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Richland County, Wisconsin Demographics 2026

Richland County, Wisconsin has a population of 17,205, the 57th most populous county in Wisconsin. The median household income is $66,420 and the median home value is $197,500. The poverty rate is 14.5%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Richland County Quick Facts

Population 17,205
Median Household Income $66,420
Median Home Value $197,500
Poverty Rate 14.5%
Unemployment Rate 3.6%
Median Age 46.6 years
Homeownership Rate 73.9%
Affordability Ratio 3.0x
Bachelor's Degree+ 21.2%
High School Graduation 92.7%
Cities/Places 6
Population 17,205 57th of 72
Median Income $66,420 14% lower than state
Poverty Rate 14.5%
Unemployment 3.6%

How Richland County Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population17,22917,205-0.1%
Median household income$62,649$66,420+6.0%
Median home value$182,800$197,500+8.0%

Economy & Housing

Household Income Distribution

Under $25K 16.4%
$25K-$50K 21.6%
$50K-$100K 33.5%
$100K+ 28.5%
Detailed income brackets
Under $10K
4.4%
$10K-$15K
3.9%
$15K-$20K
3.8%
$20K-$25K
4.3%
$25K-$30K
3.9%
$30K-$35K
5.0%
$35K-$40K
5.5%
$40K-$45K
4.2%
$45K-$50K
3.0%
$50K-$60K
7.7%
$60K-$75K
11.3%
$75K-$100K
14.5%
$100K-$125K
9.5%
$125K-$150K
6.4%
$150K-$200K
7.7%
$200K+
4.9%

Employment

3.6% Unemployment Rate State: 3.3%|National: 5.2%
60.1% Labor Force Participation

Housing Overview

Owner 73.9%
Renter 26.1%
Affordability Index Affordable
3.0x home value to income ratio
Median gross rent $771/mo 13.9% of median household income annually

People & Demographics

Diversity Index

15out of 100
Very Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 37 | National average: 61

Education

Cities & Places in Richland County

CityPopulationMedian IncomePovertyHome Value
Richland Center5,109$51,93216.0%$158,300
Lone Rock734$60,37511.8%$115,900
Sextonville459$72,06311.3%$190,500
Gotham177$78,1259.0%$151,400
Boaz116$63,43810.3%$113,800
Yuba54$29,1889.3%$315,800

Population Overview

Richland County is located in Wisconsin with a total population of 17,205. It is the 57th most populous county out of 72 in Wisconsin. The county encompasses 6 Census-designated places.

Age Demographics

The median age in Richland County is 46.6 years. This is 16% higher than the state median of 40.2 years. 10.3% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.

Economy, Income & Housing

The median household income in Richland County is $66,420. This is 14% lower than the state median of $77,485. It is also 18% lower than the national median of $80,734. The poverty rate stands at 14.5%. This is 38% higher than the state poverty rate of 10.5%. The unemployment rate is 3.6%. This is 10% higher than the state rate of 3.3%. The median home value is $197,500. Housing costs are 26% lower than the state median of $266,500. The home-value-to-income ratio is 3.0x. 73.9% of occupied housing units are owner-occupied. This homeownership rate is 9% higher than the state average of 67.8%.

Race & Ethnicity

Richland County has a predominantly White (non-Hispanic) population, comprising 92.1% of all residents. Hispanic or Latino residents account for 3.3%. The Black or African American population (0.3%) is well below the state average of 5.9%. The Hispanic or Latino population (3.3%) is well below the state average of 8.0%. The Asian population (0.9%) is well below the state average of 2.9%.

Education

21.2% of residents aged 25 and older hold a bachelor's degree or higher. This is 36% lower than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 92.7%.

Data Sources & Methodology

All figures for Richland County come from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates, with comparisons drawn against Wisconsin and national averages from the same dataset. See our methodology page for how each metric is defined, or data.census.gov for official tables with margins of error.

Frequently Asked Questions

What is the population of Richland County, Wisconsin?

Richland County has a population of 17,205, making it the 57th most populous county in Wisconsin.

What is the median income in Richland County?

The median household income in Richland County is $66,420 with a poverty rate of 14.5%.

How many cities are in Richland County, Wisconsin?

Richland County contains 6 Census-designated places.