Neillsville, Wisconsin Demographics & Population 2026
During the 2020–2024 ACS period, Neillsville, Wisconsin had a total population of 2,230, the 260th largest city in Wisconsin, with a median household income of $60,179, which is 22% lower than the state average. The poverty rate is 15.1%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Housing is very affordable with a home-value-to-income ratio of just 2.0x.
Neillsville Quick Facts
How Neillsville Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 2,314 | 2,230 | -3.6% |
| Median household income | $58,239 | $60,179 | +3.3% |
| Median home value | $111,300 | $117,700 | +5.8% |
How Neillsville Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 37 | National average: 61
Education
Educational Attainment (Adults 25+)
Neillsville Rankings in Wisconsin
Explore Wisconsin Rankings
Other Cities in Clark County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Thorp | 1,590 | $53,424 | 9.8% | $160,000 |
| Loyal | 1,363 | $65,284 | 11.8% | $119,700 |
| Greenwood | 1,100 | $65,112 | 13.7% | $119,500 |
| Owen | 920 | $61,250 | 12.0% | $140,900 |
| Withee | 520 | $68,750 | 10.8% | $95,900 |
| Curtiss | 442 | $68,523 | 21.7% | $90,800 |
| Granton | 345 | $58,194 | 26.4% | $110,400 |
| Chili | 306 | $56,333 | 10.6% | $155,600 |
| Humbird | 300 | $49,625 | 17.3% | $95,000 |
Cities Similar to Neillsville
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Chetek | 2,177 | $64,141 | $171,200 | 19.4% | 13.2% |
| Park Falls | 2,318 | $54,643 | $84,800 | 14.9% | 21.9% |
| Schofield | 2,120 | $65,583 | $154,000 | 26.1% | 8.0% |
| Darlington | 2,409 | $56,641 | $155,100 | 25.4% | 22.1% |
| Cumberland | 2,282 | $49,479 | $181,100 | 31.3% | 37.1% |
Population Overview
Neillsville is a small community located in Wisconsin, within Clark County. The total population is 2,230. It ranks as the 260th most populous out of 808 Census-designated places in Wisconsin.
Age Demographics
The median age in Neillsville is 44.0 years. This is 9% higher than the state median of 40.2 years. 13.3% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.
Economy, Income & Housing
The median household income in Neillsville is $60,179. This is 22% lower than the state median of $77,485. It is also 25% lower than the national median of $80,734. The poverty rate stands at 15.1%. This is 43% higher than the state poverty rate of 10.5%. The unemployment rate is 3.1%. This is 5% lower than the state rate of 3.3%. The median home value is $117,700. Housing costs are 56% lower than the state median of $266,500. With a home-value-to-income ratio of just 2.0x, Neillsville is one of the most affordable housing markets in the area. 73.9% of occupied housing units are owner-occupied. This homeownership rate is 9% higher than the state average of 67.8%.
Race & Ethnicity
Neillsville has a predominantly White (non-Hispanic) population, comprising 93.1% of all residents. Hispanic or Latino residents account for 3.0%. The Black or African American population (1.0%) is well below the state average of 5.9%. The Hispanic or Latino population (3.0%) is well below the state average of 8.0%. The Asian population (0.2%) is well below the state average of 2.9%.
Education
14.4% of residents aged 25 and older hold a bachelor's degree or higher. This is 57% lower than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 88.0%.
Data Sources & Methodology
All demographic data for Neillsville, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Neillsville, Wisconsin?
Neillsville, Wisconsin has a population of 2,230 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Neillsville, WI?
The median household income in Neillsville is $60,179, which is 25% lower than the national median of $80,734.
What is the poverty rate in Neillsville, WI?
The poverty rate in Neillsville is 15.1%. This means approximately 327 residents live below the federal poverty line.
What is the racial makeup of Neillsville, Wisconsin?
Neillsville's population is 93.1% White, 1.0% Black, 3.0% Hispanic/Latino, and 0.2% Asian.
What is the median home value in Neillsville, WI?
The median home value in Neillsville is $117,700. The home-value-to-income ratio is 2.0x.
How educated is Neillsville, Wisconsin?
14.4% of adults (25+) in Neillsville hold a bachelor's degree or higher, and 3.5% hold a graduate or professional degree.