Abbotsford, Wisconsin Demographics & Population 2026
During the 2020–2024 ACS period, Abbotsford, Wisconsin had a total population of 2,024, the 271st largest city in Wisconsin, with a median household income of $68,580, which is 11% lower than the state average. The poverty rate is 9.5%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Housing is very affordable with a home-value-to-income ratio of just 2.2x.
- Unemployment rate of 9.3% is notably above the national average.
Abbotsford Quick Facts
How Abbotsford Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 2,100 | 2,024 | -3.6% |
| Median household income | $59,943 | $68,580 | +14.4% |
| Median home value | $135,600 | $151,500 | +11.7% |
How Abbotsford Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
Moderate diversity with one or two groups making up the majority.
State average: 37 | National average: 61
Education
Educational Attainment (Adults 25+)
Abbotsford Rankings in Wisconsin
Explore Wisconsin Rankings
Other Cities in Marathon County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Wausau | 39,996 | $64,389 | 14.6% | $167,900 |
| Marshfield | 18,700 | $58,407 | 11.6% | $177,800 |
| Weston | 15,749 | $78,207 | 5.5% | $229,300 |
| Kronenwetter | 8,395 | $115,044 | 6.7% | $273,300 |
| Rib Mountain | 7,289 | $94,294 | 3.6% | $255,900 |
| Rothschild | 5,600 | $88,261 | 8.5% | $203,600 |
| Mosinee | 4,498 | $73,479 | 9.3% | $156,100 |
| Maine | 2,602 | $110,721 | 2.8% | $277,500 |
| Schofield | 2,120 | $65,583 | 8.0% | $154,000 |
| Colby | 1,907 | $50,114 | 19.1% | $184,700 |
Cities Similar to Abbotsford
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Clinton | 2,041 | $72,019 | $209,400 | 23.4% | 5.9% |
| Cuba City | 2,007 | $74,571 | $188,600 | 32.4% | 2.1% |
| Schofield | 2,120 | $65,583 | $154,000 | 26.1% | 8.0% |
| Redgranite | 1,938 | $64,345 | $104,100 | 5.4% | 5.4% |
| Campbellsport | 1,973 | $80,040 | $221,600 | 17.3% | 11.3% |
Population Overview
Abbotsford is a small community located in Wisconsin, within Marathon County. The total population is 2,024. It ranks as the 271st most populous out of 808 Census-designated places in Wisconsin.
Age Demographics
The median age in Abbotsford is 38.2 years. This is 5% lower than the state median of 40.2 years.
Economy, Income & Housing
The median household income in Abbotsford is $68,580. This is 11% lower than the state median of $77,485. It is also 15% lower than the national median of $80,734. The poverty rate stands at 9.5%. This is 10% lower than the state poverty rate of 10.5%. The unemployment rate is 9.3%. This is 185% higher than the state rate of 3.3%. The median home value is $151,500. Housing costs are 43% lower than the state median of $266,500. With a home-value-to-income ratio of just 2.2x, Abbotsford is one of the most affordable housing markets in the area. 59.4% of occupied housing units are owner-occupied. This homeownership rate is 12% lower than the state average of 67.8%.
Race & Ethnicity
The largest racial or ethnic group in Abbotsford is White (non-Hispanic), making up 61.3% of the population. Hispanic or Latino residents account for 37.2%. The Hispanic or Latino population is significantly higher than the state average (37.2% vs 8.0%). The Asian population (0.8%) is well below the state average of 2.9%.
Education
13.0% of residents aged 25 and older hold a bachelor's degree or higher. This is 61% lower than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 77.3%.
Data Sources & Methodology
All demographic data for Abbotsford, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Abbotsford, Wisconsin?
Abbotsford, Wisconsin has a population of 2,024 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Abbotsford, WI?
The median household income in Abbotsford is $68,580, which is 15% lower than the national median of $80,734.
What is the poverty rate in Abbotsford, WI?
The poverty rate in Abbotsford is 9.5%. This means approximately 188 residents live below the federal poverty line.
What is the racial makeup of Abbotsford, Wisconsin?
Abbotsford's population is 61.3% White, 0.0% Black, 37.2% Hispanic/Latino, and 0.8% Asian.
What is the median home value in Abbotsford, WI?
The median home value in Abbotsford is $151,500. The home-value-to-income ratio is 2.2x.
How educated is Abbotsford, Wisconsin?
13.0% of adults (25+) in Abbotsford hold a bachelor's degree or higher, and 4.4% hold a graduate or professional degree.