Hilliard, Florida Demographics & Population 2026
During the 2020–2024 ACS period, Hilliard, Florida had a total population of 3,034, the 601st largest town in Florida, with a median household income of $65,096, which is 13% lower than the state average. The poverty rate is 25.2%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- More than 1 in 4 residents live below the poverty line (25.2%), well above the national average of 12.4%.
Hilliard Quick Facts
How Hilliard Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 2,993 | 3,034 | +1.4% |
| Median household income | $59,949 | $65,096 | +8.6% |
| Median home value | $216,100 | $239,500 | +10.8% |
How Hilliard Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 65 | National average: 61
Education
Educational Attainment (Adults 25+)
Hilliard Rankings in Florida
Explore Florida Rankings
Other Cities in Nassau County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Yulee | 16,648 | $85,247 | 10.4% | $302,500 |
| Fernandina Beach | 13,420 | $97,903 | 11.3% | $555,400 |
| Nassau Village-Ratliff | 4,737 | $62,417 | 16.2% | $253,000 |
| Callahan | 1,514 | $57,006 | 14.7% | $281,900 |
Cities Similar to Hilliard
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Hurlburt Field | 2,951 | $61,731 | N/A | 39.5% | 1.3% |
| Eastpoint | 3,163 | $68,258 | $201,000 | 19.6% | 18.8% |
| San Castle | 3,052 | $57,228 | $303,900 | 17.6% | 19.0% |
| Williston | 3,154 | $61,111 | $252,700 | 21.7% | 15.8% |
| Hill 'n Dale | 3,083 | $57,500 | $185,300 | 14.4% | 10.1% |
Population Overview
Hilliard is a small community located in Florida, within Nassau County. The total population is 3,034. It ranks as the 601st most populous out of 955 Census-designated places in Florida.
Age Demographics
The median age in Hilliard is 34.6 years. This is 19% lower than the state median of 42.6 years. With 30.6% of the population under 18, Hilliard has a notably young demographic profile, suggesting a family-oriented community.
Economy, Income & Housing
The median household income in Hilliard is $65,096. This is 13% lower than the state median of $74,568. It is also 19% lower than the national median of $80,734. The poverty rate stands at 25.2%. This is 100% higher than the state poverty rate of 12.6%. With more than one in five residents living below the poverty line, economic hardship is a significant challenge for the community. The unemployment rate is 2.6%. This is 47% lower than the state rate of 4.8%. The median home value is $239,500. Housing costs are 33% lower than the state median of $359,000. The home-value-to-income ratio is 3.7x. 58.5% of occupied housing units are owner-occupied. This homeownership rate is 13% lower than the state average of 67.6%.
Race & Ethnicity
The largest racial or ethnic group in Hilliard is White (non-Hispanic), making up 84.0% of the population. Black or African American residents account for 7.1%. The White (non-Hispanic) population is significantly higher than the state average (84.0% vs 50.4%). The Black or African American population (7.1%) is well below the state average of 14.6%. The Hispanic or Latino population (3.1%) is well below the state average of 27.4%.
Education
11.7% of residents aged 25 and older hold a bachelor's degree or higher. This is 66% lower than the state rate of 34.2%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 84.6%.
Data Sources & Methodology
All demographic data for Hilliard, Florida is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Florida state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 955 Census-designated places in Florida. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Hilliard, Florida?
Hilliard, Florida has a population of 3,034 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Hilliard, FL?
The median household income in Hilliard is $65,096, which is 19% lower than the national median of $80,734.
What is the poverty rate in Hilliard, FL?
The poverty rate in Hilliard is 25.2%. This means approximately 723 residents live below the federal poverty line.
What is the racial makeup of Hilliard, Florida?
Hilliard's population is 84.0% White, 7.1% Black, 3.1% Hispanic/Latino, and 0.0% Asian.
What is the median home value in Hilliard, FL?
The median home value in Hilliard is $239,500. The home-value-to-income ratio is 3.7x.
How educated is Hilliard, Florida?
11.7% of adults (25+) in Hilliard hold a bachelor's degree or higher, and 2.7% hold a graduate or professional degree.