University of California-Santa Barbara, California Demographics & Population 2026
During the 2020–2024 ACS period, University of California-Santa Barbara, California had a total population of 12,121, the 448th largest community in California, with a median household income of $69,327, which is 30% lower than the state average. The poverty rate is 17.5%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Household income is 30% below the state average, indicating significant economic challenges.
- 80.6% of adults hold a bachelor's degree or higher — top 10% in California.
- Unemployment rate of 14.4% is notably above the national average.
University of California-Santa Barbara Quick Facts
How University of California-Santa Barbara Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 11,634 | 12,121 | +4.2% |
| Median household income | $75,000 | $69,327 | -7.6% |
| Median home value | $452,600 | $452,900 | +0.1% |
How University of California-Santa Barbara Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A diverse community with significant representation from multiple racial and ethnic groups.
State average: 70 | National average: 61
Education
Educational Attainment (Adults 25+)
University of California-Santa Barbara Rankings in California
Explore California Rankings
Other Cities in Santa Barbara County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Santa Maria | 110,462 | $84,746 | 17.3% | $531,700 |
| Santa Barbara | 87,779 | $106,182 | 14.0% | $1,570,800 |
| Lompoc | 43,646 | $72,004 | 17.3% | $472,900 |
| Goleta | 32,685 | $122,370 | 9.3% | $1,062,100 |
| Orcutt | 31,454 | $111,416 | 8.0% | $624,500 |
| Eastern Goleta Valley | 28,295 | $146,284 | 7.9% | $1,361,700 |
| Isla Vista | 13,920 | $25,972 | 70.4% | $1,218,800 |
| Carpinteria | 13,036 | $100,658 | 7.0% | $1,043,100 |
| Montecito | 9,031 | $231,005 | 8.3% | $2,000,000+ |
| Guadalupe | 8,566 | $66,930 | 27.7% | $495,600 |
Cities Similar to University of California-Santa Barbara
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Muscoy | 12,025 | $71,458 | $422,600 | 5.8% | 26.7% |
| Tehachapi | 11,946 | $72,957 | $355,500 | 15.5% | 13.9% |
| Commerce | 11,993 | $77,064 | $598,700 | 11.0% | 12.4% |
| Fortuna | 12,326 | $62,289 | $379,700 | 24.8% | 18.2% |
| Big Bear City | 11,431 | $71,511 | $463,500 | 30.7% | 16.1% |
Population Overview
University of California-Santa Barbara is a small city located in California, within Santa Barbara County. The total population is 12,121. It ranks as the 448th most populous out of 1,570 Census-designated places in California.
Age Demographics
The median age in University of California-Santa Barbara is 20.0 years. This is 47% lower than the state median of 37.9 years. Only 3.9% of residents are under 18, indicating fewer families with children.
Economy, Income & Housing
The median household income in University of California-Santa Barbara is $69,327. This is 30% lower than the state median of $99,122. It is also 14% lower than the national median of $80,734. The poverty rate stands at 17.5%. This is 46% higher than the state poverty rate of 12.0%. The unemployment rate is 14.4%. This is 118% higher than the state rate of 6.6%. The median home value is $452,900. Housing costs are 38% lower than the state median of $734,700. The home-value-to-income ratio of 6.5x suggests that housing affordability is a significant concern for many residents. 14.7% of occupied housing units are owner-occupied. This homeownership rate is 74% lower than the state average of 55.9%.
Race & Ethnicity
The largest racial or ethnic group in University of California-Santa Barbara is White (non-Hispanic), making up 45.6% of the population. Asian residents account for 29.1%. The Black or African American population (1.7%) is well below the state average of 5.2%. The Hispanic or Latino population (17.3%) is well below the state average of 40.2%. The Asian population is significantly higher than the state average (29.1% vs 15.3%).
Education
80.6% of residents aged 25 and older hold a bachelor's degree or higher. This places University of California-Santa Barbara in the top 10% of all cities in the state for educational attainment. This is 117% higher than the state rate of 37.1%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 97.9%. Notably, 46.7% of adults hold a graduate or professional degree, indicating a highly educated workforce.
Data Sources & Methodology
All demographic data for University of California-Santa Barbara, California is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against California state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 1,570 Census-designated places in California. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of University of California-Santa Barbara, California?
University of California-Santa Barbara, California has a population of 12,121 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in University of California-Santa Barbara, CA?
The median household income in University of California-Santa Barbara is $69,327, which is 14% lower than the national median of $80,734.
What is the poverty rate in University of California-Santa Barbara, CA?
The poverty rate in University of California-Santa Barbara is 17.5%. This means approximately 311 residents live below the federal poverty line.
What is the racial makeup of University of California-Santa Barbara, California?
University of California-Santa Barbara's population is 45.6% White, 1.7% Black, 17.3% Hispanic/Latino, and 29.1% Asian.
What is the median home value in University of California-Santa Barbara, CA?
The median home value in University of California-Santa Barbara is $452,900. The home-value-to-income ratio is 6.5x.
How educated is University of California-Santa Barbara, California?
80.6% of adults (25+) in University of California-Santa Barbara hold a bachelor's degree or higher, and 46.7% hold a graduate or professional degree.