Shallotte, North Carolina Demographics & Population 2026
During the 2020–2024 ACS period, Shallotte, North Carolina had a total population of 4,639, the 184th largest town in North Carolina, with a median household income of $88,367, which is 22% higher than the state average. The poverty rate is 10.3%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Shallotte Quick Facts
How Shallotte Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 4,465 | 4,639 | +3.9% |
| Median household income | $75,642 | $88,367 | +16.8% |
| Median home value | $301,300 | $349,500 | +16.0% |
How Shallotte Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
Moderate diversity with one or two groups making up the majority.
State average: 58 | National average: 61
Education
Educational Attainment (Adults 25+)
Shallotte Rankings in North Carolina
Explore North Carolina Rankings
Other Cities in Brunswick County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Leland | 29,607 | $91,977 | 6.1% | $398,900 |
| Oak Island | 9,030 | $85,872 | 8.7% | $456,500 |
| St. James | 7,072 | $116,383 | 4.3% | $636,800 |
| Boiling Spring Lakes | 6,347 | $62,676 | 8.6% | $292,300 |
| Carolina Shores | 5,017 | $76,087 | 4.0% | $288,600 |
| Sunset Beach | 4,351 | $81,976 | 5.8% | $410,900 |
| Southport | 4,205 | $87,641 | 6.4% | $437,700 |
| Belville | 2,573 | $81,944 | 10.7% | $282,600 |
| Calabash | 2,377 | $65,310 | 17.6% | $253,200 |
| Navassa | 2,039 | $62,000 | 9.2% | $187,100 |
Cities Similar to Shallotte
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Weaverville | 4,687 | $88,221 | $463,700 | 64.0% | 4.2% |
| Boiling Springs | 4,757 | $89,875 | $265,400 | 43.8% | 2.2% |
| Seven Lakes | 4,535 | $91,085 | $394,500 | 47.8% | 8.8% |
| Lillington | 4,709 | $81,760 | $247,200 | 19.3% | 4.9% |
| Pittsboro | 4,752 | $81,639 | $376,300 | 40.8% | 11.7% |
Population Overview
Shallotte is a small community located in North Carolina, within Brunswick County. The total population is 4,639. It ranks as the 184th most populous out of 772 Census-designated places in North Carolina.
Age Demographics
The median age in Shallotte is 45.5 years. This is 16% higher than the state median of 39.1 years. 10.2% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.
Economy, Income & Housing
The median household income in Shallotte is $88,367. This is 22% higher than the state median of $72,388. It is also 9% higher than the national median of $80,734. The poverty rate stands at 10.3%. This is 21% lower than the state poverty rate of 13.0%. The unemployment rate is 3.1%. This is 35% lower than the state rate of 4.7%. The median home value is $349,500. Housing costs are 21% higher than the state median of $288,900. The home-value-to-income ratio is 4.0x. 63.7% of occupied housing units are owner-occupied. This homeownership rate is 4% lower than the state average of 66.6%.
Race & Ethnicity
The largest racial or ethnic group in Shallotte is White (non-Hispanic), making up 74.8% of the population. Hispanic or Latino residents account for 11.5%. The Asian population (0.4%) is well below the state average of 3.3%.
Education
23.1% of residents aged 25 and older hold a bachelor's degree or higher. This is 35% lower than the state rate of 35.6%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 93.2%.
Data Sources & Methodology
All demographic data for Shallotte, North Carolina is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against North Carolina state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 772 Census-designated places in North Carolina. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Shallotte, North Carolina?
Shallotte, North Carolina has a population of 4,639 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Shallotte, NC?
The median household income in Shallotte is $88,367, which is 9% higher than the national median of $80,734.
What is the poverty rate in Shallotte, NC?
The poverty rate in Shallotte is 10.3%. This means approximately 469 residents live below the federal poverty line.
What is the racial makeup of Shallotte, North Carolina?
Shallotte's population is 74.8% White, 10.1% Black, 11.5% Hispanic/Latino, and 0.4% Asian.
What is the median home value in Shallotte, NC?
The median home value in Shallotte is $349,500. The home-value-to-income ratio is 4.0x.
How educated is Shallotte, North Carolina?
23.1% of adults (25+) in Shallotte hold a bachelor's degree or higher, and 7.1% hold a graduate or professional degree.