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Stanley, Wisconsin Demographics & Population 2026

During the 2020–2024 ACS period, Stanley, Wisconsin had a total population of 3,760, the 188th largest city in Wisconsin, with a median household income of $48,052, which is 38% lower than the state average. The poverty rate is 20.0%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Key Takeaways

Stanley Quick Facts

Population 3,760
Median Household Income $48,052
Median Home Value $167,400
Poverty Rate 20.0%
Unemployment Rate 5.0%
Median Age 39.5 years
Homeownership Rate 52.8%
Affordability Ratio 3.5x
Bachelor's Degree or Higher 11.8%
High School Graduation Rate 86.6%
Diversity Index 45/100
Population 3,760 188th of 808
Median Income $48,052 bottom 10%
Poverty Rate 20.0% 60% higher than national
Median Home Value $167,400 below average

How Stanley Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population3,7743,760-0.4%
Median household income$47,857$48,052+0.4%
Median home value$153,200$167,400+9.3%

How Stanley Compares

Economy & Housing

Household Income Distribution

Under $25K 25.4%
$25K-$50K 30.8%
$50K-$100K 22.2%
$100K+ 21.6%
Detailed income brackets
Under $10K
5.4%
$10K-$15K
9.8%
$15K-$20K
6.0%
$20K-$25K
4.2%
$25K-$30K
7.4%
$30K-$35K
1.8%
$35K-$40K
4.9%
$40K-$45K
6.3%
$45K-$50K
10.5%
$50K-$60K
4.6%
$60K-$75K
11.8%
$75K-$100K
5.7%
$100K-$125K
7.7%
$125K-$150K
6.9%
$150K-$200K
3.8%
$200K+
3.1%

Employment

5.0% Unemployment Rate State: 3.3%|National: 5.2%
35.0% Labor Force Participation

Housing Overview

Owner 52.8%
Renter 47.2%
Affordability Index Affordable
3.5x home value to income ratio
Median gross rent $723/mo 18.1% of median household income annually

People & Demographics

Diversity Index

45out of 100
Moderate Diversity

Moderate diversity with one or two groups making up the majority.

State average: 37 | National average: 61

Education

Stanley Rankings in Wisconsin

#188 Population of 808
#718 Median Income of 788
#641 Education of 808
#499 Home Value of 799

Other Cities in Chippewa County

CityPopulationMedian IncomePovertyHome Value
Chippewa Falls 14,782 $57,873 15.4% $210,400
Lake Hallie 7,285 $86,740 8.9% $292,100
Bloomer 3,673 $58,106 3.9% $214,000
Lake Wissota 3,184 $105,150 0.8% $334,600
Cadott 1,449 $71,111 15.8% $172,900
Cornell 1,307 $55,192 13.4% $155,800
Boyd 566 $62,321 15.8% $140,000
New Auburn 531 $66,932 11.8% $169,900
Jim Falls 339 $92,292 7.7% $189,000
Holcombe 237 $64,231 15.6% $155,400

Cities Similar to Stanley

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Barron3,681$47,469$121,60015.3%17.7%
Horicon3,814$53,465$172,50017.9%14.1%
West Milwaukee4,038$49,128$207,40019.6%20.4%
Lake Delton3,482$51,964$178,30020.6%12.6%
Bloomer3,673$58,106$214,00024.2%3.9%

Population Overview

Stanley is a small community located in Wisconsin, within Chippewa County. The total population is 3,760. It ranks as the 188th most populous out of 808 Census-designated places in Wisconsin.

Age Demographics

The median age in Stanley is 39.5 years. This is 2% lower than the state median of 40.2 years.

Economy, Income & Housing

The median household income in Stanley is $48,052. This is 38% lower than the state median of $77,485. It is also 40% lower than the national median of $80,734. The poverty rate stands at 20.0%. This is 89% higher than the state poverty rate of 10.5%. The unemployment rate is 5.0%. This is 55% higher than the state rate of 3.3%. The median home value is $167,400. Housing costs are 37% lower than the state median of $266,500. The home-value-to-income ratio is 3.5x. 52.8% of occupied housing units are owner-occupied. This homeownership rate is 22% lower than the state average of 67.8%.

Race & Ethnicity

The largest racial or ethnic group in Stanley is White (non-Hispanic), making up 72.5% of the population. Black or African American residents account for 15.0%. The Black or African American population is significantly higher than the state average (15.0% vs 5.9%). The Asian population (1.1%) is well below the state average of 2.9%.

Education

11.8% of residents aged 25 and older hold a bachelor's degree or higher. This is 64% lower than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 86.6%.

Data Sources & Methodology

All demographic data for Stanley, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

Free data download: Get all Wisconsin city and county demographics as CSV. Download Cities CSV | Download Counties CSV

Frequently Asked Questions

What is the population of Stanley, Wisconsin?

Stanley, Wisconsin has a population of 3,760 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Stanley, WI?

The median household income in Stanley is $48,052, which is 40% lower than the national median of $80,734.

What is the poverty rate in Stanley, WI?

The poverty rate in Stanley is 20.0%. This means approximately 482 residents live below the federal poverty line.

What is the racial makeup of Stanley, Wisconsin?

Stanley's population is 72.5% White, 15.0% Black, 7.0% Hispanic/Latino, and 1.1% Asian.

What is the median home value in Stanley, WI?

The median home value in Stanley is $167,400. The home-value-to-income ratio is 3.5x.

How educated is Stanley, Wisconsin?

11.8% of adults (25+) in Stanley hold a bachelor's degree or higher, and 3.0% hold a graduate or professional degree.