Snowflake, Arizona Demographics & Population 2026
During the 2020–2024 ACS period, Snowflake, Arizona had a total population of 6,444, the 84th largest town in Arizona, with a median household income of $76,174, which is 5% lower than the state average. The poverty rate is 14.0%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Snowflake Quick Facts
How Snowflake Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 6,349 | 6,444 | +1.5% |
| Median household income | $72,753 | $76,174 | +4.7% |
| Median home value | $248,000 | $271,800 | +9.6% |
How Snowflake Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 62 | National average: 61
Education
Educational Attainment (Adults 25+)
Snowflake Rankings in Arizona
Explore Arizona Rankings
Other Cities in Navajo County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Show Low | 12,102 | $60,368 | 12.2% | $299,600 |
| Winslow | 8,773 | $58,346 | 29.8% | $167,600 |
| Kayenta | 4,927 | $58,423 | 37.7% | $37,400 |
| Holbrook | 4,858 | $56,502 | 19.8% | $163,600 |
| Whiteriver | 4,545 | $37,440 | 42.2% | $59,500 |
| Taylor | 4,183 | $90,275 | 14.3% | $307,500 |
| Pinetop-Lakeside | 4,101 | $60,694 | 9.0% | $370,800 |
| Heber-Overgaard | 3,621 | $58,542 | 11.8% | $271,200 |
| Lake of the Woods | 3,250 | $55,987 | 12.8% | $272,200 |
| White Mountain Lake | 2,910 | $50,263 | 15.9% | $172,700 |
Cities Similar to Snowflake
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Catalina | 6,489 | $78,207 | $276,200 | 31.4% | 8.3% |
| Village of Oak Creek (Big Park) | 6,356 | $80,878 | $741,100 | 51.5% | 11.9% |
| Williamson | 6,310 | $89,398 | $732,300 | 48.8% | 5.7% |
| Youngtown | 7,015 | $68,321 | $320,000 | 14.4% | 10.4% |
| Globe | 7,195 | $69,170 | $206,700 | 19.2% | 16.4% |
Population Overview
Snowflake is a small city located in Arizona, within Navajo County. The total population is 6,444. It ranks as the 84th most populous out of 441 Census-designated places in Arizona.
Age Demographics
The median age in Snowflake is 29.8 years. This is 24% lower than the state median of 39.0 years. With 38.3% of the population under 18, Snowflake has a notably young demographic profile, suggesting a family-oriented community.
Economy, Income & Housing
The median household income in Snowflake is $76,174. This is 5% lower than the state median of $79,964. It is also 6% lower than the national median of $80,734. The poverty rate stands at 14.0%. This is 12% higher than the state poverty rate of 12.5%. The unemployment rate is 2.5%. This is 50% lower than the state rate of 5.1%. The median home value is $271,800. Housing costs are 31% lower than the state median of $394,500. The home-value-to-income ratio is 3.6x. 83.7% of occupied housing units are owner-occupied. This homeownership rate is 24% higher than the state average of 67.4%.
Race & Ethnicity
The largest racial or ethnic group in Snowflake is White (non-Hispanic), making up 82.4% of the population. Hispanic or Latino residents account for 6.7%. The White (non-Hispanic) population is significantly higher than the state average (82.4% vs 52.6%). The Hispanic or Latino population (6.7%) is well below the state average of 31.4%.
Education
28.7% of residents aged 25 and older hold a bachelor's degree or higher. This is 14% lower than the state rate of 33.3%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 90.9%.
Data Sources & Methodology
All demographic data for Snowflake, Arizona is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Arizona state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 441 Census-designated places in Arizona. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Snowflake, Arizona?
Snowflake, Arizona has a population of 6,444 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Snowflake, AZ?
The median household income in Snowflake is $76,174, which is 6% lower than the national median of $80,734.
What is the poverty rate in Snowflake, AZ?
The poverty rate in Snowflake is 14.0%. This means approximately 899 residents live below the federal poverty line.
What is the racial makeup of Snowflake, Arizona?
Snowflake's population is 82.4% White, 4.5% Black, 6.7% Hispanic/Latino, and 0.0% Asian.
What is the median home value in Snowflake, AZ?
The median home value in Snowflake is $271,800. The home-value-to-income ratio is 3.6x.
How educated is Snowflake, Arizona?
28.7% of adults (25+) in Snowflake hold a bachelor's degree or higher, and 13.2% hold a graduate or professional degree.