Big Rock, Virginia Demographics & Population 2026
During the 2020–2024 ACS period, Big Rock, Virginia had a total population of 384, the 512th largest community in Virginia, with a median household income of $55,049, which is 41% lower than the state average. The poverty rate is 12.8%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Household income is 41% below the state average, indicating significant economic challenges.
- Only 0.0% of adults have a bachelor's degree, well below the national average of 35.7%.
Big Rock Quick Facts
How Big Rock Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 168 | 384 | +128.6% |
| Median household income | $46,929 | $55,049 | +17.3% |
How Big Rock Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 61 | National average: 61
Education
Educational Attainment (Adults 25+)
Big Rock Rankings in Virginia
Explore Virginia Rankings
Other Cities in Buchanan County
Cities Similar to Big Rock
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Moneta | 395 | N/A | $232,200 | 31.5% | 25.1% |
| Chase Crossing | 372 | N/A | N/A | 0.0% | 65.3% |
| Parrott | 401 | N/A | N/A | 8.5% | 19.6% |
| Claremont | 393 | $58,542 | $178,800 | 16.1% | 12.0% |
| Carrsville | 363 | N/A | $242,700 | 25.1% | 0.0% |
A note before these figures: with a population of 384, Big Rock's ACS estimates come from a small number of survey responses and carry wide margins of error. Individual percentages below — particularly rates that round to 0% or 100% — are approximations, not precise measurements. See data.census.gov for the published margins of error.
Population Overview
Big Rock is a small community located in Virginia, within Buchanan County. The total population is 384. It ranks as the 512th most populous out of 681 Census-designated places in Virginia.
Age Demographics
The median age in Big Rock is 43.1 years. This is 11% higher than the state median of 39.0 years. Only 12.0% of residents are under 18, indicating fewer families with children.
Economy, Income & Housing
The median household income in Big Rock is $55,049. This is 41% lower than the state median of $93,170. It is also 32% lower than the national median of $80,734. The poverty rate stands at 12.8%. This is 29% higher than the state poverty rate of 9.9%. The survey records no unemployed residents in Big Rock, which reflects the size of the sample rather than a labor market without joblessness. 100.0% of occupied housing units are owner-occupied. This homeownership rate is 49% higher than the state average of 67.3%.
Race & Ethnicity
Every resident counted in Big Rock was recorded as White (non-Hispanic). A figure of exactly 100.0% reflects a survey sample too small to capture the community's full composition rather than a precise measurement.
Education
0.0% of residents aged 25 and older hold a bachelor's degree or higher. This is among the lowest rates in the state, which may correlate with employment and income patterns. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 36.4%.
Data Sources & Methodology
All demographic data for Big Rock, Virginia is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Virginia state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 681 Census-designated places in Virginia. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Big Rock, Virginia?
Big Rock, Virginia has a population of 384 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Big Rock, VA?
The median household income in Big Rock is $55,049, which is 32% lower than the national median of $80,734.
What is the poverty rate in Big Rock, VA?
The poverty rate in Big Rock is 12.8%. This means approximately 49 residents live below the federal poverty line.
What is the racial makeup of Big Rock, Virginia?
Big Rock's population is 100.0% White, 0.0% Black, 0.0% Hispanic/Latino, and 0.0% Asian.
What is the median home value in Big Rock, VA?
The Census Bureau does not publish a reliable median home value estimate for Big Rock — there are too few owner-occupied homes in the ACS sample. The national median is $332,700.
How educated is Big Rock, Virginia?
0.0% of adults (25+) in Big Rock hold a bachelor's degree or higher, and 0.0% hold a graduate or professional degree.