Luck, Wisconsin Demographics & Population 2026
During the 2020–2024 ACS period, Luck, Wisconsin had a total population of 1,124, the 375th largest village in Wisconsin, with a median household income of $68,606, which is 11% lower than the state average. The poverty rate is 9.9%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Housing is very affordable with a home-value-to-income ratio of just 2.4x.
Luck Quick Facts
How Luck Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 1,185 | 1,124 | -5.1% |
| Median household income | $69,239 | $68,606 | -0.9% |
| Median home value | $145,300 | $167,500 | +15.3% |
How Luck Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 37 | National average: 61
Education
Educational Attainment (Adults 25+)
Luck Rankings in Wisconsin
Explore Wisconsin Rankings
Other Cities in Polk County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Amery | 2,959 | $59,219 | 5.9% | $183,000 |
| Osceola | 2,849 | $53,361 | 14.1% | $230,600 |
| St. Croix Falls | 2,423 | $65,300 | 3.4% | $249,400 |
| Frederic | 1,140 | $52,800 | 16.0% | $153,500 |
| Dresser | 1,028 | $80,114 | 8.1% | $196,100 |
| Clear Lake | 957 | $74,000 | 17.3% | $198,700 |
| Milltown | 861 | $42,083 | 17.6% | $123,100 |
| Centuria | 806 | $49,821 | 23.2% | $145,600 |
| Balsam Lake | 754 | $52,011 | 11.2% | $210,200 |
| Clayton | 370 | $58,750 | 16.2% | $135,700 |
Cities Similar to Luck
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Rio | 1,141 | $67,833 | $196,100 | 19.7% | 17.5% |
| Amherst | 1,113 | $64,922 | $244,300 | 34.3% | 6.6% |
| Elk Mound | 1,096 | $66,875 | $150,000 | 22.0% | 12.2% |
| Darien | 1,126 | $63,194 | $211,600 | 16.9% | 9.6% |
| Greenwood | 1,100 | $65,112 | $119,500 | 12.8% | 13.7% |
Population Overview
Luck is a small community located in Wisconsin, within Polk County. The total population is 1,124. It ranks as the 375th most populous out of 808 Census-designated places in Wisconsin.
Age Demographics
The median age in Luck is 47.3 years. This is 18% higher than the state median of 40.2 years. 11.8% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.
Economy, Income & Housing
The median household income in Luck is $68,606. This is 11% lower than the state median of $77,485. It is also 15% lower than the national median of $80,734. The poverty rate stands at 9.9%. This is 6% lower than the state poverty rate of 10.5%. The unemployment rate is 2.8%. This is 13% lower than the state rate of 3.3%. The median home value is $167,500. Housing costs are 37% lower than the state median of $266,500. With a home-value-to-income ratio of just 2.4x, Luck is one of the most affordable housing markets in the area. 65.3% of occupied housing units are owner-occupied. This homeownership rate is 4% lower than the state average of 67.8%.
Race & Ethnicity
Luck has a predominantly White (non-Hispanic) population, comprising 90.5% of all residents. Hispanic or Latino residents account for 2.8%. The Black or African American population (0.7%) is well below the state average of 5.9%. The Hispanic or Latino population (2.8%) is well below the state average of 8.0%. The Asian population (0.7%) is well below the state average of 2.9%.
Education
22.5% of residents aged 25 and older hold a bachelor's degree or higher. This is 33% lower than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 90.8%.
Data Sources & Methodology
All demographic data for Luck, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Luck, Wisconsin?
Luck, Wisconsin has a population of 1,124 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Luck, WI?
The median household income in Luck is $68,606, which is 15% lower than the national median of $80,734.
What is the poverty rate in Luck, WI?
The poverty rate in Luck is 9.9%. This means approximately 107 residents live below the federal poverty line.
What is the racial makeup of Luck, Wisconsin?
Luck's population is 90.5% White, 0.7% Black, 2.8% Hispanic/Latino, and 0.7% Asian.
What is the median home value in Luck, WI?
The median home value in Luck is $167,500. The home-value-to-income ratio is 2.4x.
How educated is Luck, Wisconsin?
22.5% of adults (25+) in Luck hold a bachelor's degree or higher, and 2.9% hold a graduate or professional degree.