Hollins, Virginia Demographics & Population 2026
During the 2020–2024 ACS period, Hollins, Virginia had a total population of 17,097, the 78th largest community in Virginia, with a median household income of $77,456, which is 17% lower than the state average. The poverty rate is 8.8%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Hollins Quick Facts
How Hollins Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 17,005 | 17,097 | +0.5% |
| Median household income | $73,588 | $77,456 | +5.3% |
| Median home value | $227,900 | $244,300 | +7.2% |
How Hollins Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
Moderate diversity with one or two groups making up the majority.
State average: 61 | National average: 61
Education
Educational Attainment (Adults 25+)
Hollins Rankings in Virginia
Explore Virginia Rankings
Other Cities in Roanoke County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Cave Spring | 25,742 | $87,539 | 5.9% | $325,800 |
| Vinton | 8,056 | $65,445 | 10.5% | $190,900 |
| Glenvar | 829 | $49,083 | 17.0% | $264,100 |
Cities Similar to Hollins
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Hybla Valley | 17,257 | $80,959 | $503,000 | 35.9% | 9.4% |
| Colonial Heights | 18,352 | $76,505 | $246,600 | 28.0% | 7.9% |
| Bull Run (Prince William County) | 16,859 | $89,679 | $413,500 | 39.5% | 13.7% |
| Williamsburg | 15,798 | $75,604 | $428,100 | 45.8% | 18.8% |
| Glen Allen | 17,551 | $92,723 | $357,200 | 45.8% | 3.6% |
Population Overview
Hollins is a small city located in Virginia, within Roanoke County. The total population is 17,097. It ranks as the 78th most populous out of 681 Census-designated places in Virginia.
Age Demographics
The median age in Hollins is 43.0 years. This is 10% higher than the state median of 39.0 years. 10.7% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.
Economy, Income & Housing
The median household income in Hollins is $77,456. This is 17% lower than the state median of $93,170. It is also 4% lower than the national median of $80,734. The poverty rate stands at 8.8%. This is 11% lower than the state poverty rate of 9.9%. The unemployment rate is 3.4%. This is 20% lower than the state rate of 4.3%. The median home value is $244,300. Housing costs are 36% lower than the state median of $383,700. The home-value-to-income ratio is 3.2x. 64.9% of occupied housing units are owner-occupied. This homeownership rate is 4% lower than the state average of 67.3%.
Race & Ethnicity
The largest racial or ethnic group in Hollins is White (non-Hispanic), making up 73.5% of the population. Black or African American residents account for 13.3%. The Hispanic or Latino population (4.2%) is well below the state average of 11.0%.
Education
26.1% of residents aged 25 and older hold a bachelor's degree or higher. This is 38% lower than the state rate of 42.2%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 93.2%.
Data Sources & Methodology
All demographic data for Hollins, Virginia is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Virginia state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 681 Census-designated places in Virginia. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Hollins, Virginia?
Hollins, Virginia has a population of 17,097 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Hollins, VA?
The median household income in Hollins is $77,456, which is 4% lower than the national median of $80,734.
What is the poverty rate in Hollins, VA?
The poverty rate in Hollins is 8.8%. This means approximately 1,416 residents live below the federal poverty line.
What is the racial makeup of Hollins, Virginia?
Hollins's population is 73.5% White, 13.3% Black, 4.2% Hispanic/Latino, and 5.0% Asian.
What is the median home value in Hollins, VA?
The median home value in Hollins is $244,300. The home-value-to-income ratio is 3.2x.
How educated is Hollins, Virginia?
26.1% of adults (25+) in Hollins hold a bachelor's degree or higher, and 9.0% hold a graduate or professional degree.