Bruce, Wisconsin Demographics & Population 2026
During the 2020–2024 ACS period, Bruce, Wisconsin had a total population of 900, the 417th largest village in Wisconsin, with a median household income of $52,667, which is 32% lower than the state average. The poverty rate is 16.9%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Household income is 32% below the state average, indicating significant economic challenges.
- Only 7.2% of adults have a bachelor's degree, well below the national average of 35.7%.
- Housing is very affordable with a home-value-to-income ratio of just 1.7x.
Bruce Quick Facts
How Bruce Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 851 | 900 | +5.8% |
| Median household income | $44,688 | $52,667 | +17.9% |
| Median home value | $100,000 | $87,100 | -12.9% |
How Bruce Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 37 | National average: 61
Education
Educational Attainment (Adults 25+)
Bruce Rankings in Wisconsin
Explore Wisconsin Rankings
Other Cities in Rusk County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Ladysmith | 3,227 | $41,719 | 19.0% | $124,200 |
| Hawkins | 322 | $41,250 | 16.5% | $72,500 |
| Sheldon | 220 | $37,315 | 15.0% | $118,400 |
| Weyerhaeuser | 161 | $61,250 | 19.3% | $95,000 |
| Tony | 123 | $81,250 | 7.3% | $85,000 |
| Glen Flora | 89 | $68,750 | 18.0% | $115,000 |
| Conrath | 70 | N/A | 1.4% | $153,100 |
| Ingram | 44 | $48,750 | 13.6% | $97,500 |
Cities Similar to Bruce
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Wild Rose | 903 | $48,750 | $110,900 | 22.4% | 14.2% |
| St. Nazianz | 907 | $57,895 | $139,200 | 13.5% | 5.9% |
| Rib Lake | 888 | $57,632 | $99,400 | 21.5% | 16.4% |
| Coleman | 942 | $55,625 | $165,100 | 18.9% | 5.6% |
| Buffalo City | 902 | $60,865 | $182,100 | 20.3% | 8.2% |
A note before these figures: with a population of 900, Bruce's ACS estimates come from a small number of survey responses and carry wide margins of error. Individual percentages below — particularly rates that round to 0% or 100% — are approximations, not precise measurements. See data.census.gov for the published margins of error.
Population Overview
Bruce is a small community located in Wisconsin, within Rusk County. The total population is 900. It ranks as the 417th most populous out of 808 Census-designated places in Wisconsin.
Age Demographics
The median age in Bruce is 31.8 years. This is 21% lower than the state median of 40.2 years. With 29.2% of the population under 18, Bruce has a notably young demographic profile, suggesting a family-oriented community.
Economy, Income & Housing
The median household income in Bruce is $52,667. This is 32% lower than the state median of $77,485. It is also 35% lower than the national median of $80,734. The poverty rate stands at 16.9%. This is 60% higher than the state poverty rate of 10.5%. The unemployment rate is 6.2%. This is 92% higher than the state rate of 3.3%. The median home value is $87,100. Housing costs are 67% lower than the state median of $266,500. With a home-value-to-income ratio of just 1.7x, Bruce is one of the most affordable housing markets in the area. 68.0% of occupied housing units are owner-occupied.
Race & Ethnicity
Bruce has a predominantly White (non-Hispanic) population, comprising 90.2% of all residents. Hispanic or Latino residents account for 5.0%.
Education
7.2% of residents aged 25 and older hold a bachelor's degree or higher. This is among the lowest rates in the state, which may correlate with employment and income patterns. This is 78% lower than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 90.3%.
Data Sources & Methodology
All demographic data for Bruce, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Bruce, Wisconsin?
Bruce, Wisconsin has a population of 900 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Bruce, WI?
The median household income in Bruce is $52,667, which is 35% lower than the national median of $80,734.
What is the poverty rate in Bruce, WI?
The poverty rate in Bruce is 16.9%. This means approximately 151 residents live below the federal poverty line.
What is the racial makeup of Bruce, Wisconsin?
Bruce's population is 90.2% White, 0.0% Black, 5.0% Hispanic/Latino, and 0.0% Asian.
What is the median home value in Bruce, WI?
The median home value in Bruce is $87,100. The home-value-to-income ratio is 1.7x.
How educated is Bruce, Wisconsin?
7.2% of adults (25+) in Bruce hold a bachelor's degree or higher, and 2.5% hold a graduate or professional degree.