Potter Lake, Wisconsin Demographics & Population 2026

A note before these figures: with a population of 807, Potter Lake's ACS estimates come from a small number of survey responses and carry wide margins of error. Individual percentages below — particularly rates that round to 0% or 100% — are approximations, not precise measurements. See data.census.gov for the published margins of error.

Population Overview

Potter Lake is a small community located in Wisconsin, within Walworth County. The total population is 807. It ranks as the 440th most populous out of 808 Census-designated places in Wisconsin.

Age Demographics

The median age in Potter Lake is 50.8 years. This is 26% higher than the state median of 40.2 years. 10.5% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.

Economy, Income & Housing

The median household income in Potter Lake is $94,750. This is 22% higher than the state median of $77,485. It is also 17% higher than the national median of $80,734. The poverty rate stands at 2.9%. This is 73% lower than the state poverty rate of 10.5%. This exceptionally low poverty rate indicates strong economic prosperity across the community. The survey records no unemployed residents in Potter Lake, which reflects the size of the sample rather than a labor market without joblessness. The median home value is $309,600. Housing costs are 16% higher than the state median of $266,500. The home-value-to-income ratio is 3.3x. 91.8% of occupied housing units are owner-occupied. This homeownership rate is 35% higher than the state average of 67.8%.

Race & Ethnicity

Potter Lake has a predominantly White (non-Hispanic) population, comprising 94.8% of all residents. Hispanic or Latino residents account for 3.8%. The Hispanic or Latino population (3.8%) is well below the state average of 8.0%.

Education

32.6% of residents aged 25 and older hold a bachelor's degree or higher. This is 2% lower than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 98.1%.

Data Sources & Methodology

All demographic data for Potter Lake, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.