ratio is 3.0x. 72.5% of occupied housing units are owner-occupied. This homeownership rate is 4% higher than the state average of 70.0%.
Race & Ethnicity
The largest racial or ethnic group in Southaven is White (non-Hispanic), making up 50.7% of the population. Black or African American residents account for 39.3%.
Education
28.8% of residents aged 25 and older hold a bachelor's degree or higher. This is 15% higher than the state rate of 25.1%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 92.9%.
Data Sources & Methodology
All demographic data for Southaven, Mississippi is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Mississippi state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 420 Census-designated places in Mississippi. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Southaven, Mississippi?
Southaven, Mississippi has a population of 56,226 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Southaven, MS?
The median household income in Southaven is $78,483, which is 3% lower than the national median of $80,734.
What is the poverty rate in Southaven, MS?
The poverty rate in Southaven is 12.6%. This means approximately 7,006 residents live below the federal poverty line.
What is the racial makeup of Southaven, Mississippi?
Southaven's population is 50.7% White, 39.3% Black, 5.3% Hispanic/Latino, and 1.2% Asian.
What is the median home value in Southaven, MS?
The median home value in Southaven is $236,300. The home-value-to-income ratio is 3.0x.
How educated is Southaven, Mississippi?
28.8% of adults (25+) in Southaven hold a bachelor's degree or higher, and 10.3% hold a graduate or professional degree.