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Natalia, Texas Demographics & Population 2026

During the 2020–2024 ACS period, Natalia, Texas had a total population of 981, the 1025th largest city in Texas, with a median household income of $45,750, which is 42% lower than the state average. The poverty rate is 24.1%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Key Takeaways

Natalia Quick Facts

Population 981
Median Household Income $45,750
Median Home Value $141,700
Poverty Rate 24.1%
Unemployment Rate 3.0%
Median Age 38.3 years
Homeownership Rate 76.0%
Affordability Ratio 3.1x
Bachelor's Degree or Higher 10.6%
High School Graduation Rate 65.6%
Diversity Index 35/100
Population 981 1025th of 1,795
Median Income $45,750 bottom 20%
Poverty Rate 24.1% 93% higher than national
Median Home Value $141,700 below average

How Natalia Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population1,126981-12.9%
Median household income$36,477$45,750+25.4%
Median home value$105,000$141,700+35.0%

How Natalia Compares

Economy & Housing

Household Income Distribution

Under $25K 29.5%
$25K-$50K 23.4%
$50K-$100K 35.3%
$100K+ 11.8%
Detailed income brackets
Under $10K
0.8%
$10K-$15K
10.5%
$15K-$20K
9.6%
$20K-$25K
8.5%
$25K-$30K
2.5%
$30K-$35K
13.0%
$35K-$40K
3.9%
$40K-$45K
0.0%
$45K-$50K
4.1%
$50K-$60K
5.0%
$60K-$75K
21.2%
$75K-$100K
9.1%
$100K-$125K
2.5%
$125K-$150K
0.0%
$150K-$200K
4.7%
$200K+
4.7%

Employment

3.0% Unemployment Rate State: 5.3%|National: 5.2%
54.8% Labor Force Participation

Housing Overview

Owner 76.0%
Renter 24.0%
Affordability Index Affordable
3.1x home value to income ratio
Median gross rent $810/mo 21.2% of median household income annually

People & Demographics

Diversity Index

35out of 100
Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 67 | National average: 61

Education

Natalia Rankings in Texas

#1025 Population of 1,795
#1297 Median Income of 1,546
#1305 Education of 1,795
#947 Home Value of 1,542

Other Cities in Medina County

CityPopulationMedian IncomePovertyHome Value
Hondo 8,713 $62,032 17.0% $228,400
Devine 4,476 $38,207 18.6% $167,900
Castroville 3,092 $78,460 5.3% $300,000
Lake Medina Shores 1,411 $47,147 31.1% $225,000
LaCoste 1,365 $68,929 13.9% $101,000
D'Hanis 480 $40,625 17.7% $70,000
Yancey 23 N/A 0.0% N/A

Cities Similar to Natalia

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Lakeshore Gardens-Hidden Acres970N/A$208,3002.2%12.1%
Rosebud1,007$45,057$83,00019.3%17.0%
Los Indios948$45,179$63,5006.3%19.4%
Nina965$43,553N/A0.0%12.4%
Camp Wood939N/A$77,5005.5%16.5%

A note before these figures: with a population of 981, Natalia's ACS estimates come from a small number of survey responses and carry wide margins of error. Individual percentages below — particularly rates that round to 0% or 100% — are approximations, not precise measurements. See data.census.gov for the published margins of error.

Population Overview

Natalia is a small community located in Texas, within Medina County. The total population is 981. It ranks as the 1025th most populous out of 1,795 Census-designated places in Texas.

Age Demographics

The median age in Natalia is 38.3 years. This is 8% higher than the state median of 35.6 years.

Economy, Income & Housing

The median household income in Natalia is $45,750. This is 42% lower than the state median of $78,476. It is also 43% lower than the national median of $80,734. The poverty rate stands at 24.1%. This is 74% higher than the state poverty rate of 13.8%. With more than one in five residents living below the poverty line, economic hardship is a significant challenge for the community. The unemployment rate is 3.0%. This is 44% lower than the state rate of 5.3%. The median home value is $141,700. Housing costs are 50% lower than the state median of $283,800. The home-value-to-income ratio is 3.1x. 76.0% of occupied housing units are owner-occupied. This homeownership rate is 21% higher than the state average of 62.6%.

Race & Ethnicity

The largest racial or ethnic group in Natalia is Hispanic or Latino, making up 77.4% of the population. White (non-Hispanic) residents account for 22.3%. The Hispanic or Latino population is significantly higher than the state average (77.4% vs 39.7%).

Education

10.6% of residents aged 25 and older hold a bachelor's degree or higher. This is 69% lower than the state rate of 33.8%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 65.6%.

Data Sources & Methodology

All demographic data for Natalia, Texas is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Texas state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 1,795 Census-designated places in Texas. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

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Frequently Asked Questions

What is the population of Natalia, Texas?

Natalia, Texas has a population of 981 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Natalia, TX?

The median household income in Natalia is $45,750, which is 43% lower than the national median of $80,734.

What is the poverty rate in Natalia, TX?

The poverty rate in Natalia is 24.1%. This means approximately 236 residents live below the federal poverty line.

What is the racial makeup of Natalia, Texas?

Natalia's population is 22.3% White, 0.0% Black, 77.4% Hispanic/Latino, and 0.0% Asian.

What is the median home value in Natalia, TX?

The median home value in Natalia is $141,700. The home-value-to-income ratio is 3.1x.

How educated is Natalia, Texas?

10.6% of adults (25+) in Natalia hold a bachelor's degree or higher, and 2.5% hold a graduate or professional degree.