Prospect, North Carolina Demographics & Population 2026
During the 2020–2024 ACS period, Prospect, North Carolina had a total population of 907, the 481st largest community in North Carolina, with a median household income of $110,769, which is 53% higher than the state average. The poverty rate is 21.7%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Household income is 53% above the state average — one of the wealthiest communities in North Carolina.
- Housing is very affordable with a home-value-to-income ratio of just 0.9x.
Prospect Quick Facts
How Prospect Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 850 | 907 | +6.7% |
| Median home value | $86,800 | $100,700 | +16.0% |
How Prospect Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 58 | National average: 61
Education
Educational Attainment (Adults 25+)
Prospect Rankings in North Carolina
Explore North Carolina Rankings
Other Cities in Robeson County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Lumberton | 18,859 | $42,877 | 30.8% | $152,600 |
| Red Springs | 3,125 | $20,833 | 40.0% | $100,800 |
| Pembroke | 2,822 | $25,889 | 39.1% | $129,400 |
| St. Pauls | 2,688 | $36,800 | 37.8% | $111,000 |
| Fairmont | 2,463 | $36,641 | 29.0% | $106,800 |
| Maxton | 2,330 | $22,667 | 42.7% | $83,200 |
| Barker Ten Mile | 1,156 | $66,667 | 6.0% | $163,700 |
| Rowland | 946 | $32,500 | 33.7% | $118,000 |
| Parkton | 529 | $56,250 | 20.8% | $151,900 |
| Rennert | 292 | $26,875 | 33.9% | $45,800 |
Cities Similar to Prospect
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Five Points | 940 | N/A | $344,100 | 22.2% | 21.7% |
| Ocean Isle Beach | 903 | $96,786 | $835,500 | 65.1% | 5.3% |
| Holden Beach | 962 | $116,250 | $658,900 | 69.5% | 4.9% |
| Hoffman | 821 | N/A | $72,900 | 7.0% | 58.2% |
| McAdenville | 1,010 | $112,083 | $377,000 | 53.4% | 7.0% |
A note before these figures: with a population of 907, Prospect's ACS estimates come from a small number of survey responses and carry wide margins of error. Individual percentages below — particularly rates that round to 0% or 100% — are approximations, not precise measurements. See data.census.gov for the published margins of error.
Population Overview
Prospect is a small community located in North Carolina, within Robeson County. The total population is 907. It ranks as the 481st most populous out of 772 Census-designated places in North Carolina.
Age Demographics
The median age in Prospect is 30.4 years. This is 22% lower than the state median of 39.1 years.
Economy, Income & Housing
The median household income in Prospect is $110,769. This is 53% higher than the state median of $72,388. It is also 37% higher than the national median of $80,734. The poverty rate stands at 21.7%. This is 67% higher than the state poverty rate of 13.0%. With more than one in five residents living below the poverty line, economic hardship is a significant challenge for the community. The survey records no unemployed residents in Prospect, which reflects the size of the sample rather than a labor market without joblessness. The median home value is $100,700. Housing costs are 65% lower than the state median of $288,900. With a home-value-to-income ratio of just 0.9x, Prospect is one of the most affordable housing markets in the area. 90.6% of occupied housing units are owner-occupied. This homeownership rate is 36% higher than the state average of 66.6%.
Race & Ethnicity
Prospect is a highly diverse community where no single racial or ethnic group constitutes a majority of the population. White (non-Hispanic) residents account for 2.5%. The White (non-Hispanic) population (2.5%) is well below the state average of 60.0%. The Black or African American population (2.9%) is well below the state average of 20.0%.
Education
34.7% of residents aged 25 and older hold a bachelor's degree or higher. This is 3% lower than the state rate of 35.6%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 95.3%.
Data Sources & Methodology
All demographic data for Prospect, North Carolina is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against North Carolina state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 772 Census-designated places in North Carolina. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Prospect, North Carolina?
Prospect, North Carolina has a population of 907 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Prospect, NC?
The median household income in Prospect is $110,769, which is 37% higher than the national median of $80,734.
What is the poverty rate in Prospect, NC?
The poverty rate in Prospect is 21.7%. This means approximately 197 residents live below the federal poverty line.
What is the racial makeup of Prospect, North Carolina?
Prospect's population is 2.5% White, 2.9% Black, 0.0% Hispanic/Latino, and 0.0% Asian.
What is the median home value in Prospect, NC?
The median home value in Prospect is $100,700. The home-value-to-income ratio is 0.9x.
How educated is Prospect, North Carolina?
34.7% of adults (25+) in Prospect hold a bachelor's degree or higher, and 11.8% hold a graduate or professional degree.