Broadway, North Carolina Demographics & Population 2026
During the 2020–2024 ACS period, Broadway, North Carolina had a total population of 1,657, the 371st largest town in North Carolina, with a median household income of $64,926, which is 10% lower than the state average. The poverty rate is 20.5%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Broadway Quick Facts
How Broadway Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 1,429 | 1,657 | +16.0% |
| Median household income | $62,679 | $64,926 | +3.6% |
| Median home value | $236,100 | $254,500 | +7.8% |
How Broadway Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
Moderate diversity with one or two groups making up the majority.
State average: 58 | National average: 61
Education
Educational Attainment (Adults 25+)
Broadway Rankings in North Carolina
Explore North Carolina Rankings
Other Cities in Harnett County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Anderson Creek | 13,927 | $87,287 | 14.6% | $282,200 |
| Spout Springs | 11,242 | $92,402 | 4.2% | $358,500 |
| Dunn | 8,559 | $46,830 | 19.7% | $193,900 |
| Lillington | 4,709 | $81,760 | 4.9% | $247,200 |
| Erwin | 4,687 | $50,701 | 12.2% | $161,100 |
| Buies Creek | 3,746 | $53,933 | 40.7% | $361,500 |
| Coats | 1,664 | $37,009 | 21.6% | $125,200 |
| Bunnlevel | 844 | $74,818 | 0.0% | $189,100 |
| Mamers | 669 | $33,561 | 2.5% | $118,500 |
Cities Similar to Broadway
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Pumpkin Center | 1,636 | $64,102 | $189,600 | 23.5% | 2.9% |
| Millers Creek | 1,689 | $63,125 | $227,200 | 13.1% | 18.9% |
| Efland | 1,611 | $65,735 | $234,600 | 26.6% | 5.1% |
| Boonville | 1,593 | $68,145 | $165,400 | 21.5% | 16.0% |
| Vass | 1,644 | $73,581 | $257,500 | 28.8% | 6.7% |
Population Overview
Broadway is a small community located in North Carolina, within Harnett County. The total population is 1,657. It ranks as the 371st most populous out of 772 Census-designated places in North Carolina.
Age Demographics
The median age in Broadway is 41.9 years. This is 7% higher than the state median of 39.1 years.
Economy, Income & Housing
The median household income in Broadway is $64,926. This is 10% lower than the state median of $72,388. It is also 20% lower than the national median of $80,734. The poverty rate stands at 20.5%. This is 58% higher than the state poverty rate of 13.0%. With more than one in five residents living below the poverty line, economic hardship is a significant challenge for the community. The unemployment rate is 4.1%. This is 14% lower than the state rate of 4.7%. The median home value is $254,500. Housing costs are 12% lower than the state median of $288,900. The home-value-to-income ratio is 3.9x. 78.5% of occupied housing units are owner-occupied. This homeownership rate is 18% higher than the state average of 66.6%.
Race & Ethnicity
The largest racial or ethnic group in Broadway is White (non-Hispanic), making up 73.6% of the population. Hispanic or Latino residents account for 16.2%. The Black or African American population (5.9%) is well below the state average of 20.0%. The Asian population (0.6%) is well below the state average of 3.3%.
Education
24.5% of residents aged 25 and older hold a bachelor's degree or higher. This is 31% lower than the state rate of 35.6%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 91.5%.
Data Sources & Methodology
All demographic data for Broadway, North Carolina is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against North Carolina state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 772 Census-designated places in North Carolina. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Broadway, North Carolina?
Broadway, North Carolina has a population of 1,657 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Broadway, NC?
The median household income in Broadway is $64,926, which is 20% lower than the national median of $80,734.
What is the poverty rate in Broadway, NC?
The poverty rate in Broadway is 20.5%. This means approximately 339 residents live below the federal poverty line.
What is the racial makeup of Broadway, North Carolina?
Broadway's population is 73.6% White, 5.9% Black, 16.2% Hispanic/Latino, and 0.6% Asian.
What is the median home value in Broadway, NC?
The median home value in Broadway is $254,500. The home-value-to-income ratio is 3.9x.
How educated is Broadway, North Carolina?
24.5% of adults (25+) in Broadway hold a bachelor's degree or higher, and 6.4% hold a graduate or professional degree.