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Bay County, Florida Demographics 2026

Bay County, Florida has a population of 186,393, the 30th most populous county in Florida. The median household income is $73,533 and the median home value is $310,500. The poverty rate is 11.9%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Bay County Quick Facts

Population 186,393
Median Household Income $73,533
Median Home Value $310,500
Poverty Rate 11.9%
Unemployment Rate 3.9%
Median Age 41.0 years
Homeownership Rate 66.8%
Affordability Ratio 4.2x
Bachelor's Degree+ 29.6%
High School Graduation 91.4%
Cities/Places 13
Population 186,393 30th of 67
Median Income $73,533 1% lower than state
Poverty Rate 11.9%
Unemployment 3.9%

How Bay County Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population181,368186,393+2.8%
Median household income$70,188$73,533+4.8%
Median home value$276,900$310,500+12.1%

Economy & Housing

Household Income Distribution

Under $25K 13.5%
$25K-$50K 18.5%
$50K-$100K 33.9%
$100K+ 34.1%
Detailed income brackets
Under $10K
3.7%
$10K-$15K
3.2%
$15K-$20K
3.0%
$20K-$25K
3.5%
$25K-$30K
3.6%
$30K-$35K
3.0%
$35K-$40K
3.5%
$40K-$45K
4.2%
$45K-$50K
4.2%
$50K-$60K
8.6%
$60K-$75K
10.5%
$75K-$100K
14.8%
$100K-$125K
10.1%
$125K-$150K
7.7%
$150K-$200K
7.1%
$200K+
9.2%

Employment

3.9% Unemployment Rate State: 4.8%|National: 5.2%
63.6% Labor Force Participation

Housing Overview

Owner 66.8%
Renter 33.1%
Affordability Index Moderate
4.2x home value to income ratio
Median gross rent $1,484/mo 24.2% of median household income annually

People & Demographics

Diversity Index

45out of 100
Moderate Diversity

Moderate diversity with one or two groups making up the majority.

State average: 65 | National average: 61

Education

Cities & Places in Bay County

CityPopulationMedian IncomePovertyHome Value
Panama City34,979$62,26517.6%$268,900
Lynn Haven20,081$80,9736.5%$320,000
Panama City Beach18,971$80,94110.0%$441,300
Upper Grand Lagoon17,232$82,1578.1%$373,200
Callaway13,496$65,6099.6%$250,300
Springfield8,230$54,46222.3%$188,600
Parker4,509$69,6576.8%$224,200
Lower Grand Lagoon4,287$74,04415.3%$397,200
Laguna Beach3,830$76,6075.5%$438,100
Cedar Grove3,802$74,62517.5%$176,100
Pretty Bayou2,906$85,2085.8%$298,900
Mexico Beach1,099$63,8645.6%$466,300
Tyndall AFB447$118,5944.3%N/A

Population Overview

Bay County is located in Florida with a total population of 186,393. It is the 30th most populous county out of 67 in Florida. The county encompasses 13 Census-designated places.

Age Demographics

The median age in Bay County is 41.0 years. This is 4% lower than the state median of 42.6 years.

Economy, Income & Housing

The median household income in Bay County is $73,533. This is 1% lower than the state median of $74,568. It is also 9% lower than the national median of $80,734. The poverty rate stands at 11.9%. This is 5% lower than the state poverty rate of 12.6%. The unemployment rate is 3.9%. This is 19% lower than the state rate of 4.8%. The median home value is $310,500. Housing costs are 14% lower than the state median of $359,000. The home-value-to-income ratio is 4.2x. 66.8% of occupied housing units are owner-occupied. This homeownership rate is 1% lower than the state average of 67.6%.

Race & Ethnicity

The largest racial or ethnic group in Bay County is White (non-Hispanic), making up 72.7% of the population. Black or African American residents account for 9.8%. The Hispanic or Latino population (9.2%) is well below the state average of 27.4%.

Education

29.6% of residents aged 25 and older hold a bachelor's degree or higher. This is 13% lower than the state rate of 34.2%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 91.4%.

Data Sources & Methodology

All figures for Bay County come from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates, with comparisons drawn against Florida and national averages from the same dataset. See our methodology page for how each metric is defined, or data.census.gov for official tables with margins of error.

Frequently Asked Questions

What is the population of Bay County, Florida?

Bay County has a population of 186,393, making it the 30th most populous county in Florida.

What is the median income in Bay County?

The median household income in Bay County is $73,533 with a poverty rate of 11.9%.

How many cities are in Bay County, Florida?

Bay County contains 13 Census-designated places.