Montecito, California Demographics & Population 2026

Population Overview

Montecito is a small city located in California, within Santa Barbara County. The total population is 9,031. It ranks as the 516th most populous out of 1,570 Census-designated places in California.

Age Demographics

The median age in Montecito is 50.0 years. This is 32% higher than the state median of 37.9 years. Only 14.8% of residents are under 18, indicating fewer families with children. 19.9% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.

Economy, Income & Housing

The median household income in Montecito is $231,005. This is 133% higher than the state median of $99,122. It is also 186% higher than the national median of $80,734. The poverty rate stands at 8.3%. This is 31% lower than the state poverty rate of 12.0%. The unemployment rate is 4.0%. This is 39% lower than the state rate of 6.6%. The median home value is $2,000,000+. Housing costs are 172% higher than the state median of $734,700. The home-value-to-income ratio of 8.7x suggests that housing affordability is a significant concern for many residents. 75.8% of occupied housing units are owner-occupied. This homeownership rate is 36% higher than the state average of 55.9%.

Race & Ethnicity

The largest racial or ethnic group in Montecito is White (non-Hispanic), making up 78.4% of the population. Hispanic or Latino residents account for 11.1%. The White (non-Hispanic) population is significantly higher than the state average (78.4% vs 33.8%). The Black or African American population (0.3%) is well below the state average of 5.2%. The Hispanic or Latino population (11.1%) is well below the state average of 40.2%. The Asian population (2.8%) is well below the state average of 15.3%.

Education

76.3% of residents aged 25 and older hold a bachelor's degree or higher. This places Montecito in the top 10% of all cities in the state for educational attainment. This is 106% higher than the state rate of 37.1%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 98.4%. Notably, 33.3% of adults hold a graduate or professional degree, indicating a highly educated workforce.

Data Sources & Methodology

All demographic data for Montecito, California is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against California state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 1,570 Census-designated places in California. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.