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Shelby, Michigan Demographics & Population 2026

Demographic data: ACS 2020–2024 five-year estimates. Sources and methodology

During the 2020–2024 ACS period, Shelby, Michigan had a total population of 2,577, the 263rd largest village in Michigan, with a median household income of $49,855, which is 32% lower than the state average. The poverty rate is 20.0%.

Key Takeaways

Shelby Quick Facts

Population 2,57790% MOE ±238
Median Household Income $49,85590% MOE ±$8,627
Median Home Value $155,60090% MOE ±$17,333
Poverty Rate 20.0%90% MOE ±6.5 pts
Unemployment Rate 6.6%90% MOE ±3.6 pts
Median Age 29.3 years90% MOE ±3.5 years
Homeownership Rate 64.8%90% MOE ±5.5 pts
Affordability Ratio 3.1x
Bachelor's Degree or Higher 14.5%90% MOE ±4.1 pts
Adults 25+ with high school education or higher 84.2%
Diversity Index 50/100
Population 2,577 263rd of 745
Median Income $49,855 bottom 30%
Poverty Rate 20.0% 61% higher than national
Median Home Value $155,600 average

How Shelby Changed

Change from the non-overlapping 2015–2019 ACS period to 2020–2024. Earlier dollar figures are adjusted to 2024 dollars; changes marked “no clear change” are within the combined 90% margins of error.

Metric2015–20192020–2024Change
Population2,4272,577No clear change (+6.2%)
Median household income$53,549$49,855No clear change (-6.9%)
Median home value¹$107,933$155,600+44.2%
Median gross rent$896$680-24.1%
¹ The Census Bureau changed its home-value inflation adjustment beginning with the 2022 ACS; interpret that comparison with additional caution.

How Shelby Compares

Median Household Income

Shelby
$49,855
MI
$72,875
National
$80,734

Median Home Value

Shelby
$155,600
MI
$231,600
National
$332,700

Economy & Housing

Household Income Distribution

Under $25K 19.1%
$25K-$50K 31.2%
$50K-$100K 24.6%
$100K+ 25.1%
Detailed income brackets
Under $10K
6.1%
$10K-$15K
1.5%
$15K-$20K
5.1%
$20K-$25K
6.4%
$25K-$30K
5.5%
$30K-$35K
4.8%
$35K-$40K
8.2%
$40K-$45K
5.5%
$45K-$50K
7.1%
$50K-$60K
4.6%
$60K-$75K
10.8%
$75K-$100K
9.2%
$100K-$125K
8.6%
$125K-$150K
8.0%
$150K-$200K
6.6%
$200K+
1.9%

Employment

6.6% Unemployment Rate State: 5.7%|National: 5.2%
63.8% Labor Force Participation

Housing Overview

Owner 64.8%
Renter 35.2%
Affordability Index Affordable
3.1x home value to income ratio
Median gross rent $680/mo 16.4% of median household income annually

People & Demographics

Age Distribution

Under 18
30.5%
18-34
28.2%
35-54
21.2%
55-74
14.9%
75+
5.1%

Race & Ethnicity

  • White: 39.3%
  • Black: 0.4%
  • Hispanic: 59.1%
  • Asian: 0.1%
  • Other: 0.1%

Diversity Index

50out of 100
Moderate Diversity

Moderate diversity with one or two groups making up the majority.

State average: 45 | National average: 61

Education

Educational Attainment (Adults 25+)

  • < High School: 15.8%
  • HS Diploma: 40.3%
  • Some College: 22.1%
  • Associate's: 7.3%
  • Bachelor's: 9.0%
  • Graduate+: 5.5%

Shelby Rankings in Michigan

#263 Population of 745
#567 Median Income of 732
#503 Education of 745
#399 Home Value of 730

Other Cities in Oceana County

CityPopulationMedian IncomePovertyHome Value
Hart 1,924 $50,956 21.3% $140,900
Pentwater 872 $80,750 10.3% $344,300
New Era 433 $77,125 7.6% $180,800
Rothbury 356 $49,063 14.6% $131,500
Mears 204 $44,583 17.2% $131,300
Walkerville 202 $33,750 25.7% $53,100

Cities Similar to Shelby

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Reed City2,517$52,304$115,00014.0%19.9%
West Monroe2,711$48,317$109,2006.0%31.8%
Trowbridge Park2,396$50,125$239,60029.4%11.7%
Kalkaska2,539$57,143$155,60018.6%13.3%
Croswell2,488$55,081$149,6008.0%17.1%

Population Overview

Shelby is a small community located in Michigan, within Oceana County. The total population is 2,577. It ranks as the 263rd most populous out of 745 Census-designated places in Michigan.

Age Demographics

The median age in Shelby is 29.3 years. This is 27% lower than the state median of 40.2 years. With 30.5% of the population under 18, Shelby has a notably young demographic profile, suggesting a family-oriented community.

Economy, Income & Housing

The median household income in Shelby is $49,855. This is 32% lower than the state median of $72,875. It is also 38% lower than the national median of $80,734. The poverty rate stands at 20.0%. This is 52% higher than the state poverty rate of 13.2%. With more than one in five residents living below the poverty line, economic hardship is a significant challenge for the community. The unemployment rate is 6.6%. This is 15% higher than the state rate of 5.7%. The median home value is $155,600. Housing costs are 33% lower than the state median of $231,600. The home-value-to-income ratio is 3.1x. 64.8% of occupied housing units are owner-occupied. This homeownership rate is 12% lower than the state average of 73.2%.

Race & Ethnicity

The largest racial or ethnic group in Shelby is Hispanic or Latino, making up 59.1% of the population. White (non-Hispanic) residents account for 39.3%. The Black or African American population (0.4%) is well below the state average of 13.1%. The Hispanic or Latino population is significantly higher than the state average (59.1% vs 5.9%). The Asian population (0.1%) is well below the state average of 3.4%.

Education

14.5% of residents aged 25 and older hold a bachelor's degree or higher. This is 55% lower than the state rate of 32.5%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 84.2%.

Data Sources & Methodology

All demographic data for Shelby, Michigan is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Michigan state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 745 Census-designated places in Michigan. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

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Frequently Asked Questions

What is the population of Shelby, Michigan?

Shelby, Michigan has a population of 2,577 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Shelby, MI?

The median household income in Shelby is $49,855, which is 38% lower than the national median of $80,734.

What is the poverty rate in Shelby, MI?

The poverty rate in Shelby is 20.0%. This means approximately 516 residents live below the federal poverty line.

What is the racial makeup of Shelby, Michigan?

Shelby's population is 39.3% White, 0.4% Black, 59.1% Hispanic/Latino, and 0.1% Asian.

What is the median home value in Shelby, MI?

The median home value in Shelby is $155,600. The home-value-to-income ratio is 3.1x.

How educated is Shelby, Michigan?

14.5% of adults (25+) in Shelby hold a bachelor's degree or higher, and 5.5% hold a graduate or professional degree.