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University of California-Santa Barbara, California Demographics & Population 2026

During the 2020–2024 ACS period, University of California-Santa Barbara, California had a total population of 12,121, the 448th largest community in California, with a median household income of $69,327, which is 30% lower than the state average. The poverty rate is 17.5%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Key Takeaways

University of California-Santa Barbara Quick Facts

Population 12,121
Median Household Income $69,327
Median Home Value $452,900
Poverty Rate 17.5%
Unemployment Rate 14.4%
Median Age 20.0 years
Homeownership Rate 14.7%
Affordability Ratio 6.5x
Bachelor's Degree or Higher 80.6%
High School Graduation Rate 97.9%
Diversity Index 67/100
Population 12,121 448th of 1,570
Median Income $69,327 bottom 30%
Poverty Rate 17.5% 40% higher than national
Median Home Value $452,900 below average

How University of California-Santa Barbara Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population11,63412,121+4.2%
Median household income$75,000$69,327-7.6%
Median home value$452,600$452,900+0.1%

How University of California-Santa Barbara Compares

Economy & Housing

Household Income Distribution

Under $25K 10.7%
$25K-$50K 23.2%
$50K-$100K 33.1%
$100K+ 33.1%
Detailed income brackets
Under $10K
4.7%
$10K-$15K
3.1%
$15K-$20K
1.1%
$20K-$25K
1.8%
$25K-$30K
0.0%
$30K-$35K
3.7%
$35K-$40K
3.5%
$40K-$45K
6.8%
$45K-$50K
9.2%
$50K-$60K
8.5%
$60K-$75K
10.0%
$75K-$100K
14.5%
$100K-$125K
8.8%
$125K-$150K
5.2%
$150K-$200K
2.8%
$200K+
16.2%

Employment

14.4% Unemployment Rate State: 6.6%|National: 5.2%
47.9% Labor Force Participation

Housing Overview

Owner 14.7%
Renter 85.3%
Affordability Index Expensive
6.5x home value to income ratio
Median gross rent $1,526/mo 26.4% of median household income annually

People & Demographics

Diversity Index

67out of 100
High Diversity

A diverse community with significant representation from multiple racial and ethnic groups.

State average: 70 | National average: 61

Education

University of California-Santa Barbara Rankings in California

#448 Population of 1,570
#982 Median Income of 1,375
#44 Education of 1,570
#833 Home Value of 1,376

Other Cities in Santa Barbara County

CityPopulationMedian IncomePovertyHome Value
Santa Maria 110,462 $84,746 17.3% $531,700
Santa Barbara 87,779 $106,182 14.0% $1,570,800
Lompoc 43,646 $72,004 17.3% $472,900
Goleta 32,685 $122,370 9.3% $1,062,100
Orcutt 31,454 $111,416 8.0% $624,500
Eastern Goleta Valley 28,295 $146,284 7.9% $1,361,700
Isla Vista 13,920 $25,972 70.4% $1,218,800
Carpinteria 13,036 $100,658 7.0% $1,043,100
Montecito 9,031 $231,005 8.3% $2,000,000+
Guadalupe 8,566 $66,930 27.7% $495,600

Cities Similar to University of California-Santa Barbara

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Muscoy12,025$71,458$422,6005.8%26.7%
Tehachapi11,946$72,957$355,50015.5%13.9%
Commerce11,993$77,064$598,70011.0%12.4%
Fortuna12,326$62,289$379,70024.8%18.2%
Big Bear City11,431$71,511$463,50030.7%16.1%

Population Overview

University of California-Santa Barbara is a small city located in California, within Santa Barbara County. The total population is 12,121. It ranks as the 448th most populous out of 1,570 Census-designated places in California.

Age Demographics

The median age in University of California-Santa Barbara is 20.0 years. This is 47% lower than the state median of 37.9 years. Only 3.9% of residents are under 18, indicating fewer families with children.

Economy, Income & Housing

The median household income in University of California-Santa Barbara is $69,327. This is 30% lower than the state median of $99,122. It is also 14% lower than the national median of $80,734. The poverty rate stands at 17.5%. This is 46% higher than the state poverty rate of 12.0%. The unemployment rate is 14.4%. This is 118% higher than the state rate of 6.6%. The median home value is $452,900. Housing costs are 38% lower than the state median of $734,700. The home-value-to-income ratio of 6.5x suggests that housing affordability is a significant concern for many residents. 14.7% of occupied housing units are owner-occupied. This homeownership rate is 74% lower than the state average of 55.9%.

Race & Ethnicity

The largest racial or ethnic group in University of California-Santa Barbara is White (non-Hispanic), making up 45.6% of the population. Asian residents account for 29.1%. The Black or African American population (1.7%) is well below the state average of 5.2%. The Hispanic or Latino population (17.3%) is well below the state average of 40.2%. The Asian population is significantly higher than the state average (29.1% vs 15.3%).

Education

80.6% of residents aged 25 and older hold a bachelor's degree or higher. This places University of California-Santa Barbara in the top 10% of all cities in the state for educational attainment. This is 117% higher than the state rate of 37.1%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 97.9%. Notably, 46.7% of adults hold a graduate or professional degree, indicating a highly educated workforce.

Data Sources & Methodology

All demographic data for University of California-Santa Barbara, California is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against California state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 1,570 Census-designated places in California. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

Free data download: Get all California city and county demographics as CSV. Download Cities CSV | Download Counties CSV

Frequently Asked Questions

What is the population of University of California-Santa Barbara, California?

University of California-Santa Barbara, California has a population of 12,121 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in University of California-Santa Barbara, CA?

The median household income in University of California-Santa Barbara is $69,327, which is 14% lower than the national median of $80,734.

What is the poverty rate in University of California-Santa Barbara, CA?

The poverty rate in University of California-Santa Barbara is 17.5%. This means approximately 311 residents live below the federal poverty line.

What is the racial makeup of University of California-Santa Barbara, California?

University of California-Santa Barbara's population is 45.6% White, 1.7% Black, 17.3% Hispanic/Latino, and 29.1% Asian.

What is the median home value in University of California-Santa Barbara, CA?

The median home value in University of California-Santa Barbara is $452,900. The home-value-to-income ratio is 6.5x.

How educated is University of California-Santa Barbara, California?

80.6% of adults (25+) in University of California-Santa Barbara hold a bachelor's degree or higher, and 46.7% hold a graduate or professional degree.