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Chula Vista, California Demographics & Population 2026

During the 2020–2024 ACS period, Chula Vista, California had a total population of 276,375, the 15th largest city in California, with a median household income of $108,032, which is 9% higher than the state average. The poverty rate is 8.8%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Key Takeaways

Chula Vista Quick Facts

Population 276,375
Median Household Income $108,032
Median Home Value $758,700
Poverty Rate 8.8%
Unemployment Rate 8.0%
Median Age 37.1 years
Homeownership Rate 59.8%
Affordability Ratio 7.0x
Bachelor's Degree or Higher 33.2%
High School Graduation Rate 86.2%
Diversity Index 58/100
Population 276,375 15th of 1,570
Median Income $108,032 above average
Poverty Rate 8.8% 30% lower than national
Median Home Value $758,700 above average

How Chula Vista Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population275,030276,375+0.5%
Median household income$105,173$108,032+2.7%
Median home value$697,400$758,700+8.8%

How Chula Vista Compares

Economy & Housing

Household Income Distribution

Under $25K 10.4%
$25K-$50K 12.7%
$50K-$100K 23.6%
$100K+ 53.3%
Detailed income brackets
Under $10K
3.5%
$10K-$15K
2.5%
$15K-$20K
2.3%
$20K-$25K
2.2%
$25K-$30K
2.2%
$30K-$35K
2.8%
$35K-$40K
2.8%
$40K-$45K
2.6%
$45K-$50K
2.2%
$50K-$60K
4.7%
$60K-$75K
7.5%
$75K-$100K
11.4%
$100K-$125K
10.8%
$125K-$150K
9.0%
$150K-$200K
15.7%
$200K+
17.7%

Employment

8.0% Unemployment Rate State: 6.6%|National: 5.2%
66.2% Labor Force Participation

Housing Overview

Owner 59.8%
Renter 40.2%
Affordability Index Very Expensive
7.0x home value to income ratio
Median gross rent $2,229/mo 24.8% of median household income annually

People & Demographics

Diversity Index

58out of 100
High Diversity

A diverse community with significant representation from multiple racial and ethnic groups.

State average: 70 | National average: 61

Education

Chula Vista Rankings in California

#15 Population of 1,570
#466 Median Income of 1,375
#606 Education of 1,570
#452 Home Value of 1,376

Other Cities in San Diego County

CityPopulationMedian IncomePovertyHome Value
San Diego 1,389,526 $108,077 11.0% $906,700
Oceanside 172,242 $97,737 8.3% $770,300
Escondido 149,668 $91,967 12.2% $714,500
Carlsbad 114,373 $142,748 6.9% $1,257,000
El Cajon 104,449 $67,511 20.5% $681,700
Vista 99,114 $94,975 10.5% $762,400
San Marcos 94,882 $109,377 9.2% $868,000
Encinitas 61,480 $162,229 7.4% $1,646,800
La Mesa 60,797 $95,028 11.5% $812,000
Santee 59,332 $113,394 7.9% $727,200

Cities Similar to Chula Vista

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Santa Ana312,534$93,999$713,00018.3%10.8%
Riverside319,069$91,045$584,80025.7%12.2%
Irvine311,690$136,719$1,191,50070.6%10.8%
Santa Clarita230,221$123,062$784,70039.8%7.4%
Fontana214,169$102,821$586,80021.4%9.9%

Population Overview

Chula Vista is a major urban center located in California, within San Diego County. The total population is 276,375. It ranks as the 15th most populous out of 1,570 Census-designated places in California.

Age Demographics

The median age in Chula Vista is 37.1 years. This is 2% lower than the state median of 37.9 years.

Economy, Income & Housing

The median household income in Chula Vista is $108,032. This is 9% higher than the state median of $99,122. It is also 34% higher than the national median of $80,734. The poverty rate stands at 8.8%. This is 27% lower than the state poverty rate of 12.0%. The unemployment rate is 8.0%. This is 21% higher than the state rate of 6.6%. The median home value is $758,700. Housing costs are 3% higher than the state median of $734,700. The home-value-to-income ratio of 7.0x suggests that housing affordability is a significant concern for many residents. 59.8% of occupied housing units are owner-occupied. This homeownership rate is 7% higher than the state average of 55.9%.

Race & Ethnicity

The largest racial or ethnic group in Chula Vista is Hispanic or Latino, making up 61.1% of the population. White (non-Hispanic) residents account for 15.3%. The White (non-Hispanic) population (15.3%) is well below the state average of 33.8%. The Hispanic or Latino population is significantly higher than the state average (61.1% vs 40.2%).

Education

33.2% of residents aged 25 and older hold a bachelor's degree or higher. This is 11% lower than the state rate of 37.1%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 86.2%.

Data Sources & Methodology

All demographic data for Chula Vista, California is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against California state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 1,570 Census-designated places in California. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

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Frequently Asked Questions

What is the population of Chula Vista, California?

Chula Vista, California has a population of 276,375 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Chula Vista, CA?

The median household income in Chula Vista is $108,032, which is 34% higher than the national median of $80,734.

What is the poverty rate in Chula Vista, CA?

The poverty rate in Chula Vista is 8.8%. This means approximately 24,042 residents live below the federal poverty line.

What is the racial makeup of Chula Vista, California?

Chula Vista's population is 15.3% White, 4.7% Black, 61.1% Hispanic/Latino, and 14.2% Asian.

What is the median home value in Chula Vista, CA?

The median home value in Chula Vista is $758,700. The home-value-to-income ratio is 7.0x.

How educated is Chula Vista, California?

33.2% of adults (25+) in Chula Vista hold a bachelor's degree or higher, and 11.1% hold a graduate or professional degree.