Long Branch, New Jersey Demographics & Population 2026
During the 2020–2024 ACS period, Long Branch, New Jersey had a total population of 32,530, the 29th largest city in New Jersey, with a median household income of $79,653, which is 23% lower than the state average. The poverty rate is 15.5%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Housing affordability is a challenge — homes cost 7.2x the median household income.
Long Branch Quick Facts
How Long Branch Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 32,184 | 32,530 | +1.1% |
| Median household income | $73,381 | $79,653 | +8.5% |
| Median home value | $519,000 | $574,000 | +10.6% |
How Long Branch Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A diverse community with significant representation from multiple racial and ethnic groups.
State average: 66 | National average: 61
Education
Educational Attainment (Adults 25+)
Long Branch Rankings in New Jersey
Explore New Jersey Rankings
Other Cities in Monmouth County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Tinton Falls | 19,361 | $117,308 | 6.8% | $478,000 |
| Asbury Park | 15,295 | $75,544 | 21.9% | $581,100 |
| West Freehold | 14,883 | $130,800 | 4.0% | $529,000 |
| Eatontown | 13,575 | $90,463 | 4.4% | $492,400 |
| Red Bank | 12,862 | $97,477 | 8.7% | $504,900 |
| Freehold | 12,507 | $85,707 | 14.3% | $416,800 |
| Robertsville | 12,035 | $210,661 | 2.6% | $685,100 |
| Keansburg | 9,719 | $81,428 | 10.7% | $311,800 |
| Matawan | 9,710 | $123,354 | 10.5% | $467,800 |
| West Long Branch | 8,586 | $114,271 | 3.4% | $684,300 |
Cities Similar to Long Branch
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Garfield | 32,783 | $79,700 | $475,500 | 25.8% | 13.4% |
| Rahway | 30,109 | $91,461 | $386,400 | 34.1% | 9.5% |
| Englewood | 29,638 | $102,571 | $544,100 | 46.5% | 9.2% |
| Kearny | 40,614 | $79,154 | $459,400 | 30.6% | 12.5% |
| Millville | 27,511 | $70,275 | $219,000 | 20.2% | 12.5% |
Population Overview
Long Branch is a mid-sized community located in New Jersey, within Monmouth County. The total population is 32,530. It ranks as the 29th most populous out of 700 Census-designated places in New Jersey.
Age Demographics
The median age in Long Branch is 36.8 years. This is 8% lower than the state median of 40.1 years.
Economy, Income & Housing
The median household income in Long Branch is $79,653. This is 23% lower than the state median of $103,556. It is also 1% lower than the national median of $80,734. The poverty rate stands at 15.5%. This is 59% higher than the state poverty rate of 9.7%. The unemployment rate is 7.0%. This is 11% higher than the state rate of 6.3%. The median home value is $574,000. Housing costs are 26% higher than the state median of $454,400. The home-value-to-income ratio of 7.2x suggests that housing affordability is a significant concern for many residents. 42.5% of occupied housing units are owner-occupied. This homeownership rate is 33% lower than the state average of 63.8%.
Race & Ethnicity
The largest racial or ethnic group in Long Branch is White (non-Hispanic), making up 50.8% of the population. Hispanic or Latino residents account for 25.2%. The Asian population (2.7%) is well below the state average of 10.1%.
Education
36.1% of residents aged 25 and older hold a bachelor's degree or higher. This is 17% lower than the state rate of 43.6%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 85.4%.
Data Sources & Methodology
All demographic data for Long Branch, New Jersey is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against New Jersey state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 700 Census-designated places in New Jersey. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Long Branch, New Jersey?
Long Branch, New Jersey has a population of 32,530 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Long Branch, NJ?
The median household income in Long Branch is $79,653, which is 1% lower than the national median of $80,734.
What is the poverty rate in Long Branch, NJ?
The poverty rate in Long Branch is 15.5%. This means approximately 4,985 residents live below the federal poverty line.
What is the racial makeup of Long Branch, New Jersey?
Long Branch's population is 50.8% White, 10.7% Black, 25.2% Hispanic/Latino, and 2.7% Asian.
What is the median home value in Long Branch, NJ?
The median home value in Long Branch is $574,000. The home-value-to-income ratio is 7.2x.
How educated is Long Branch, New Jersey?
36.1% of adults (25+) in Long Branch hold a bachelor's degree or higher, and 14.6% hold a graduate or professional degree.