Nassau County, Florida Demographics 2026

Demographic data: ACS 2020–2024 five-year estimates. Sources and methodology

Nassau County, Florida has a population of 97,859, the 37th most populous county in Florida. The median household income is $89,804 and the median home value is $382,800. The poverty rate is 9.7%.

Nassau County Quick Facts

Population 97,859

Median Household Income $89,80490% MOE ±$4,034

Median Home Value $382,80090% MOE ±$9,501

Poverty Rate 9.7%90% MOE ±1.4 pts

Unemployment Rate 4.5%90% MOE ±1.1 pts

Median Age 46.5 years90% MOE ±0.5 years

Homeownership Rate 82.7%90% MOE ±1.2 pts

Affordability Ratio 4.3x

Bachelor's Degree+ 35.6%90% MOE ±1.9 pts

Adults 25+ with high school education or higher 92.9%

Cities/Places 5

Population 97,859 37th of 67

Median Income $89,804 20% higher than state

Poverty Rate 9.7%

Unemployment 4.5%

How Nassau County Changed

Change from the non-overlapping 2015–2019 ACS period to 2020–2024. Earlier dollar figures are adjusted to 2024 dollars; changes marked “no clear change” are within the combined 90% margins of error.

Metric	2015–2019	2020–2024	Change
Population	83,098	97,859	+17.8%
Median household income	$86,079	$89,804	No clear change (+4.3%)
Median home value¹	$284,170	$382,800	+34.7%
Median gross rent	$1,287	$1,526	+18.5%

¹ The Census Bureau changed its home-value inflation adjustment beginning with the 2022 ACS; interpret that comparison with additional caution.

Median Household Income

Nassau

$89,804

$74,568

National

$80,734

Median Home Value

Nassau

$382,800

$359,000

National

$332,700

Economy & Housing

Household Income Distribution

Under $25K 12.2%

$25K-$50K 15.3%

$50K-$100K 28.5%

$100K+ 44.0%

Detailed income brackets

Under $10K

4.5%

$10K-$15K

2.8%

$15K-$20K

2.3%

$20K-$25K

2.6%

$25K-$30K

2.2%

$30K-$35K

3.6%

$35K-$40K

2.6%

$40K-$45K

2.8%

$45K-$50K

4.1%

$50K-$60K

5.1%

$60K-$75K

8.0%

$75K-$100K

15.4%

$100K-$125K

11.8%

$125K-$150K

8.5%

$150K-$200K

10.0%

$200K+

13.8%

Employment

4.5% Unemployment Rate State: 4.8%|National: 5.2%

58.1% Labor Force Participation

Housing Overview

Owner 82.7%

Renter 17.3%

Affordability Index Moderate

4.3x home value to income ratio

Median gross rent $1,526/mo 20.4% of median household income annually

People & Demographics

Age Distribution

Under 18

19.3%

18-34

17.3%

35-54

24.1%

55-74

29.9%

75+

9.4%

Race & Ethnicity

Diversity Index

Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 65 | National average: 61

Education

Educational Attainment (Adults 25+)

Cities & Places in Nassau County

City	Population	Median Income	Poverty	Home Value
Yulee	16,648	$85,247	10.4%	$302,500
Fernandina Beach	13,420	$97,903	11.3%	$555,400
Nassau Village-Ratliff	4,737	$62,417	16.2%	$253,000
Hilliard	3,034	$65,096	25.2%	$239,500
Callahan	1,514	$57,006	14.7%	$281,900

Explore Florida Rankings

Cities by Population All cities ranked by size Richest Cities Ranked by median income Most Educated By bachelor's degree rate Most Affordable By housing affordability

Population Overview

Nassau County is located in Florida with a total population of 97,859. It is the 37th most populous county out of 67 in Florida. The county encompasses 5 Census-designated places.

Age Demographics

The median age in Nassau County is 46.5 years. This is 9% higher than the state median of 42.6 years.

Economy, Income & Housing

The median household income in Nassau County is $89,804. This is 20% higher than the state median of $74,568. It is also 11% higher than the national median of $80,734. The poverty rate stands at 9.7%. This is 23% lower than the state poverty rate of 12.6%. The unemployment rate is 4.5%. This is 7% lower than the state rate of 4.8%. The median home value is $382,800. Housing costs are 7% higher than the state median of $359,000. The home-value-to-income ratio is 4.3x. 82.7% of occupied housing units are owner-occupied. This homeownership rate is 22% higher than the state average of 67.6%.

Race & Ethnicity

The largest racial or ethnic group in Nassau County is White (non-Hispanic), making up 83.4% of the population. Hispanic or Latino residents account for 5.7%. The White (non-Hispanic) population is significantly higher than the state average (83.4% vs 50.4%). The Black or African American population (5.5%) is well below the state average of 14.6%. The Hispanic or Latino population (5.7%) is well below the state average of 27.4%. The Asian population (1.3%) is well below the state average of 2.9%.

Education

35.6% of residents aged 25 and older hold a bachelor's degree or higher. This is 4% higher than the state rate of 34.2%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 92.9%.

Data Sources & Methodology

All figures for Nassau County come from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates, with comparisons drawn against Florida and national averages from the same dataset. See our methodology page for how each metric is defined, or data.census.gov for official tables with margins of error.

Frequently Asked Questions

What is the population of Nassau County, Florida?

Nassau County has a population of 97,859, making it the 37th most populous county in Florida.

What is the median income in Nassau County?

The median household income in Nassau County is $89,804 with a poverty rate of 9.7%.

How many cities are in Nassau County, Florida?

Nassau County contains 5 Census-designated places.