Franklin, Wisconsin Demographics & Population 2026
During the 2020–2024 ACS period, Franklin, Wisconsin had a total population of 35,886, the 24th largest city in Wisconsin, with a median household income of $106,894, which is 38% higher than the state average. The poverty rate is 6.7%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Household income is 38% above the state average — one of the wealthiest communities in Wisconsin.
- 44.3% of adults hold a bachelor's degree or higher — top 10% in Wisconsin.
Franklin Quick Facts
How Franklin Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 35,751 | 35,886 | +0.4% |
| Median household income | $108,342 | $106,894 | -1.3% |
| Median home value | $343,400 | $364,200 | +6.1% |
How Franklin Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 37 | National average: 61
Education
Educational Attainment (Adults 25+)
Franklin Rankings in Wisconsin
Explore Wisconsin Rankings
Other Cities in Milwaukee County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Milwaukee | 566,973 | $54,234 | 22.8% | $184,000 |
| West Allis | 59,612 | $67,611 | 11.5% | $203,800 |
| Wauwatosa | 48,529 | $101,138 | 5.8% | $339,000 |
| Greenfield | 37,345 | $70,459 | 8.6% | $261,100 |
| Oak Creek | 37,325 | $96,555 | 4.9% | $331,700 |
| South Milwaukee | 20,442 | $73,427 | 13.1% | $235,700 |
| Cudahy | 17,853 | $66,719 | 11.4% | $216,500 |
| Whitefish Bay | 14,665 | $157,109 | 3.7% | $533,800 |
| Greendale | 14,594 | $94,769 | 8.3% | $314,200 |
| Glendale | 13,656 | $78,092 | 10.1% | $282,800 |
Cities Similar to Franklin
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Oak Creek | 37,325 | $96,555 | $331,700 | 39.4% | 4.9% |
| Sun Prairie | 37,570 | $90,942 | $365,700 | 50.9% | 6.2% |
| Menomonee Falls | 39,539 | $100,238 | $368,000 | 48.2% | 5.2% |
| New Berlin | 40,270 | $101,091 | $365,700 | 47.3% | 4.1% |
| Fitchburg | 32,619 | $86,516 | $417,200 | 57.7% | 9.3% |
Population Overview
Franklin is a mid-sized community located in Wisconsin, within Milwaukee County. The total population is 35,886. It ranks as the 24th most populous out of 808 Census-designated places in Wisconsin.
Age Demographics
The median age in Franklin is 43.0 years. This is 7% higher than the state median of 40.2 years.
Economy, Income & Housing
The median household income in Franklin is $106,894. This is 38% higher than the state median of $77,485. It is also 32% higher than the national median of $80,734. The poverty rate stands at 6.7%. This is 36% lower than the state poverty rate of 10.5%. The unemployment rate is 3.4%. This is 4% higher than the state rate of 3.3%. The median home value is $364,200. Housing costs are 37% higher than the state median of $266,500. The home-value-to-income ratio is 3.4x. 77.3% of occupied housing units are owner-occupied. This homeownership rate is 14% higher than the state average of 67.8%.
Race & Ethnicity
The largest racial or ethnic group in Franklin is White (non-Hispanic), making up 81.7% of the population. Hispanic or Latino residents account for 6.1%. The Black or African American population (2.7%) is well below the state average of 5.9%. The Asian population is significantly higher than the state average (5.9% vs 2.9%).
Education
44.3% of residents aged 25 and older hold a bachelor's degree or higher. This places Franklin in the top 10% of all cities in the state for educational attainment. This is 33% higher than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 95.1%. Notably, 15.1% of adults hold a graduate or professional degree, indicating a highly educated workforce.
Data Sources & Methodology
All demographic data for Franklin, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Franklin, Wisconsin?
Franklin, Wisconsin has a population of 35,886 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Franklin, WI?
The median household income in Franklin is $106,894, which is 32% higher than the national median of $80,734.
What is the poverty rate in Franklin, WI?
The poverty rate in Franklin is 6.7%. This means approximately 2,372 residents live below the federal poverty line.
What is the racial makeup of Franklin, Wisconsin?
Franklin's population is 81.7% White, 2.7% Black, 6.1% Hispanic/Latino, and 5.9% Asian.
What is the median home value in Franklin, WI?
The median home value in Franklin is $364,200. The home-value-to-income ratio is 3.4x.
How educated is Franklin, Wisconsin?
44.3% of adults (25+) in Franklin hold a bachelor's degree or higher, and 15.1% hold a graduate or professional degree.