Potter, Wisconsin Demographics & Population 2026
During the 2020–2024 ACS period, Potter, Wisconsin had a total population of 221, the 680th largest village in Wisconsin, with a median household income of $68,750, which is 11% lower than the state average. The poverty rate is 3.2%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- An exceptionally low poverty rate of 3.2% — among the lowest in Wisconsin.
Potter Quick Facts
How Potter Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 264 | 221 | -16.3% |
| Median household income | $64,583 | $68,750 | +6.5% |
| Median home value | $169,000 | $177,100 | +4.8% |
How Potter Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 37 | National average: 61
Education
Educational Attainment (Adults 25+)
Potter Rankings in Wisconsin
Explore Wisconsin Rankings
Other Cities in Calumet County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Harrison | 13,658 | $121,504 | 2.2% | $348,500 |
| Chilton | 4,049 | $82,923 | 7.8% | $161,900 |
| Brillion | 3,299 | $57,955 | 12.8% | $198,900 |
| Sherwood | 3,252 | $109,524 | 4.3% | $351,200 |
| New Holstein | 3,075 | $59,667 | 5.1% | $178,700 |
| Hilbert | 988 | $61,000 | 14.3% | $167,300 |
| Stockbridge | 771 | $59,167 | 4.0% | $372,700 |
| Forest Junction | 594 | $62,250 | 2.2% | $212,100 |
| Brothertown | 258 | $56,132 | 19.4% | $214,200 |
Cities Similar to Potter
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Deer Park | 223 | $66,875 | $184,100 | 8.4% | 5.8% |
| Mindoro | 225 | $66,563 | $216,000 | 15.8% | 19.1% |
| Union Center | 215 | $64,583 | $145,000 | 14.1% | 9.9% |
| Elcho | 207 | N/A | $73,600 | 7.5% | 39.6% |
| Mount Hope | 230 | $64,063 | $97,800 | 13.3% | 14.0% |
A note before these figures: with a population of 221, Potter's ACS estimates come from a small number of survey responses and carry wide margins of error. Individual percentages below — particularly rates that round to 0% or 100% — are approximations, not precise measurements. See data.census.gov for the published margins of error.
Population Overview
Potter is a small community located in Wisconsin, within Calumet County. The total population is 221. It ranks as the 680th most populous out of 808 Census-designated places in Wisconsin.
Age Demographics
The median age in Potter is 44.7 years. This is 11% higher than the state median of 40.2 years.
Economy, Income & Housing
The median household income in Potter is $68,750. This is 11% lower than the state median of $77,485. It is also 15% lower than the national median of $80,734. The poverty rate stands at 3.2%. This is 70% lower than the state poverty rate of 10.5%. This exceptionally low poverty rate indicates strong economic prosperity across the community. The survey records no unemployed residents in Potter, which reflects the size of the sample rather than a labor market without joblessness. The median home value is $177,100. Housing costs are 34% lower than the state median of $266,500. With a home-value-to-income ratio of just 2.6x, Potter is one of the most affordable housing markets in the area. 89.4% of occupied housing units are owner-occupied. This homeownership rate is 32% higher than the state average of 67.8%.
Race & Ethnicity
Potter has a predominantly White (non-Hispanic) population, comprising 90.0% of all residents. Hispanic or Latino residents account for 3.2%. The Hispanic or Latino population (3.2%) is well below the state average of 8.0%.
Education
11.7% of residents aged 25 and older hold a bachelor's degree or higher. This is 65% lower than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 96.3%.
Data Sources & Methodology
All demographic data for Potter, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
Free data download: Get all Wisconsin city and county demographics as CSV. Download Cities CSV | Download Counties CSV
Frequently Asked Questions
What is the population of Potter, Wisconsin?
Potter, Wisconsin has a population of 221 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Potter, WI?
The median household income in Potter is $68,750, which is 15% lower than the national median of $80,734.
What is the poverty rate in Potter, WI?
The poverty rate in Potter is 3.2%. This means approximately 7 residents live below the federal poverty line.
What is the racial makeup of Potter, Wisconsin?
Potter's population is 90.0% White, 0.0% Black, 3.2% Hispanic/Latino, and 0.0% Asian.
What is the median home value in Potter, WI?
The median home value in Potter is $177,100. The home-value-to-income ratio is 2.6x.
How educated is Potter, Wisconsin?
11.7% of adults (25+) in Potter hold a bachelor's degree or higher, and 1.2% hold a graduate or professional degree.