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Brunswick County, North Carolina Demographics 2026

Brunswick County, North Carolina has a population of 152,568, the 19th most populous county in North Carolina. The median household income is $77,024 and the median home value is $349,800. The poverty rate is 9.2%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Brunswick County Quick Facts

Population 152,568
Median Household Income $77,024
Median Home Value $349,800
Poverty Rate 9.2%
Unemployment Rate 4.7%
Median Age 56.4 years
Homeownership Rate 84.6%
Affordability Ratio 4.5x
Bachelor's Degree+ 34.7%
High School Graduation 93.5%
Cities/Places 19
Population 152,568 19th of 100
Median Income $77,024 6% higher than state
Poverty Rate 9.2%
Unemployment 4.7%

How Brunswick County Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population145,889152,568+4.6%
Median household income$74,034$77,024+4.0%
Median home value$314,700$349,800+11.2%

Economy & Housing

Household Income Distribution

Under $25K 13.0%
$25K-$50K 16.7%
$50K-$100K 34.0%
$100K+ 36.3%
Detailed income brackets
Under $10K
4.0%
$10K-$15K
3.0%
$15K-$20K
2.6%
$20K-$25K
3.4%
$25K-$30K
3.6%
$30K-$35K
2.8%
$35K-$40K
3.0%
$40K-$45K
3.8%
$45K-$50K
3.5%
$50K-$60K
7.5%
$60K-$75K
11.5%
$75K-$100K
15.0%
$100K-$125K
11.5%
$125K-$150K
7.0%
$150K-$200K
10.0%
$200K+
7.8%

Employment

4.7% Unemployment Rate State: 4.7%|National: 5.2%
49.1% Labor Force Participation

Housing Overview

Owner 84.6%
Renter 15.4%
Affordability Index Moderate
4.5x home value to income ratio
Median gross rent $1,351/mo 21.0% of median household income annually

People & Demographics

Diversity Index

33out of 100
Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 58 | National average: 61

Education

Cities & Places in Brunswick County

CityPopulationMedian IncomePovertyHome Value
Leland29,607$91,9776.1%$398,900
Oak Island9,030$85,8728.7%$456,500
St. James7,072$116,3834.3%$636,800
Boiling Spring Lakes6,347$62,6768.6%$292,300
Carolina Shores5,017$76,0874.0%$288,600
Shallotte4,639$88,36710.3%$349,500
Sunset Beach4,351$81,9765.8%$410,900
Southport4,205$87,6416.4%$437,700
Belville2,573$81,94410.7%$282,600
Calabash2,377$65,31017.6%$253,200
Navassa2,039$62,0009.2%$187,100
Holden Beach962$116,2504.9%$658,900
Ocean Isle Beach903$96,7865.3%$835,500
Northwest885$53,21419.1%$225,900
Varnamtown782$54,84420.0%$293,800
Caswell Beach491$130,7502.2%$648,400
Sandy Creek300$61,25012.7%$151,300
Bolivia247$57,1597.0%$290,000
Bald Head Island190$209,2196.8%$1,367,200

Population Overview

Brunswick County is located in North Carolina with a total population of 152,568. It is the 19th most populous county out of 100 in North Carolina. The county encompasses 19 Census-designated places.

Age Demographics

The median age in Brunswick County is 56.4 years. This is 44% higher than the state median of 39.1 years. Only 14.0% of residents are under 18, indicating fewer families with children. 11.7% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.

Economy, Income & Housing

The median household income in Brunswick County is $77,024. This is 6% higher than the state median of $72,388. It is also 5% lower than the national median of $80,734. The poverty rate stands at 9.2%. This is 29% lower than the state poverty rate of 13.0%. The unemployment rate is 4.7%. This is 1% lower than the state rate of 4.7%. The median home value is $349,800. Housing costs are 21% higher than the state median of $288,900. The home-value-to-income ratio is 4.5x. 84.6% of occupied housing units are owner-occupied. This homeownership rate is 27% higher than the state average of 66.6%.

Race & Ethnicity

The largest racial or ethnic group in Brunswick County is White (non-Hispanic), making up 80.8% of the population. Black or African American residents account for 8.3%. The Black or African American population (8.3%) is well below the state average of 20.0%. The Hispanic or Latino population (5.6%) is well below the state average of 11.3%. The Asian population (0.7%) is well below the state average of 3.3%.

Education

34.7% of residents aged 25 and older hold a bachelor's degree or higher. This is 3% lower than the state rate of 35.6%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 93.5%.

Data Sources & Methodology

All figures for Brunswick County come from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates, with comparisons drawn against North Carolina and national averages from the same dataset. See our methodology page for how each metric is defined, or data.census.gov for official tables with margins of error.

Frequently Asked Questions

What is the population of Brunswick County, North Carolina?

Brunswick County has a population of 152,568, making it the 19th most populous county in North Carolina.

What is the median income in Brunswick County?

The median household income in Brunswick County is $77,024 with a poverty rate of 9.2%.

How many cities are in Brunswick County, North Carolina?

Brunswick County contains 19 Census-designated places.