Lahaina, Hawaii Demographics & Population 2026
During the 2020–2024 ACS period, Lahaina, Hawaii had a total population of 10,162, the 33rd largest community in Hawaii, with a median household income of $88,889, which is 11% lower than the state average. The poverty rate is 11.5%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Housing affordability is a challenge — homes cost 9.9x the median household income.
- One of the most racially diverse communities in Hawaii (diversity index: 72/100).
Lahaina Quick Facts
How Lahaina Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 11,423 | 10,162 | -11.0% |
| Median household income | $85,988 | $88,889 | +3.4% |
| Median home value | $841,400 | $881,700 | +4.8% |
How Lahaina Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
This community is exceptionally diverse, with no single racial or ethnic group dominating the population.
State average: 76 | National average: 61
Education
Educational Attainment (Adults 25+)
Lahaina Rankings in Hawaii
Explore Hawaii Rankings
Other Cities in Maui County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Kahului | 28,288 | $98,077 | 8.7% | $862,600 |
| Kihei | 21,567 | $87,772 | 7.4% | $919,900 |
| Wailuku | 16,926 | $102,942 | 4.6% | $855,700 |
| Waihee-Waiehu | 10,988 | $126,735 | 6.0% | $777,000 |
| Haiku-Pauwela | 9,178 | $101,396 | 8.3% | $1,093,800 |
| Pukalani | 8,679 | $102,976 | 10.6% | $973,700 |
| Makawao | 7,353 | $96,444 | 10.2% | $888,000 |
| Napili-Honokowai | 7,308 | $105,565 | 8.1% | $878,900 |
| Kula | 6,791 | $100,433 | 12.3% | $1,127,700 |
| Wailea | 6,352 | $90,000 | 14.0% | $1,534,800 |
Cities Similar to Lahaina
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Kapaa | 11,094 | $89,477 | $861,300 | 29.7% | 7.5% |
| Waimea (Hawaii County) | 9,286 | $100,198 | $677,400 | 41.6% | 12.3% |
| Makaha | 10,066 | $64,970 | $394,000 | 19.7% | 25.0% |
| Haiku-Pauwela | 9,178 | $101,396 | $1,093,800 | 33.7% | 8.3% |
| Waipio | 10,870 | $109,877 | $749,500 | 29.3% | 5.7% |
Population Overview
Lahaina is a small city located in Hawaii, within Maui County. The total population is 10,162. It ranks as the 33rd most populous out of 163 Census-designated places in Hawaii.
Age Demographics
The median age in Lahaina is 40.5 years. This is about the same as the state median of 40.9 years.
Economy, Income & Housing
The median household income in Lahaina is $88,889. This is 11% lower than the state median of $100,389. It is also 10% higher than the national median of $80,734. The poverty rate stands at 11.5%. This is 15% higher than the state poverty rate of 10.0%. The unemployment rate is 5.8%. This is 17% higher than the state rate of 4.9%. The median home value is $881,700. Housing costs are 5% higher than the state median of $839,100. The home-value-to-income ratio of 9.9x suggests that housing affordability is a significant concern for many residents. 56.0% of occupied housing units are owner-occupied. This homeownership rate is 11% lower than the state average of 63.0%.
Race & Ethnicity
Lahaina is a highly diverse community where no single racial or ethnic group constitutes a majority of the population. White (non-Hispanic) residents account for 24.8%. The Black or African American population (0.4%) is well below the state average of 1.8%.
Education
26.4% of residents aged 25 and older hold a bachelor's degree or higher. This is 27% lower than the state rate of 36.1%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 89.6%.
Data Sources & Methodology
All demographic data for Lahaina, Hawaii is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Hawaii state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 163 Census-designated places in Hawaii. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Lahaina, Hawaii?
Lahaina, Hawaii has a population of 10,162 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Lahaina, HI?
The median household income in Lahaina is $88,889, which is 10% higher than the national median of $80,734.
What is the poverty rate in Lahaina, HI?
The poverty rate in Lahaina is 11.5%. This means approximately 1,161 residents live below the federal poverty line.
What is the racial makeup of Lahaina, Hawaii?
Lahaina's population is 24.8% White, 0.4% Black, 9.5% Hispanic/Latino, and 40.1% Asian.
What is the median home value in Lahaina, HI?
The median home value in Lahaina is $881,700. The home-value-to-income ratio is 9.9x.
How educated is Lahaina, Hawaii?
26.4% of adults (25+) in Lahaina hold a bachelor's degree or higher, and 7.1% hold a graduate or professional degree.