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White Horse, New Jersey Demographics & Population 2026

During the 2020–2024 ACS period, White Horse, New Jersey had a total population of 10,507, the 147th largest community in New Jersey, with a median household income of $105,758, which is 2% higher than the state average. The poverty rate is 2.6%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Key Takeaways

White Horse Quick Facts

Population 10,507
Median Household Income $105,758
Median Home Value $308,200
Poverty Rate 2.6%
Unemployment Rate 3.8%
Median Age 43.4 years
Homeownership Rate 89.0%
Affordability Ratio 2.9x
Bachelor's Degree or Higher 30.3%
High School Graduation Rate 92.2%
Diversity Index 50/100
Population 10,507 147th of 700
Median Income $105,758 average
Poverty Rate 2.6% 79% lower than national
Median Home Value $308,200 bottom 30%

How White Horse Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population10,04010,507+4.7%
Median household income$100,896$105,758+4.8%
Median home value$274,300$308,200+12.4%

How White Horse Compares

Economy & Housing

Household Income Distribution

Under $25K 9.2%
$25K-$50K 16.8%
$50K-$100K 22.5%
$100K+ 51.5%
Detailed income brackets
Under $10K
2.1%
$10K-$15K
1.9%
$15K-$20K
1.1%
$20K-$25K
4.1%
$25K-$30K
3.7%
$30K-$35K
2.1%
$35K-$40K
2.1%
$40K-$45K
6.6%
$45K-$50K
2.4%
$50K-$60K
2.2%
$60K-$75K
9.0%
$75K-$100K
11.3%
$100K-$125K
9.7%
$125K-$150K
11.1%
$150K-$200K
14.3%
$200K+
16.4%

Employment

3.8% Unemployment Rate State: 6.3%|National: 5.2%
63.2% Labor Force Participation

Housing Overview

Owner 89.0%
Renter 11.0%
Affordability Index Very Affordable
2.9x home value to income ratio
Median gross rent $2,046/mo 23.2% of median household income annually

People & Demographics

Diversity Index

50out of 100
Moderate Diversity

Moderate diversity with one or two groups making up the majority.

State average: 66 | National average: 61

Education

White Horse Rankings in New Jersey

#147 Population of 700
#348 Median Income of 662
#491 Education of 699
#514 Home Value of 678

Other Cities in Mercer County

CityPopulationMedian IncomePovertyHome Value
Trenton 90,338 $52,537 21.6% $160,700
Princeton 30,756 $192,079 6.1% $1,050,600
Mercerville 13,535 $128,277 3.2% $358,600
Hamilton Square 11,622 $138,162 2.3% $397,000
Twin Rivers 8,382 $100,833 3.5% $301,400
Yardville 6,301 $103,274 13.2% $360,100
Hightstown 5,920 $108,987 2.1% $342,600
Lawrenceville 3,924 $122,614 0.3% $411,900
Robbinsville Center 3,777 $134,388 11.1% $526,300
The College of New Jersey 3,658 N/A 87.2% N/A

Cities Similar to White Horse

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Budd Lake10,650$114,154$456,10045.3%4.6%
Lake Hiawatha11,018$104,663$428,60051.7%3.4%
East Rutherford10,313$97,993$458,10046.7%7.4%
Beachwood11,088$106,858$352,60027.5%4.5%
Lake Hopatcong10,259$117,625$424,20046.4%4.0%

Population Overview

White Horse is a small city located in New Jersey, within Mercer County. The total population is 10,507. It ranks as the 147th most populous out of 700 Census-designated places in New Jersey.

Age Demographics

The median age in White Horse is 43.4 years. This is 8% higher than the state median of 40.1 years.

Economy, Income & Housing

The median household income in White Horse is $105,758. This is 2% higher than the state median of $103,556. It is also 31% higher than the national median of $80,734. The poverty rate stands at 2.6%. This is 74% lower than the state poverty rate of 9.7%. This exceptionally low poverty rate indicates strong economic prosperity across the community. The unemployment rate is 3.8%. This is 40% lower than the state rate of 6.3%. The median home value is $308,200. Housing costs are 32% lower than the state median of $454,400. With a home-value-to-income ratio of just 2.9x, White Horse is one of the most affordable housing markets in the area. 89.0% of occupied housing units are owner-occupied. This homeownership rate is 39% higher than the state average of 63.8%.

Race & Ethnicity

The largest racial or ethnic group in White Horse is White (non-Hispanic), making up 66.0% of the population. Hispanic or Latino residents account for 23.5%. The Asian population (1.4%) is well below the state average of 10.1%.

Education

30.3% of residents aged 25 and older hold a bachelor's degree or higher. This is 31% lower than the state rate of 43.6%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 92.2%.

Data Sources & Methodology

All demographic data for White Horse, New Jersey is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against New Jersey state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 700 Census-designated places in New Jersey. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

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Frequently Asked Questions

What is the population of White Horse, New Jersey?

White Horse, New Jersey has a population of 10,507 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in White Horse, NJ?

The median household income in White Horse is $105,758, which is 31% higher than the national median of $80,734.

What is the poverty rate in White Horse, NJ?

The poverty rate in White Horse is 2.6%. This means approximately 270 residents live below the federal poverty line.

What is the racial makeup of White Horse, New Jersey?

White Horse's population is 66.0% White, 7.4% Black, 23.5% Hispanic/Latino, and 1.4% Asian.

What is the median home value in White Horse, NJ?

The median home value in White Horse is $308,200. The home-value-to-income ratio is 2.9x.

How educated is White Horse, New Jersey?

30.3% of adults (25+) in White Horse hold a bachelor's degree or higher, and 9.2% hold a graduate or professional degree.