Potter County, Texas Demographics 2026

Population Overview

Potter County is located in Texas with a total population of 116,634. It is the 40th most populous county out of 254 in Texas. The county encompasses 1 Census-designated place.

Age Demographics

The median age in Potter County is 35.1 years. This is 1% lower than the state median of 35.5 years.

Economy, Income & Housing

The median household income in Potter County is $50,448. This is 34% lower than the state median of $76,292. It is also 36% lower than the national median of $78,538. The poverty rate stands at 20.9%. This is 51% higher than the state poverty rate of 13.8%. With more than one in five residents living below the poverty line, economic hardship is a significant challenge for the community. The unemployment rate is 4.0%. This is 22% lower than the state rate of 5.1%. The median home value is $134,900. Housing costs are 48% lower than the state median of $260,400. With a home-value-to-income ratio of just 2.7x, Potter County is one of the most affordable housing markets in the area. 56.5% of occupied housing units are owner-occupied. This homeownership rate is 10% lower than the state average of 62.6%.

Race & Ethnicity

Potter County is a highly diverse community where no single racial or ethnic group constitutes a majority of the population. Hispanic or Latino residents account for 38.8%.

Education

17.3% of residents aged 25 and older hold a bachelor's degree or higher. This is 48% lower than the state rate of 33.1%. Nationally, 35.0% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 77.4%.

Data Sources & Methodology

All figures for Potter County come from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates (2019-2023), with comparisons drawn against Texas and national averages from the same dataset. See our methodology page for how each metric is defined, or data.census.gov for official tables with margins of error.