Braselton, Georgia Demographics & Population 2026
During the 2020–2024 ACS period, Braselton, Georgia had a total population of 15,178, the 85th largest town in Georgia, with a median household income of $120,984, which is 56% higher than the state average. The poverty rate is 6.2%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Household income is 56% above the state average — one of the wealthiest communities in Georgia.
Braselton Quick Facts
How Braselton Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 14,139 | 15,178 | +7.3% |
| Median household income | $113,810 | $120,984 | +6.3% |
| Median home value | $425,900 | $459,400 | +7.9% |
How Braselton Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
Moderate diversity with one or two groups making up the majority.
State average: 65 | National average: 61
Education
Educational Attainment (Adults 25+)
Braselton Rankings in Georgia
Explore Georgia Rankings
Other Cities in Gwinnett County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Peachtree Corners | 42,373 | $82,139 | 7.9% | $484,700 |
| Duluth | 32,426 | $95,331 | 8.9% | $400,800 |
| Lawrenceville | 30,954 | $61,561 | 15.4% | $350,600 |
| Sugar Hill | 26,128 | $107,389 | 7.3% | $413,400 |
| Suwanee | 22,349 | $103,260 | 10.1% | $480,600 |
| Snellville | 21,620 | $89,896 | 8.9% | $335,000 |
| Norcross | 18,007 | $75,266 | 15.2% | $403,400 |
| Buford | 17,997 | $69,471 | 12.6% | $368,700 |
| Loganville | 15,527 | $83,605 | 8.9% | $366,100 |
| Lilburn | 15,390 | $63,581 | 22.9% | $329,700 |
Cities Similar to Braselton
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Jefferson | 14,990 | $109,828 | $377,300 | 34.9% | 5.6% |
| St. Simons | 16,228 | $108,771 | $555,600 | 57.0% | 4.5% |
| Vinings | 14,390 | $94,982 | $604,600 | 70.0% | 6.2% |
| Loganville | 15,527 | $83,605 | $366,100 | 27.0% | 8.9% |
| Wilmington Island | 13,905 | $93,924 | $404,900 | 52.6% | 4.2% |
Population Overview
Braselton is a small city located in Georgia, within Gwinnett County. The total population is 15,178. It ranks as the 85th most populous out of 669 Census-designated places in Georgia.
Age Demographics
The median age in Braselton is 40.5 years. This is 8% higher than the state median of 37.6 years.
Economy, Income & Housing
The median household income in Braselton is $120,984. This is 56% higher than the state median of $77,353. It is also 50% higher than the national median of $80,734. The poverty rate stands at 6.2%. This is 53% lower than the state poverty rate of 13.4%. The unemployment rate is 3.4%. This is 33% lower than the state rate of 5.1%. The median home value is $459,400. Housing costs are 51% higher than the state median of $303,300. The home-value-to-income ratio is 3.8x. 74.5% of occupied housing units are owner-occupied. This homeownership rate is 13% higher than the state average of 65.7%.
Race & Ethnicity
The largest racial or ethnic group in Braselton is White (non-Hispanic), making up 71.3% of the population. Hispanic or Latino residents account for 13.2%. The Black or African American population (7.5%) is well below the state average of 30.7%.
Education
44.6% of residents aged 25 and older hold a bachelor's degree or higher. This is 28% higher than the state rate of 34.9%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 94.6%. Notably, 15.4% of adults hold a graduate or professional degree, indicating a highly educated workforce.
Data Sources & Methodology
All demographic data for Braselton, Georgia is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Georgia state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 669 Census-designated places in Georgia. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Braselton, Georgia?
Braselton, Georgia has a population of 15,178 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Braselton, GA?
The median household income in Braselton is $120,984, which is 50% higher than the national median of $80,734.
What is the poverty rate in Braselton, GA?
The poverty rate in Braselton is 6.2%. This means approximately 945 residents live below the federal poverty line.
What is the racial makeup of Braselton, Georgia?
Braselton's population is 71.3% White, 7.5% Black, 13.2% Hispanic/Latino, and 5.1% Asian.
What is the median home value in Braselton, GA?
The median home value in Braselton is $459,400. The home-value-to-income ratio is 3.8x.
How educated is Braselton, Georgia?
44.6% of adults (25+) in Braselton hold a bachelor's degree or higher, and 15.4% hold a graduate or professional degree.