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Blowing Rock, North Carolina Demographics & Population 2026

During the 2020–2024 ACS period, Blowing Rock, North Carolina had a total population of 992, the 459th largest town in North Carolina, with a median household income of $120,938, which is 67% higher than the state average. The poverty rate is 2.4%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Key Takeaways

Blowing Rock Quick Facts

Population 992
Median Household Income $120,938
Median Home Value $705,000
Poverty Rate 2.4%
Unemployment Rate 0.4%
Median Age 59.7 years
Homeownership Rate 83.3%
Affordability Ratio 5.8x
Bachelor's Degree or Higher 64.2%
High School Graduation Rate 97.7%
Diversity Index 12/100
Population 992 459th of 772
Median Income $120,938 top 10%
Poverty Rate 2.4% 81% lower than national
Median Home Value $705,000 top 10%

How Blowing Rock Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population848992+17.0%
Median household income$120,865$120,938+0.1%
Median home value$667,300$705,000+5.6%

How Blowing Rock Compares

Economy & Housing

Household Income Distribution

Under $25K 10.5%
$25K-$50K 8.3%
$50K-$100K 22.9%
$100K+ 58.3%
Detailed income brackets
Under $10K
4.5%
$10K-$15K
0.0%
$15K-$20K
1.5%
$20K-$25K
4.5%
$25K-$30K
0.0%
$30K-$35K
2.9%
$35K-$40K
2.7%
$40K-$45K
0.8%
$45K-$50K
1.9%
$50K-$60K
0.0%
$60K-$75K
9.7%
$75K-$100K
13.2%
$100K-$125K
9.3%
$125K-$150K
10.7%
$150K-$200K
10.5%
$200K+
27.7%

Employment

0.4% Unemployment Rate State: 4.7%|National: 5.2%
60.0% Labor Force Participation

Housing Overview

Owner 83.3%
Renter 16.7%
Affordability Index Expensive
5.8x home value to income ratio
Median gross rent $1,278/mo 12.7% of median household income annually

People & Demographics

Diversity Index

12out of 100
Very Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 58 | National average: 61

Education

Blowing Rock Rankings in North Carolina

#459 Population of 772
#35 Median Income of 716
#38 Education of 772
#13 Home Value of 725

Other Cities in Caldwell County

CityPopulationMedian IncomePovertyHome Value
Lenoir 18,299 $49,910 14.6% $179,400
Sawmills 5,042 $71,067 9.9% $219,600
Granite Falls 4,929 $56,917 17.2% $202,400
Hudson 3,772 $65,268 13.7% $223,000
Gamewell 3,689 $46,556 21.5% $170,100
Cajah's Mountain 2,704 $53,361 13.9% $201,800
Northlakes 1,716 $101,250 2.0% $366,500
Cedar Rock 306 $95,625 2.0% $424,500

Cities Similar to Blowing Rock

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Holden Beach962$116,250$658,90069.5%4.9%
Five Points940N/A$344,10022.2%21.7%
McAdenville1,010$112,083$377,00053.4%7.0%
Bonnetsville1,063N/AN/A5.1%62.8%
Prospect907$110,769$100,70034.7%21.7%

A note before these figures: with a population of 992, Blowing Rock's ACS estimates come from a small number of survey responses and carry wide margins of error. Individual percentages below — particularly rates that round to 0% or 100% — are approximations, not precise measurements. See data.census.gov for the published margins of error.

Population Overview

Blowing Rock is a small community located in North Carolina, within Caldwell County. The total population is 992. It ranks as the 459th most populous out of 772 Census-designated places in North Carolina.

Age Demographics

The median age in Blowing Rock is 59.7 years. This is 53% higher than the state median of 39.1 years. Only 8.4% of residents are under 18, indicating fewer families with children. 14.2% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.

Economy, Income & Housing

The median household income in Blowing Rock is $120,938. This is 67% higher than the state median of $72,388. It is also 50% higher than the national median of $80,734. The poverty rate stands at 2.4%. This is 82% lower than the state poverty rate of 13.0%. This exceptionally low poverty rate indicates strong economic prosperity across the community. The unemployment rate is 0.4%. This is 92% lower than the state rate of 4.7%. The median home value is $705,000. Housing costs are 144% higher than the state median of $288,900. The home-value-to-income ratio is 5.8x. 83.3% of occupied housing units are owner-occupied. This homeownership rate is 25% higher than the state average of 66.6%.

Race & Ethnicity

Blowing Rock has a predominantly White (non-Hispanic) population, comprising 93.5% of all residents. Black or African American residents account for 2.1%. The White (non-Hispanic) population is significantly higher than the state average (93.5% vs 60.0%). The Black or African American population (2.1%) is well below the state average of 20.0%.

Education

64.2% of residents aged 25 and older hold a bachelor's degree or higher. This places Blowing Rock in the top 10% of all cities in the state for educational attainment. This is 80% higher than the state rate of 35.6%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 97.7%. Notably, 28.5% of adults hold a graduate or professional degree, indicating a highly educated workforce.

Data Sources & Methodology

All demographic data for Blowing Rock, North Carolina is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against North Carolina state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 772 Census-designated places in North Carolina. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

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Frequently Asked Questions

What is the population of Blowing Rock, North Carolina?

Blowing Rock, North Carolina has a population of 992 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Blowing Rock, NC?

The median household income in Blowing Rock is $120,938, which is 50% higher than the national median of $80,734.

What is the poverty rate in Blowing Rock, NC?

The poverty rate in Blowing Rock is 2.4%. This means approximately 22 residents live below the federal poverty line.

What is the racial makeup of Blowing Rock, North Carolina?

Blowing Rock's population is 93.5% White, 2.1% Black, 0.0% Hispanic/Latino, and 0.0% Asian.

What is the median home value in Blowing Rock, NC?

The median home value in Blowing Rock is $705,000. The home-value-to-income ratio is 5.8x.

How educated is Blowing Rock, North Carolina?

64.2% of adults (25+) in Blowing Rock hold a bachelor's degree or higher, and 28.5% hold a graduate or professional degree.