Downing, Wisconsin Demographics & Population 2026
During the 2020–2024 ACS period, Downing, Wisconsin had a total population of 271, the 645th largest village in Wisconsin, with a median household income of $61,875, which is 20% lower than the state average. The poverty rate is 6.3%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Downing Quick Facts
How Downing Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 250 | 271 | +8.4% |
| Median household income | $60,938 | $61,875 | +1.5% |
| Median home value | $163,900 | $168,300 | +2.7% |
How Downing Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 37 | National average: 61
Education
Educational Attainment (Adults 25+)
Downing Rankings in Wisconsin
Explore Wisconsin Rankings
Other Cities in Dunn County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Menomonie | 16,539 | $56,889 | 17.7% | $220,800 |
| Tainter Lake | 2,609 | $105,781 | 8.4% | $299,800 |
| Colfax | 1,370 | $61,762 | 12.3% | $173,500 |
| Elk Mound | 1,096 | $66,875 | 12.2% | $150,000 |
| Boyceville | 1,083 | $59,464 | 16.3% | $163,700 |
| Knapp | 532 | $66,250 | 14.5% | $118,800 |
| Wheeler | 316 | $83,750 | 10.4% | $150,700 |
| Ridgeland | 313 | $40,156 | 18.3% | $122,200 |
| Downsville | 305 | $86,875 | 7.7% | $200,000 |
| Rock Falls | 169 | $82,083 | 7.7% | $166,700 |
Cities Similar to Downing
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Genoa | 273 | $58,750 | $203,100 | 16.6% | 11.0% |
| Embarrass | 284 | $58,750 | $135,000 | 18.5% | 6.9% |
| Kingston | 271 | $72,083 | $151,600 | 14.1% | 5.2% |
| Ironton | 271 | $50,938 | $105,400 | 8.5% | 17.0% |
| Lake Lorraine | 284 | $68,500 | $221,600 | 19.1% | 14.1% |
A note before these figures: with a population of 271, Downing's ACS estimates come from a small number of survey responses and carry wide margins of error. Individual percentages below — particularly rates that round to 0% or 100% — are approximations, not precise measurements. See data.census.gov for the published margins of error.
Population Overview
Downing is a small community located in Wisconsin, within Dunn County. The total population is 271. It ranks as the 645th most populous out of 808 Census-designated places in Wisconsin.
Age Demographics
The median age in Downing is 40.7 years. This is 1% higher than the state median of 40.2 years. With 28.0% of the population under 18, Downing has a notably young demographic profile, suggesting a family-oriented community.
Economy, Income & Housing
The median household income in Downing is $61,875. This is 20% lower than the state median of $77,485. It is also 23% lower than the national median of $80,734. The poverty rate stands at 6.3%. This is 41% lower than the state poverty rate of 10.5%. The unemployment rate is 2.9%. This is 11% lower than the state rate of 3.3%. The median home value is $168,300. Housing costs are 37% lower than the state median of $266,500. With a home-value-to-income ratio of just 2.7x, Downing is one of the most affordable housing markets in the area. 81.8% of occupied housing units are owner-occupied. This homeownership rate is 21% higher than the state average of 67.8%.
Race & Ethnicity
The largest racial or ethnic group in Downing is White (non-Hispanic), making up 79.7% of the population. Hispanic or Latino residents account for 11.1%.
Education
13.1% of residents aged 25 and older hold a bachelor's degree or higher. This is 61% lower than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 91.3%.
Data Sources & Methodology
All demographic data for Downing, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
Free data download: Get all Wisconsin city and county demographics as CSV. Download Cities CSV | Download Counties CSV
Frequently Asked Questions
What is the population of Downing, Wisconsin?
Downing, Wisconsin has a population of 271 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Downing, WI?
The median household income in Downing is $61,875, which is 23% lower than the national median of $80,734.
What is the poverty rate in Downing, WI?
The poverty rate in Downing is 6.3%. This means approximately 17 residents live below the federal poverty line.
What is the racial makeup of Downing, Wisconsin?
Downing's population is 79.7% White, 0.0% Black, 11.1% Hispanic/Latino, and 0.0% Asian.
What is the median home value in Downing, WI?
The median home value in Downing is $168,300. The home-value-to-income ratio is 2.7x.
How educated is Downing, Wisconsin?
13.1% of adults (25+) in Downing hold a bachelor's degree or higher, and 3.8% hold a graduate or professional degree.